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Nov. 30, 2023
Is your message solving a problem for your buyers? This is a two-part episode. Matt and I discuss the 3 things you need in your marketing to create a hook, tell a story, and have a great call to action. Go grab a cocktail, a…
Nov. 28, 2023
Are you struggling to see where an SOP or a process will help you scale your business? SOPs give us the ability to delegate and focus on the higher-level work on which we should be leveraging our time. Olivia and I discuss h…
Nov. 21, 2023
What does being more productive as an entrepreneur? It isn't about doing more, it is about being more effective. Shawn and I discuss his experiences as a business, & coach. Shawn drops some actionable nuggets in this convers…
Nov. 14, 2023
Is your cold outbound email strategy working? Ron Story and I discussed how to boost sales by using his outbound cold email campaign strategies. We also talked about how cold email campaigns can help to foster connections, h…
Nov. 9, 2023
Calling all B2B CEOs, consultants, and coaches who want actionable ideas to improve selling and marketing. An important topic we cover is how to sell when you are NOT comfortable in the sales seat. David writes for and works…
Nov. 7, 2023
Remote workers are not going away. Maybe you have a hybrid situation, regardless my guest Celina Shands has been running a creative team for 20 years remotely. She shares some nuggets that will improve your remote management…
Oct. 31, 2023
Simplifying Entrepreneurship is the objective of this episode. In fact, my guest Pete Mohr's company is called Simplifying Entrepreneurship. Pete and I discuss his 10 laws for moving from an operator to an owner. His framewo…
Oct. 26, 2023
What are the 3 things you need to knock your sales messaging & marketing messaging out of the park? My friend and colleague, Matt Anderson of will give you the steps to just that. If your marketing is not generating leads,…
Oct. 24, 2023
Are you looking to scale? My guest Travis Steffen has started, scaled, and sold 8 companies, and helped dozens of others do the same. I’ve raised over $100m in capital, and have created over $750m in enterprise value. We tal…
Oct. 17, 2023
Do you want to outperform your competitors and elevate your business to new heights? In today's episode, we have a unique interview with a specialist who can change the game for you. Our guest, Dejan Gajsek from Grow+ Scale,…
Oct. 12, 2023
Do you want to improve the performance of your team? Your team might be a leadership team, a sales team, an operations team, a sports team, or even a family. My friend and colleague Nate Tutas of Mind Vault discussed a simpl…
Oct. 10, 2023
What's my business worth? What can I do to increase the multiple I will get? These are the questions that business owners are asking, and Nate Lind and I discuss how you can get a Maximum Exit. Nate sells companies like Rea…
Oct. 3, 2023
What can you learn from Jeff Bezos about revenue growth? A lot. Bezos changed how you buy things, read things, and publish things. It makes sense that we can apply some of his principles to your business. My guest is Stev…
Sept. 28, 2023
This episode is really important to entrepreneurs and business owners who are not getting the ROI they want on their marketing dollars. In our series with marketing expert Matt Anderson – How to Think About Marketing we dis…
Sept. 26, 2023
Do you want to align your marketing to speak to your ideal customers? The next few minutes will help you do just that. Craig Andrews is my guest who focuses on selling to your prospects without having commission breath. I …
Sept. 26, 2023
Walter has an impactful conversation with Colson Steber, Co-CEO of the newly rebranded Qlarity Access (formerly CFR), and Adam Bird, Director of Strategy at Deksia, to discuss the reasons behind the company rebrand and the s…
Sept. 19, 2023
How can marketing and public relations make a difference to your business? Anika Jackson and I answer this question. P.R. is not what it was even 10 years ago. Anika has helped business owners put on great events, and align …
Sept. 14, 2023
Nate and I start a new topic on coaching for performance from your team. The premise is Performance = Potential minus Interference. This applies to all of your teams. Your sales team. Your leadership team. Your family. We a…
Sept. 12, 2023
In today's episode, Walter sits down with Jeff Giagnocavo, the mastermind behind The Big Ticket Life. Jeff hails from Pennsylvania and is a fascinating personality with multiple businesses. With his hands in various ventures…
Sept. 5, 2023
In today's episode, Walter sits down with the intriguing Mason Harris, famously known as "The Chutzpah Guy". Their conversation is a bit longer than the usual chats, so you might want to plan it over a couple of workout sess…
Aug. 29, 2023
Sales and Cigars Episode 124 Russell Lundstrom "Marchitect" Walter sits down with Marketing Architect and Fractional CMO Russell Lundstrom. Russell will help you streamline the marketing process to get the highest ROI on t…
Aug. 21, 2023
Sales and Cigars Episode 123 Rick Beer “Business Chiropractics” Walter sits down with Rick Beer of Business Chiropractics. This is Ricks second time on the podcast, and they have an intriguing conversation about, working w…
Aug. 17, 2023
Hey there, Sales & Cigars fans! Ready to supercharge your marketing strategy? We've got an episode you don't want to miss! In this power-packed conversation with Matt Anderson, you'll discover why the traditional demographic…
Aug. 15, 2023
Sales and Cigars Episode 121 Sara Alepin “District Bliss” Walter sits down with Sara Alepin, founder and CEO of District Bliss, a networking community of introverted and extroverted business owners and creatives who are si…