Helping content marketers more confidently navigate the world of brand storytelling.

Podcast Posts

Podcast show notes and interview details from the Marketing With Empathy podcast by host Sarah Panus.
April 27, 2021

Cambria’s Pinterest & IGTV —Alyssa Greve, episode 26

Alyssa Greve, Director of Digital Content Marketing at Cambria Surfaces joins Sarah to discuss ways to tell stories across Pinterest and IGTV; two powerfully visual platforms.     Alyssa Greve is the Director of Digital Content Market…

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April 6, 2021

Too Busy? Think About This, episode 23

What are you doing to advance your skills & stay competitive? Why feeling “too busy” isn’t doing you any favors, and a helpful way to quickly help your brand storytelling strategy work.     I know you’re bu…

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March 30, 2021

Get Alignment on Your Content Plan, episode 22

Is there a better way to get alignment on the brand storytelling content plans inside your organization; and reduce push-back and future revisions? Yes, and Sarah Panus shares advice and insights from her nearly 20 years of experience.   &n…

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March 23, 2021

9 Ways to Think Like A Brand Editorial Director, episode 21

Wondering what else you can do to better organize and plan your brand storytelling strategy? Sarah Panus shares advice and insights after extensive research/experience across content marketing roles.     Whether you already run the ed…

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March 16, 2021

How to Increase Your Energy Levels — Caroline Milton, episode 20

Energy Engineer, Caroline Milton from Milton Coaching Collective (formerly known as The Transformation Table), joins Sarah Panus to discuss habits to help increase your energy levels to help you thrive in your career and personal life.   &n…

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March 9, 2021

Influencer vs. Influence Marketing — Jason Falls, episode 19

What’s the difference between influence vs. influencer marketing? Social media, influencer and tech expert, Jason Falls, joins Sarah and shares excerpts from his new book, Winfluence.     Topics Discussed During this podcast epi…

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March 2, 2021

8 Newsletters for Creative Inspiration, episode 18

Sarah shares eight of her favorite e-newsletters. What she likes about each of them; and how you can sign up if any sound interesting and creativity-inspiring to you.     THE MORNING BREW This is my favorite daily newsletter right no…

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Feb. 23, 2021

Micro & Nano Influencer Marketing — Kelly Olexa, episode 17

Today we are talking about influencer marketing—specifically micro and nano influencers. Joining Sarah Panus is the sassy and smart Kelly Olexa of the Kelly O Show podcast. Kelly has a ton of experience with influencer marketing, having owned …

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Feb. 16, 2021

All Things Video Storytelling With Emmy-Winner Jesse Roesler,  episode 16

    Curious about how to use video for your brand storytelling marketing? Sarah Panus interviews Emmy-winning filmmaker, Jesse Roesler @jesseroesler of Credo Nonfiction @credononfiction to discuss: 📽️  ​Authen…

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Feb. 9, 2021

Power of The Words We Use, episode 15

Can replacing words you use improve your mood, reduce stress and increase productivity? Sarah's advice on how to rephrase your words for more positive life outputs.     Can replacing the words you use to describe things improve your m…

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