June 11, 2025

321 - What It Takes to Get Featured on Apple Podcasts

321 - What It Takes to Get Featured on Apple Podcasts

Big congratulations to our very own community member, Dominic Lawson, whose podcast Mental Health Rewritten is now featured on Apple Podcasts! Dominic shares the strategy that made this come together, including the duration of the process, why timing is crucial, and what it was like working with Apple’s editorial team. After celebrating that huge win, we cover this week’s top podcasting headlines: Apple’s new listening features, YouTube’s push for more ads in their music app, Walmart’s surprising move into in-store podcast studios, and Spotify’s first podcast awards in Mexico.

Episode Highlights:

[03:19] Amanda's TikTok Chicken Update

[07:34] Podcast News and Updates

[12:53] Dominic's Podcast Feature on Apple

[23:51] Upcoming Events and Workshops

[24:43] Content Editing Insights

[31:21] Podcast Awards and Events

[34:42] YouTube and Walmart's Podcasting Moves

[40:46] Apple's Podcast App Updates

[49:46] Threads and Social Media Updates

Links & Resources:

The Podcasting Morning Chat:

www.podpage.com/pmc

Join The Empowered Podcasting Facebook Group:

www.facebook.com/groups/empoweredpodcasting⁠

Empowered Podcasting Conference 2:

www.empoweredpodcasting.com

Apply to Speak at Empowered Podcasting Conference 2:

www.empoweredpodcasting.com/speakers

Ask Me About My Podcast T-Shirt:

https://ironickmedia.com/merchandise

The Podcast Lawyer Gordon Firemark:

www.gordonfiremark.com/the-podcast-lawyer

Four Tips For Getting Featured on Apple Podcasts:

https://podcasters.apple.com/support/1993-optimize-your-request-for-promotion?

The Art Dialogue of Editing:

https://radiobootcamp.org/classes/the-art-of-dialogue-editing-6/

Spotify First Ever Podcast Awards:

https://www.podcastnewsdaily.com/news/comedy-comes-out-on-top-as-spotify-holds-its-first-ever-podcast-awards/article_a6462b33-dbd2-401d-bbd5-d87272225503.html

Marc Maron Blames Himself For the Rise of Joe Rogan:

https://www.thedailybeast.com/marc-maron-blames-himself-for-the-rise-of-joe-rogan/?

Create It Studios:

https://www.create-it-studios.com/

Create It Studios Walmart Tour:

https://www.tiktok.com/@changingcourses11/video/7513647084411637023?_r=1&_t=ZP-8x6CDCzSWKN

Remember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.

Join us LIVE every weekday morning at 7 am ET (US) on ⁠Clubhouse⁠: ⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠

Brought to you by⁠ ⁠iRonickMedia.com⁠⁠ and ⁠⁠NextGenPodcaster.com⁠

Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!

--- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠

Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here:

⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠


1
00:00:05,120 --> 00:00:07,400
Good morning podcasting Morning
Chat.

2
00:00:07,640 --> 00:00:13,920
Today is Wednesday, June 11th,
2025, and today we're digging

3
00:00:13,920 --> 00:00:18,320
into podcasting's latest news
from new YouTube ad moves, Apple

4
00:00:18,320 --> 00:00:22,320
updates to unusual podcast
rebrands, Congress's plan for

5
00:00:22,320 --> 00:00:25,120
digital creators, and Walmart
getting into podcasting.

6
00:00:26,400 --> 00:00:29,160
So if you're listening live on
Clubhouse, hit the share button,

7
00:00:29,200 --> 00:00:31,480
bottom left hand side of the
screen and share it.

8
00:00:31,480 --> 00:00:35,360
However, Clubhouse lets you.
And if you're listening via

9
00:00:35,360 --> 00:00:38,160
podcast, please share this with
a fellow podcaster.

10
00:00:39,200 --> 00:00:44,120
And now give us about 30 seconds
and we'll get things rolling.

11
00:00:44,360 --> 00:01:22,480
Thanks for being here.
Good morning again, podcasting,

12
00:01:22,480 --> 00:01:24,320
Morning Chat.
Thank you for being here.

13
00:01:24,320 --> 00:01:28,440
I am your host, Mark Ronick.
And here on stage with me, a

14
00:01:28,440 --> 00:01:33,320
full stage, if you will, we have
producer Ashley Feller, Amanda

15
00:01:33,320 --> 00:01:38,320
Sharp, Dr. Faye, Jonathan
Howard, Sid Meadows and Nick

16
00:01:38,720 --> 00:01:40,880
Nall back.
Sid, joining us again in the

17
00:01:40,880 --> 00:01:43,080
morning.
Sid, what's going on with your

18
00:01:43,080 --> 00:01:45,880
morning plans?
Is everybody leaving you hanging

19
00:01:45,920 --> 00:01:47,880
in the morning to go on those
morning walks?

20
00:01:48,120 --> 00:01:52,480
Everybody's a little tired and
so I'm on a meandering walk

21
00:01:52,480 --> 00:01:56,200
again rather than a power walk.
Just got to get outside and get

22
00:01:56,200 --> 00:01:59,880
the fresh air and the sunshine
before we walked into a building

23
00:01:59,880 --> 00:02:01,960
for the rest of the day.
Awesome.

24
00:02:01,960 --> 00:02:05,360
Well I'm hoping to see you in
your Ask Me About My Podcast

25
00:02:05,360 --> 00:02:07,480
shirt today.
I hope we see a picture of it.

26
00:02:07,600 --> 00:02:09,560
Well, you're not I'm.
Sorry.

27
00:02:10,680 --> 00:02:16,320
Because I washed it and it's too
small and so I said I can't wear

28
00:02:16,320 --> 00:02:17,880
this.
It gave you man boobs, Sorry.

29
00:02:19,720 --> 00:02:21,280
Well, that's a good reason not
to.

30
00:02:22,120 --> 00:02:23,680
What size?
You need to take that part out

31
00:02:23,680 --> 00:02:25,720
OK.
What size did you actually get

32
00:02:25,720 --> 00:02:29,960
Sid?
I got the large and my first one

33
00:02:29,960 --> 00:02:32,840
was a large, but this one I
think I told you in effect, I

34
00:02:32,880 --> 00:02:35,360
think this size a little
differently, so I'm going to

35
00:02:35,360 --> 00:02:37,880
reorder the extra large.
Got it.

36
00:02:38,040 --> 00:02:40,640
Well, OK, let's talk because I
don't want you to have to buy a

37
00:02:40,640 --> 00:02:42,680
whole other shirt.
Maybe we can get you a new one.

38
00:02:42,920 --> 00:02:45,960
We'll talk about it.
And if you're interested, maybe

39
00:02:45,960 --> 00:02:49,880
what we'll do is Ashley, I will
put a link in the show notes

40
00:02:49,880 --> 00:02:52,920
today to those shirts.
If you're interested in getting

41
00:02:52,920 --> 00:02:57,840
me an Ask Me About My Podcast
shirt, not only is it a great

42
00:02:57,840 --> 00:03:00,400
shirt for you to walk around
with so that people can ask you

43
00:03:00,400 --> 00:03:02,600
about your podcast, but you're
also helping empowered

44
00:03:02,600 --> 00:03:05,960
Podcasting.
There's a small logo on the

45
00:03:05,960 --> 00:03:09,280
shirt, on the back of the shirt
that's for the conference.

46
00:03:10,120 --> 00:03:13,280
And so you would be supporting
us while supporting yourself at

47
00:03:13,280 --> 00:03:16,080
the same time.
So yeah, please check that out.

48
00:03:17,280 --> 00:03:19,920
And today, yeah, we're going to
get into all the headlines.

49
00:03:19,920 --> 00:03:24,400
Before we do, I want to say
hello to Amanda Sharp for her

50
00:03:24,400 --> 00:03:26,640
chick, her TikTok chicken
update.

51
00:03:27,240 --> 00:03:31,360
If you follow Amanda on social
media she does talk about other

52
00:03:31,360 --> 00:03:35,400
things besides her chicks and I
wanted to find out.

53
00:03:35,400 --> 00:03:39,520
Well, I saw some video yesterday
and it looks like those chickens

54
00:03:39,520 --> 00:03:43,320
are grown up quickly, Amanda.
They're growing and growing in

55
00:03:43,320 --> 00:03:46,760
naughty behavior too, but they
love meal worms, so when all

56
00:03:46,760 --> 00:03:50,040
else fails, I shake the bag and
they follow me wherever I need

57
00:03:50,040 --> 00:03:52,160
them to, so that's good.
That's awesome.

58
00:03:53,360 --> 00:03:55,720
No names still because they look
too similar.

59
00:03:55,800 --> 00:03:58,240
No names.
OK, I'm laughing just because

60
00:03:58,240 --> 00:04:02,560
this is Amanda in her element,
being able to be a Mama however

61
00:04:02,560 --> 00:04:03,440
she can.
Yeah.

62
00:04:05,080 --> 00:04:09,280
Yep, my baby's flying the coop
so I had to get some that have

63
00:04:09,280 --> 00:04:11,800
to stay in the yard.
Yeah, right.

64
00:04:12,840 --> 00:04:15,040
I love it.
Well, keep us posted.

65
00:04:15,360 --> 00:04:18,480
Thanks for the update.
And yeah, follow Amanda Sharp on

66
00:04:18,560 --> 00:04:23,080
TikTok if you want to see those
chicks growing into chickens.

67
00:04:23,400 --> 00:04:26,560
And did you figure out yet?
Do you have all males, all

68
00:04:26,560 --> 00:04:27,960
females?
A mixture?

69
00:04:28,720 --> 00:04:31,680
Well, I did reach out to the
lady that I bought him from and

70
00:04:31,680 --> 00:04:35,240
I was like, at what age do you
feel that I'll know for sure if

71
00:04:35,240 --> 00:04:39,360
they're hens or Roosters?
And she said usually between

72
00:04:39,360 --> 00:04:42,240
like 8 to 12 weeks is when you
can really start telling.

73
00:04:42,240 --> 00:04:44,640
So I've got about three more
weeks before I even had that

74
00:04:44,640 --> 00:04:46,120
milestone to be able to kind of
tell.

75
00:04:46,120 --> 00:04:50,600
I said, well, I either got 5
Roosters or five hens.

76
00:04:50,840 --> 00:04:53,640
And she's like, I'll just hope
for hens and I'm like me too,

77
00:04:53,640 --> 00:04:56,440
but I'll get 5 Roosters.
I've no doubt I'm going to have

78
00:04:56,440 --> 00:05:00,320
the five Roosters.
I I got to say it, I have an

79
00:05:00,320 --> 00:05:03,680
assumption of how to tell the
difference, but I don't know

80
00:05:03,680 --> 00:05:07,200
that I've ever seen the
difference between the two, if

81
00:05:07,200 --> 00:05:10,840
that makes sense.
Some breeds are very easily like

82
00:05:10,840 --> 00:05:14,840
as they get older, like the
Roosters typically are far more

83
00:05:14,840 --> 00:05:19,280
like elegantly feathered and
they're bigger typically and

84
00:05:19,280 --> 00:05:22,640
they're the ones who grow
obviously where the hens don't

85
00:05:22,640 --> 00:05:26,360
get as big of Combs and stuff.
But with the Wine dot breed that

86
00:05:26,360 --> 00:05:29,480
I got, they don't get a big comb
because that's what gets

87
00:05:29,480 --> 00:05:31,360
frostbite.
And so for winners here in

88
00:05:31,360 --> 00:05:32,800
Michigan, that's why I chose the
Wine Dots.

89
00:05:32,800 --> 00:05:35,120
It helps like keep them a little
bit more cold Hardy.

90
00:05:35,120 --> 00:05:39,320
So this particular breed really
is going to, it'll probably be a

91
00:05:39,320 --> 00:05:41,640
year before I know what I have,
if I'm being honest.

92
00:05:42,000 --> 00:05:46,200
But they don't, do they?
I mean, they have something down

93
00:05:46,200 --> 00:05:47,600
there, right?
No, they don't.

94
00:05:47,600 --> 00:05:50,400
They don't.
OK, you cannot tell anything

95
00:05:50,400 --> 00:05:52,880
from an undercarriage.
That's that's what I was kind of

96
00:05:52,880 --> 00:05:53,960
wondering about.
Gotcha.

97
00:05:54,080 --> 00:05:58,800
No, no, it's literally like the
appearance of what they visually

98
00:05:58,800 --> 00:06:00,840
look like compared to each
other.

99
00:06:00,840 --> 00:06:03,200
Not like you know.
Got it.

100
00:06:03,240 --> 00:06:05,520
OK, fair.
OK.

101
00:06:06,080 --> 00:06:07,440
I, I don't know, I was just
curious.

102
00:06:07,440 --> 00:06:09,720
I, I don't know why.
I mean, 'cause I know generally

103
00:06:09,720 --> 00:06:12,560
speaking, most birds, usually
the males are a little bigger

104
00:06:12,560 --> 00:06:16,560
and their feathers are more
vibrant, colorful, bigger,

105
00:06:16,560 --> 00:06:18,600
whatever.
So I knew those differences, but

106
00:06:18,600 --> 00:06:20,800
I just was curious if there was
that other difference.

107
00:06:21,400 --> 00:06:25,120
Yeah, chicks get sexed by their
like feathers from the

108
00:06:25,120 --> 00:06:27,280
hatcheries, like when they're
sending them the Tractor Supply.

109
00:06:27,280 --> 00:06:29,760
They're guessing by like based
off of feathers.

110
00:06:30,040 --> 00:06:31,600
OK.
It's very bizarre.

111
00:06:32,080 --> 00:06:34,600
Yeah, it is bizarre.
They're basically dinosaurs.

112
00:06:34,600 --> 00:06:37,560
Let's just go with that.
OK, yes, they do look like

113
00:06:37,560 --> 00:06:39,400
dinosaurs.
I know Chris says they look like

114
00:06:39,400 --> 00:06:40,720
dinosaurs.
Yeah.

115
00:06:41,040 --> 00:06:43,920
OK, we're just real quick.
Speaking of birds, two birds

116
00:06:43,920 --> 00:06:49,000
when I was in Spain and Portugal
that I saw in the wild for the

117
00:06:49,000 --> 00:06:51,120
first time up close and
personal.

118
00:06:51,320 --> 00:06:57,720
One was a stork in in the
Portugal Lisbon area.

119
00:06:58,080 --> 00:07:02,520
If you drive in certain areas
there are rows and rows of

120
00:07:02,520 --> 00:07:06,920
storks at the tops of trees, at
the tops of towers that are

121
00:07:06,920 --> 00:07:11,760
built, gigantic nests and storks
which I've just never seen in

122
00:07:11,760 --> 00:07:15,480
person like that in the wild.
And the other was Peacocks.

123
00:07:15,600 --> 00:07:21,120
Peacocks just walk around town
like pigeons, although maybe not

124
00:07:21,120 --> 00:07:25,160
as many as you would see, but
still they they'll just walk

125
00:07:25,160 --> 00:07:27,640
around, walk right next to you,
walk right by you.

126
00:07:27,920 --> 00:07:29,760
They mind their business.
They don't really bother you,

127
00:07:29,760 --> 00:07:32,720
but it's really interesting to
see that.

128
00:07:32,920 --> 00:07:35,640
OK, so there you go.
There's a before we get into all

129
00:07:35,640 --> 00:07:40,960
of our podcast news, just we'll
have to catch up a little bit

130
00:07:40,960 --> 00:07:44,040
with everybody.
So let's do it.

131
00:07:44,040 --> 00:07:48,640
Let's dig into the news.
And Dr. often helps me with this

132
00:07:48,640 --> 00:07:50,480
stuff.
And it looks like we have a few

133
00:07:50,480 --> 00:07:53,000
minutes before it's time to go
make the eggs for the hubby.

134
00:07:53,680 --> 00:07:56,840
So first, I like to kick things
off with some podcast data.

135
00:07:56,840 --> 00:08:00,560
This is as of June 10th from Pod
News.

136
00:08:01,200 --> 00:08:06,040
The number one podcast on Apple
in the US is The Best People

137
00:08:06,040 --> 00:08:11,080
with Nicole Wallace and MSNBC
production, which I just don't

138
00:08:11,080 --> 00:08:14,800
like calling a podcast.
I'm sorry if it's ATV show.

139
00:08:14,800 --> 00:08:18,160
It's not a podcast, just my
yeah.

140
00:08:18,440 --> 00:08:21,160
And also, we don't do this often
in the UK.

141
00:08:21,520 --> 00:08:24,880
I'll say this is in the this is
in honor of Tristan, who's back

142
00:08:24,880 --> 00:08:28,000
in the audience.
We haven't had here join us a

143
00:08:28,000 --> 00:08:32,679
lot lately and a a long timer
with the podcasting morning

144
00:08:32,679 --> 00:08:34,840
chat.
So in honor of Kristen, sorry,

145
00:08:34,840 --> 00:08:40,120
Tristan, the number one podcast
in the UK on Apple is the War

146
00:08:40,120 --> 00:08:44,800
Game brought to you by Sky News.
I'll share the number one in

147
00:08:44,800 --> 00:08:49,400
Spotify because I've heard the
UK but I won't share for US

148
00:08:49,400 --> 00:08:53,960
because Dr. gives us our top
five S #1 in.

149
00:08:53,960 --> 00:08:57,440
Spotify.
It's really hard to guess for

150
00:08:57,440 --> 00:09:00,240
the UK, it's the Joe Rogan
experience.

151
00:09:00,560 --> 00:09:04,480
And by the way, before we get
into DRS top five lists over the

152
00:09:04,480 --> 00:09:11,120
last week, 198,353 podcasts
published at least one new

153
00:09:11,120 --> 00:09:16,120
episode, which is down almost 2
percent 1.9 percent.

154
00:09:16,400 --> 00:09:20,640
So let's get that consistency
backup folks and keep posting

155
00:09:20,640 --> 00:09:24,120
your regularly scheduled podcast
episodes.

156
00:09:24,120 --> 00:09:28,520
Take it away, Dr. There are
three new ones on this chart

157
00:09:28,520 --> 00:09:33,560
that we have not seen before.
OK, so #5 is Ray Williams

158
00:09:33,560 --> 00:09:39,760
Johnson True story podcast #4 is
the World within podcast with

159
00:09:39,760 --> 00:09:44,400
Eddie Pinero.
I think I'm I think I nailed it.

160
00:09:44,480 --> 00:09:51,760
Pinero #3 #3 is past weekend
with Theo von #2 is Spotify

161
00:09:51,760 --> 00:09:57,800
presents and number one.
OK, I'll take again, it is a Joe

162
00:09:57,800 --> 00:09:59,840
Rogan experience.
I didn't even bother giving it a

163
00:09:59,840 --> 00:10:03,080
timpani didn't need one I.
Know, I know.

164
00:10:03,600 --> 00:10:10,120
So the random chart of the week
is history and #5 is forbidden.

165
00:10:10,120 --> 00:10:15,720
History #4 is dark.
History #3 is called this

166
00:10:15,720 --> 00:10:19,400
friggin guy and they don't use
the word friggin #2 is

167
00:10:19,400 --> 00:10:20,560
continuously during the number
one.

168
00:10:21,960 --> 00:10:24,960
The rest is history.
I want to talk a little bit

169
00:10:24,960 --> 00:10:27,840
about #3.
And what was #3 again?

170
00:10:28,160 --> 00:10:31,120
I'm using a euphemism.
It's called this friggin guy.

171
00:10:31,120 --> 00:10:34,640
But they don't use friggin yes.
OK, correct.

172
00:10:34,720 --> 00:10:37,440
OK, but they don't actually
spell out the bad word either,

173
00:10:37,440 --> 00:10:40,360
right?
Right, there's an asterisk where

174
00:10:40,360 --> 00:10:44,040
the you is supposed to be.
And by the way, I have to stop

175
00:10:44,040 --> 00:10:46,720
you and say I appreciate you
saying asterisk.

176
00:10:47,320 --> 00:10:51,440
That's a very commonly
mispronounced asterisk is

177
00:10:51,440 --> 00:10:53,080
sometimes asterisk.
Please push.

178
00:10:53,640 --> 00:10:57,040
Those applause.
I can't even say how it's

179
00:10:57,040 --> 00:10:59,560
normally said now because I've
trained myself to say it the

180
00:10:59,560 --> 00:11:02,720
right way for so long, but yet
people often say that word

181
00:11:02,720 --> 00:11:03,360
wrong.
Go ahead.

182
00:11:04,080 --> 00:11:09,160
OK, so this one is kind of
interesting and it's not just

183
00:11:09,160 --> 00:11:12,080
they don't just talk about guys,
even though it's titled that

184
00:11:12,080 --> 00:11:13,960
way.
They will talk about women, but

185
00:11:13,960 --> 00:11:18,520
they name all their episodes.
You know how friends would say

186
00:11:18,520 --> 00:11:21,320
it's the one with blah, blah,
blah, the one with blah, blah?

187
00:11:21,760 --> 00:11:26,520
They kind of do that and they'll
this, the current one is if you

188
00:11:26,520 --> 00:11:31,720
are a Zuckerberg hater, if you
hate anything having to do with

189
00:11:31,720 --> 00:11:36,560
Meta, you will probably like
this episode because it's what's

190
00:11:36,560 --> 00:11:38,200
his first name, Zuckerberg.
Mark.

191
00:11:38,200 --> 00:11:39,360
What's his first name?
Mark.

192
00:11:39,640 --> 00:11:41,040
Mark Zuckerberg.
Yeah.

193
00:11:41,040 --> 00:11:50,240
Easy name to remember.
It's spelled, that's why There

194
00:11:50,240 --> 00:11:51,920
you go.
It's Mark Zuckerberg.

195
00:11:51,960 --> 00:11:55,560
Everything you didn't know about
this shitty past.

196
00:11:55,560 --> 00:11:59,080
Yes, I said the word and
everything is everything you

197
00:11:59,080 --> 00:12:02,440
didn't know about his shitty
past or her shitty past.

198
00:12:02,840 --> 00:12:06,080
So it's the name of the person
and then the extension.

199
00:12:06,320 --> 00:12:09,280
It's kind of funny.
I I clicked on it and I got to

200
00:12:09,280 --> 00:12:12,280
say I had a few laughs on it.
All right.

201
00:12:12,280 --> 00:12:13,840
Well, we'll have to check that
out then.

202
00:12:13,840 --> 00:12:15,440
Dr. Thank you.
Appreciate it.

203
00:12:15,440 --> 00:12:18,280
And also I appreciate that when
you do the top fives, it's not

204
00:12:18,280 --> 00:12:22,560
just the top five overall.
I I appreciate that you take the

205
00:12:22,560 --> 00:12:26,920
time to also talk about someone
or some of the people on the

206
00:12:26,920 --> 00:12:28,200
list.
I think that's helpful.

207
00:12:28,200 --> 00:12:29,200
I like that.
Thank you.

208
00:12:30,000 --> 00:12:33,760
I want to thank Dr. for putting
us over the top for explicit

209
00:12:33,760 --> 00:12:37,880
thanks to Jonathan because now
we don't have two blanks to, you

210
00:12:37,880 --> 00:12:41,480
know, piss.
And so thanks a lot, Dr. You

211
00:12:41,480 --> 00:12:44,040
know, we're just, we are just
the most explicit.

212
00:12:46,160 --> 00:12:51,880
Yeah, Dr. What the?
Thank you, Alex.

213
00:12:51,880 --> 00:12:55,200
Thank you Dr. appreciate it.
And so all right, Dr. is going

214
00:12:55,200 --> 00:12:59,600
to go cook some eggs and while
she does this is news, I want to

215
00:12:59,600 --> 00:13:03,480
keep it going with some news and
good to see fellow Co host

216
00:13:03,600 --> 00:13:08,920
Dominic here because I had this
written down to bring up today.

217
00:13:08,920 --> 00:13:11,760
Dominic has some news about his
own podcast.

218
00:13:12,280 --> 00:13:14,720
Dominic, I think you probably
know where I'm going with this.

219
00:13:14,720 --> 00:13:18,080
You posted about it yesterday.
Do you mind sharing the news

220
00:13:18,080 --> 00:13:21,320
with the rest of the community?
Your news with the rest of the

221
00:13:21,320 --> 00:13:22,840
community.
Thank you, Mark.

222
00:13:22,840 --> 00:13:25,880
I appreciate that.
Long story short, Mental Health

223
00:13:25,880 --> 00:13:29,800
Rewritten is currently being
featured on Apple Podcast.

224
00:13:30,120 --> 00:13:33,560
If you go to Apple podcast and
look at the carousel of shows,

225
00:13:33,560 --> 00:13:36,080
Mental Health Rewritten is in
that carousel.

226
00:13:36,080 --> 00:13:42,080
So it's a super exciting
milestone, but more importantly,

227
00:13:42,080 --> 00:13:45,520
I think it just highlights the
importance of of the

228
00:13:45,520 --> 00:13:48,600
conversations that we're having.
So it's a pretty exciting

229
00:13:48,600 --> 00:13:49,240
moment.
Yeah.

230
00:13:49,240 --> 00:13:53,240
Congratulations, Dominic.
And may I ask how did that

231
00:13:53,240 --> 00:13:54,800
happen?
Was it a surprise?

232
00:13:54,800 --> 00:13:57,480
Did you apply?
How did you do it?

233
00:13:57,480 --> 00:14:00,120
How did I mean, look, I know
it's a great quality show.

234
00:14:00,120 --> 00:14:01,800
I've listened to the first
episode.

235
00:14:01,800 --> 00:14:05,320
I know that it's it's on a
really important topic.

236
00:14:05,480 --> 00:14:07,760
So these are things I'm sure
Apple looks for.

237
00:14:07,760 --> 00:14:10,720
But was there a strategy behind
this or did it just happen?

238
00:14:11,560 --> 00:14:14,800
No, there was a strategy.
It started three months ago in

239
00:14:14,800 --> 00:14:18,040
March.
Basically, you do have to apply

240
00:14:18,600 --> 00:14:23,560
and basically Apple Podcast has
a editorial team that looks, you

241
00:14:23,560 --> 00:14:27,320
know, that kind of, you know,
see what the show's about is

242
00:14:27,320 --> 00:14:31,800
that and the other and I had to
get a new type of what they call

243
00:14:31,800 --> 00:14:37,480
Hero Art created for the feature
it and that's just in case they

244
00:14:37,480 --> 00:14:41,160
pick the feature.
So basically you apply, you

245
00:14:41,160 --> 00:14:44,320
create this art based on the
specifications that they asked

246
00:14:44,320 --> 00:14:49,040
for, because obviously the cover
art for your show and what they

247
00:14:49,040 --> 00:14:51,520
put in the carousel is
different, right?

248
00:14:51,520 --> 00:14:56,360
And remember the last time I was
here, I was sharing that I think

249
00:14:56,720 --> 00:15:00,720
this may be happening while I
kind of hinted at it because my

250
00:15:00,720 --> 00:15:05,760
cover art on the feed looked
different than they did before.

251
00:15:05,840 --> 00:15:10,400
And I was like, I think I may be
getting featured, but I don't, I

252
00:15:10,440 --> 00:15:12,600
don't want to, you know, jinx it
or whatever.

253
00:15:12,600 --> 00:15:16,160
Because even when that happens,
even when they change that cover

254
00:15:16,160 --> 00:15:19,920
art, it's not guaranteed.
Like they're very selective

255
00:15:20,240 --> 00:15:24,440
about who they feature.
Just super grateful.

256
00:15:24,440 --> 00:15:30,040
And the marketing team that I
hired, Tink, was a huge help in

257
00:15:30,520 --> 00:15:32,520
crafting the pitch and this,
that and the other.

258
00:15:32,520 --> 00:15:34,960
But even again, like I said, it
wasn't a guarantee.

259
00:15:34,960 --> 00:15:39,480
So the fact that they decided
to, because we did get word that

260
00:15:39,960 --> 00:15:42,240
they were interested, but it
still wasn't a guarantee.

261
00:15:42,240 --> 00:15:45,000
But I guess they decided, you
know what, you're gonna roll

262
00:15:45,000 --> 00:15:48,640
with it.
And so they decided to and so I

263
00:15:48,640 --> 00:15:51,840
have been looking at Apple
podcast feed, the browse button

264
00:15:52,360 --> 00:15:55,880
for the past couple of days to
see what's what.

265
00:15:55,880 --> 00:15:58,640
Cuz even Tink didn't know it was
going to be there.

266
00:15:58,640 --> 00:16:03,800
Then yesterday morning it was
right there and there has been a

267
00:16:03,800 --> 00:16:06,080
bump in listens.
Cool.

268
00:16:06,320 --> 00:16:08,080
That's so that was my next.
Question.

269
00:16:08,120 --> 00:16:09,320
That was my.
Next question definitely,

270
00:16:09,320 --> 00:16:11,440
definitely have noticed a bump
for sure.

271
00:16:11,800 --> 00:16:13,640
That's awesome.
Congratulations, Dom.

272
00:16:13,640 --> 00:16:16,600
I have a question.
I'm in the kitchen, but I do

273
00:16:16,600 --> 00:16:19,240
have a question.
So you hired a marketing team

274
00:16:19,240 --> 00:16:24,400
and they wrote up the pitch
right to to Apple, They did.

275
00:16:24,400 --> 00:16:29,000
Is that something that you could
use as a template in the future

276
00:16:29,000 --> 00:16:31,040
so you wouldn't have to hire
another team?

277
00:16:31,400 --> 00:16:34,520
Well, I mean, to be fair, the
team is responsible.

278
00:16:34,520 --> 00:16:38,400
If you've seen a lot of the
marketing that I've shared on

279
00:16:38,400 --> 00:16:41,440
social media and stuff like
that, they're largely

280
00:16:41,440 --> 00:16:45,720
responsible for that, right?
Not just that the Apple Podcast

281
00:16:45,720 --> 00:16:47,800
feature, there was a cast box
feature.

282
00:16:48,320 --> 00:16:51,040
There's somebody who written the
editorial about that.

283
00:16:51,040 --> 00:16:55,040
So it's like it wasn't just for
this feature, right?

284
00:16:55,040 --> 00:16:59,560
But yes, you could do this on
your own because Apple Podcast,

285
00:16:59,560 --> 00:17:04,200
they have like a team that does
like, you know, these webinars

286
00:17:04,200 --> 00:17:06,599
on how you get featured on Apple
Podcast, right?

287
00:17:06,599 --> 00:17:09,680
And I did attend one of those
and stuff like that.

288
00:17:09,680 --> 00:17:13,200
It's just that it was kind of
like, since I already had hired

289
00:17:13,200 --> 00:17:15,920
the marketing team and they were
familiar with the process, why

290
00:17:15,920 --> 00:17:17,839
not let them do it?
Does that make sense?

291
00:17:18,240 --> 00:17:20,480
But yes, there is a template
where you can do this on your

292
00:17:20,480 --> 00:17:22,440
own, yes.
Yeah, very cool.

293
00:17:22,440 --> 00:17:27,440
And I just shared a link from
Apple Podcasts Direct that are,

294
00:17:27,440 --> 00:17:31,480
I think these are 4 tips to
getting featured on Apple

295
00:17:31,480 --> 00:17:33,480
Podcast.
And within there, there is a

296
00:17:33,480 --> 00:17:38,080
link to the application you need
to fill out if you want to be

297
00:17:38,080 --> 00:17:40,800
featured.
I, I've helped my clients do

298
00:17:40,800 --> 00:17:46,280
this multiple times and yet to
actually get the acceptance.

299
00:17:46,280 --> 00:17:50,440
So it's cool to to be have
somebody here in the community

300
00:17:50,440 --> 00:17:55,280
that has successfully done this
with Apple and well deserved

301
00:17:55,280 --> 00:17:56,960
Dominic.
I appreciate that.

302
00:17:56,960 --> 00:17:58,760
Thank you.
One thing I will say is that

303
00:17:58,760 --> 00:18:01,840
timing, timing is important as
well.

304
00:18:02,240 --> 00:18:06,120
If you're, if you're topic is
surrounding something that's

305
00:18:06,120 --> 00:18:09,560
being like, you know, celebrated
each month or something like,

306
00:18:09,560 --> 00:18:11,680
or, you know, during a
particular month, because I

307
00:18:11,680 --> 00:18:15,240
think the thinking was they
wanted to get it in for mental

308
00:18:15,240 --> 00:18:18,880
health awareness month.
But I mean, June is men's mental

309
00:18:18,880 --> 00:18:20,720
health awareness month, so it
still works.

310
00:18:20,720 --> 00:18:24,320
Yep, hosted by a guy too.
So that makes sense, right?

311
00:18:24,320 --> 00:18:25,520
Yeah.
I love it.

312
00:18:25,560 --> 00:18:26,920
I love it.
Thank you, Dominic.

313
00:18:26,920 --> 00:18:28,320
Yeah, I think that's a great
tip.

314
00:18:28,320 --> 00:18:31,080
I don't know if it's on that
list or not, but that's a great

315
00:18:31,080 --> 00:18:34,400
tip.
If your content has to do with a

316
00:18:34,400 --> 00:18:38,800
particular themed month, right?
That could be Black History

317
00:18:38,800 --> 00:18:43,720
Month, Men's and Mental Health
Awareness Month, a month for

318
00:18:43,720 --> 00:18:45,600
autism awareness, those types of
things.

319
00:18:45,600 --> 00:18:50,600
If you have shows that focus on
those areas, then yeah, you want

320
00:18:50,600 --> 00:18:54,040
to plan ahead.
Like like Dominic said, took him

321
00:18:54,040 --> 00:18:56,920
three months for this whole
process from start to finish.

322
00:18:56,920 --> 00:18:59,920
So think about that, too.
But plan ahead.

323
00:18:59,920 --> 00:19:02,440
And you never know, that could
be in your favor.

324
00:19:02,440 --> 00:19:03,680
Yeah.
Nick, you had something.

325
00:19:03,680 --> 00:19:05,960
Go ahead.
Congratulations to Nick.

326
00:19:05,960 --> 00:19:09,280
That's freaking awesome.
I was curious the timing.

327
00:19:09,280 --> 00:19:10,960
You started this three months
ago.

328
00:19:11,600 --> 00:19:16,400
How long did it take from when
you actually submitted to Apple

329
00:19:16,560 --> 00:19:20,600
to when now you just found out
that you got the feature?

330
00:19:21,200 --> 00:19:24,160
You mean as far as like starting
a process or the actual

331
00:19:24,160 --> 00:19:25,320
application?
I'm sorry.

332
00:19:25,960 --> 00:19:29,080
When you actually submitted.
To Apple.

333
00:19:29,080 --> 00:19:30,200
Oh, it was.
April.

334
00:19:30,640 --> 00:19:35,280
It was April, I think we did it
in April, submitted it in April.

335
00:19:35,360 --> 00:19:40,160
And then that's when I noticed
what was that like 2 weeks ago

336
00:19:40,760 --> 00:19:43,480
that that cover art had changed
because before that it was radio

337
00:19:43,480 --> 00:19:49,200
silence, heard nothing, right.
But they do say, you know, if

338
00:19:49,200 --> 00:19:53,360
you want it whenever you want to
submit it, submit it with a,

339
00:19:53,560 --> 00:19:57,440
with at least what, 8 weeks in
advance or something like that.

340
00:19:58,080 --> 00:20:01,440
So you do have to be very
intentional and very proactive

341
00:20:01,960 --> 00:20:04,240
in that regards.
So we submitted it in April,

342
00:20:04,680 --> 00:20:07,200
probably with the hopes for it
being in May.

343
00:20:07,760 --> 00:20:12,240
So like from April, let's say
early to mid-april to like

344
00:20:12,400 --> 00:20:14,840
obviously this is June when I
found out.

345
00:20:14,840 --> 00:20:17,840
So I mean, I guess that's still
kind of works about 8 weeks, two

346
00:20:17,840 --> 00:20:20,440
months, I guess.
When did you launch your first

347
00:20:20,520 --> 00:20:24,080
podcast episode for that show?
May 4th, Submit this.

348
00:20:24,560 --> 00:20:27,600
Yeah.
So the so May 14th was the full,

349
00:20:27,600 --> 00:20:32,480
first full episode, but the
trailer was submitted April

350
00:20:32,480 --> 00:20:35,080
30th.
So there was the very least

351
00:20:35,080 --> 00:20:39,080
there was something on the feed
to kind of give them an idea of

352
00:20:39,080 --> 00:20:41,520
what it is.
Now, to be fair, I don't know if

353
00:20:41,520 --> 00:20:44,280
they listen to it.
I don't know if they listen to

354
00:20:44,280 --> 00:20:49,160
it, but I think that's where the
pitch is so important, right?

355
00:20:49,160 --> 00:20:51,840
You have to have a compelling
pitch because I don't think the

356
00:20:51,840 --> 00:20:53,760
editorial team actually listens
to it.

357
00:20:54,080 --> 00:20:55,480
Which is kind of weird, don't
you think?

358
00:20:55,720 --> 00:20:58,760
It is, but I get it because I
mean, they have a lot of

359
00:20:58,760 --> 00:21:00,960
submissions.
True, they have a lot of

360
00:21:00,960 --> 00:21:04,480
submissions, right.
So I I kind of get it and the

361
00:21:04,480 --> 00:21:07,000
fact that I'm not a celebrity
because let's be honest,

362
00:21:07,000 --> 00:21:10,520
celebrities usually get those
kind of slots when it comes to

363
00:21:10,520 --> 00:21:15,800
that carousel and feature.
But I think the topic was on

364
00:21:15,800 --> 00:21:19,760
point and, you know, relevant
and I think the style of show

365
00:21:20,640 --> 00:21:23,160
because there's not many
narrative mental health shows

366
00:21:23,160 --> 00:21:25,960
running around here.
So I think that kind of, you

367
00:21:25,960 --> 00:21:29,000
know, set it apart a little bit
and kind of gave us a shot, I

368
00:21:29,000 --> 00:21:30,920
think.
Yeah, absolutely.

369
00:21:30,920 --> 00:21:32,520
I see Amanda has something to go
ahead.

370
00:21:32,520 --> 00:21:34,280
Amanda.
I just want to say like

371
00:21:34,280 --> 00:21:37,240
congratulations again.
I think this is the equivalent

372
00:21:37,240 --> 00:21:41,360
if I was to open up a magazine
like on a newsstand and see my

373
00:21:41,360 --> 00:21:44,480
Betty Dominic in it as featured.
Like I just, I just want

374
00:21:44,480 --> 00:21:47,120
everyone to understand like the
significance of how special this

375
00:21:47,120 --> 00:21:48,760
is.
I think this is a huge deal.

376
00:21:48,760 --> 00:21:52,080
I mean, don't you, Mark?
Yeah, that's why I brought it up

377
00:21:52,280 --> 00:21:55,320
there has.
To be so many submissions, so

378
00:21:55,320 --> 00:21:58,120
many podcasts and our Dominic
got it.

379
00:21:58,120 --> 00:22:00,800
And Dominic, I know you put so
much time and effort to your

380
00:22:00,800 --> 00:22:04,080
podcast, so it's so deserved.
So congratulations.

381
00:22:04,640 --> 00:22:07,840
And to those, oh, go ahead.
No, I just want to say thank you

382
00:22:07,840 --> 00:22:10,160
and I appreciate you, Amanda.
I appreciate you, Mark, and I

383
00:22:10,160 --> 00:22:14,000
appreciate this community for
always being supportive of my

384
00:22:14,000 --> 00:22:18,080
work and just encouraging and
sharing and being a part of it

385
00:22:18,080 --> 00:22:21,880
and all the things I'm, I'm
super excited to have Dan on the

386
00:22:21,880 --> 00:22:25,800
show in the next couple of days
and highlighting that it was a

387
00:22:25,800 --> 00:22:29,840
small kind of delay because some
new data from the CDC kind of

388
00:22:29,840 --> 00:22:31,720
popped up.
I was like, I cannot leave this

389
00:22:31,720 --> 00:22:36,640
out.
But but, but no, I, I am super

390
00:22:37,120 --> 00:22:42,080
grateful to this community and I
think that having that support,

391
00:22:42,080 --> 00:22:45,880
having that community is
definitely part of the reason

392
00:22:45,880 --> 00:22:51,520
why things like this are able to
happen for me and for all of us

393
00:22:51,720 --> 00:22:53,120
for sure.
So I want to make sure I said

394
00:22:53,120 --> 00:22:54,040
that.
But thank you, Amanda.

395
00:22:54,040 --> 00:22:55,880
I really appreciate those words
and receive them.

396
00:22:56,240 --> 00:22:59,520
Yeah, you're welcome, Dominic.
On behalf of the community,

397
00:22:59,520 --> 00:23:01,760
you're welcome.
And on behalf of the community,

398
00:23:01,760 --> 00:23:05,680
thank you for always sharing
with us, sharing these

399
00:23:05,680 --> 00:23:08,840
milestones, and sharing the
process with us because we are

400
00:23:08,840 --> 00:23:12,240
learning from you as much as
you're getting support from us.

401
00:23:12,240 --> 00:23:16,400
So thank you for always showing
up whenever you can here in the

402
00:23:16,400 --> 00:23:19,760
podcasting, morning chat and
outside, also still connecting

403
00:23:19,760 --> 00:23:22,120
with the community.
We appreciate you.

404
00:23:22,160 --> 00:23:25,680
And by the way, Amanda mentioned
magazines.

405
00:23:25,680 --> 00:23:28,840
For those of you who don't know,
magazines are actual pieces of

406
00:23:28,840 --> 00:23:32,840
paper that are bound together.
It's kind of like a website, but

407
00:23:32,840 --> 00:23:37,760
it's in a hard copy form.
Listen, I still get magazines

408
00:23:37,800 --> 00:23:40,440
mailed to me.
I shouldn't surprise anyone.

409
00:23:40,920 --> 00:23:46,080
But it doesn't, not at all.
Not thank you Amanda, just

410
00:23:46,080 --> 00:23:50,040
teasing, just having some fun.
OK, let's keep going with some

411
00:23:50,040 --> 00:23:52,280
news, shall we?
I'm hitting the right button

412
00:23:52,280 --> 00:23:55,000
this time.
OK, so also we haven't talked

413
00:23:55,000 --> 00:23:58,160
about events coming up and I
also have a clip to play for you

414
00:23:58,160 --> 00:24:01,640
in just a moment.
First this one, I don't often

415
00:24:01,800 --> 00:24:06,360
talk about paid events except
for in person events like say

416
00:24:06,360 --> 00:24:11,440
podcast movement pod fest,
empowered podcasting, but online

417
00:24:11,480 --> 00:24:13,440
paid stuff I don't talk about
often.

418
00:24:13,440 --> 00:24:16,280
But this one caught my it's
called the art of dialogue

419
00:24:16,280 --> 00:24:23,280
editing by Radio Boot Camp.
It is hosted by Michael Raphael.

420
00:24:23,360 --> 00:24:27,480
He's a Peabody award-winning
producer engineer whose credits

421
00:24:27,480 --> 00:24:32,440
include The New Yorker, Radio
Hour, Studio 360, Radiolab and

422
00:24:32,440 --> 00:24:35,200
more.
He's hosting this August 7th.

423
00:24:35,200 --> 00:24:40,440
Hey my birthday from 1:00 PM to
3:00 PM Eastern Time.

424
00:24:40,440 --> 00:24:44,080
It's a limited size class.
It's, I think it's for 15

425
00:24:44,080 --> 00:24:48,920
participants will share the link
in the show notes for you and

426
00:24:48,920 --> 00:24:51,320
what it is.
It's, I think that the reason

427
00:24:51,320 --> 00:24:54,400
why it's important to me to
share with you is because I

428
00:24:54,400 --> 00:24:59,960
think when it comes to content
editing, not editing out the

429
00:24:59,960 --> 00:25:03,040
umm's and ah's or the spaces and
breaths and all that.

430
00:25:03,320 --> 00:25:07,440
I mean, actually, how do you
know what to cut out of an

431
00:25:07,440 --> 00:25:10,280
episode?
Because the truth of the matter

432
00:25:10,280 --> 00:25:15,040
is, is we can and many of us do
play the entire interview from

433
00:25:15,040 --> 00:25:18,880
start to finish, right?
We want to get in our heads.

434
00:25:18,880 --> 00:25:22,000
We think it's important to get
every question and every answer

435
00:25:22,000 --> 00:25:26,280
out to the world.
But I think the truth is is that

436
00:25:26,760 --> 00:25:28,720
some of those interviews can be
edited.

437
00:25:28,920 --> 00:25:31,280
Some of it isn't necessary
information.

438
00:25:31,280 --> 00:25:33,560
Some of it might slow the
showdown.

439
00:25:33,720 --> 00:25:37,960
Some of it might do better at
toward the end of the episode

440
00:25:37,960 --> 00:25:41,920
instead of at the beginning when
you actually recorded it because

441
00:25:41,920 --> 00:25:46,160
of just the way that it flows.
And it's tough for us sometimes

442
00:25:46,160 --> 00:25:50,240
to be able to know when and
where to make those cuts.

443
00:25:50,920 --> 00:25:54,680
That's what this is all about.
So I think content editing and

444
00:25:54,680 --> 00:25:58,960
education in that can do us as
podcasters, especially

445
00:25:58,960 --> 00:26:01,200
independent podcasters, a lot of
good.

446
00:26:01,520 --> 00:26:05,840
So that is, again, August 7th,
1:00 PM Eastern.

447
00:26:05,840 --> 00:26:08,960
We will share a link in the show
notes or you can go to

448
00:26:08,960 --> 00:26:13,720
radiobootcamp.org and learn more
about it and many of their other

449
00:26:13,960 --> 00:26:19,200
paid classes that they offer.
Also, protect the next event.

450
00:26:19,200 --> 00:26:24,480
Protect your podcast with easy,
affordable legal strategies

451
00:26:24,680 --> 00:26:29,320
hosted by Gordon Firemark, who
we brought up last Friday.

452
00:26:29,840 --> 00:26:34,360
I'm going to play a clip which
he happened to put out as a

453
00:26:34,360 --> 00:26:37,960
short form video the day, I
think it was Friday that we

454
00:26:37,960 --> 00:26:43,600
talked about naming your podcast
and the challenges if somebody

455
00:26:43,600 --> 00:26:45,640
else has the rights to that
name.

456
00:26:46,760 --> 00:26:49,600
And so I'm going to play this
clip because it just happened to

457
00:26:49,600 --> 00:26:52,800
come out that same day.
I figured that was fate saying

458
00:26:52,800 --> 00:26:55,960
we we need to play it here also
on the show before I do,

459
00:26:55,960 --> 00:26:58,400
Dominic, I saw your hand was up.
Did you want to mention

460
00:26:58,400 --> 00:27:01,200
something about content editing?
Oh, yeah, I was just going to

461
00:27:01,200 --> 00:27:05,640
say I would highly suggest
anybody to consider that course

462
00:27:05,640 --> 00:27:08,200
or class, if you will, because
that's it.

463
00:27:08,200 --> 00:27:10,480
That that's the hallmark of the
work that I do.

464
00:27:10,480 --> 00:27:13,840
It's it's like putting a piece
of a puzzle together and they

465
00:27:13,840 --> 00:27:15,680
rearranging it and stuff like
that.

466
00:27:15,680 --> 00:27:18,560
So and it makes fool for more
compelling content.

467
00:27:18,560 --> 00:27:22,000
I believe I'm biased obviously,
but you know, but definitely

468
00:27:22,000 --> 00:27:25,440
would suggest anybody consider
to consider that class for sure.

469
00:27:25,720 --> 00:27:26,880
Yeah.
Thank you, Dominic.

470
00:27:27,240 --> 00:27:30,360
And all right, so yeah, I'm
going to play that clip for you

471
00:27:30,360 --> 00:27:35,080
from Gordon Firemark, and we'll
link to his video version of

472
00:27:35,080 --> 00:27:36,440
this as well.
Here we go.

473
00:27:36,760 --> 00:27:39,200
Hey, it's Gordon Firemark.
If you think a registered

474
00:27:39,200 --> 00:27:42,320
trademark is just a box to
check, you're missing the point.

475
00:27:42,720 --> 00:27:44,560
A registered trademark gives you
power.

476
00:27:44,640 --> 00:27:46,640
It tells the world this brand is
yours.

477
00:27:46,640 --> 00:27:49,320
It gives you the legal
presumption of ownership, the

478
00:27:49,320 --> 00:27:52,640
exclusive right to use your name
in connection with your work,

479
00:27:52,880 --> 00:27:56,640
the ability to license it, to
enforce it, to build serious

480
00:27:56,640 --> 00:27:59,360
brand value.
Not a registered trademark.

481
00:27:59,360 --> 00:28:01,440
You're exposed.
Anyone could copy you.

482
00:28:01,440 --> 00:28:04,440
They could undercut you, even
try to hijack your online

483
00:28:04,440 --> 00:28:07,320
identity with a registered
trademark, even try to hijack

484
00:28:07,320 --> 00:28:10,600
your online identity with a
registered trademark.

485
00:28:10,600 --> 00:28:13,000
You're in control.
So take the first step.

486
00:28:13,240 --> 00:28:15,680
Download the free trademark
registration guide over at

487
00:28:15,880 --> 00:28:19,480
podcast trademark.com and let's
get you protected.

488
00:28:20,080 --> 00:28:22,840
Thank you, Gordon Firemark.
By the way, I did find that old

489
00:28:22,840 --> 00:28:27,440
episode we referenced on Friday
when we had Gordon join us live

490
00:28:27,440 --> 00:28:32,360
and we asked all sorts of legal
questions and the specifically

491
00:28:32,360 --> 00:28:34,760
for content creators,
podcasters, etcetera.

492
00:28:34,760 --> 00:28:39,920
I did find it and I'll probably
release that as an episode in

493
00:28:39,920 --> 00:28:42,840
the next week or so.
Just kept got to figure out the

494
00:28:42,840 --> 00:28:45,000
timing of it.
But I do want to make sure that

495
00:28:45,080 --> 00:28:47,480
more people get to hear that
interview because there was a

496
00:28:47,480 --> 00:28:50,800
lot of great information,
including information on trade

497
00:28:50,800 --> 00:28:53,960
marking your podcast name.
So we will share that.

498
00:28:54,280 --> 00:28:57,800
And if you want to support
Gordon, he also, like I said,

499
00:28:57,800 --> 00:29:01,200
he's got his his event coming up
here soon.

500
00:29:01,200 --> 00:29:05,840
This will be June 19th, 10:00 AM
Pacific Time.

501
00:29:06,200 --> 00:29:10,080
Protect your podcast with easy,
affordable legal strategies.

502
00:29:10,320 --> 00:29:13,320
He's breaking down affordable
ways to get your show legally

503
00:29:13,320 --> 00:29:16,000
protected and professionally
structured without needing to

504
00:29:16,000 --> 00:29:20,640
hire a lawyer and without the
usual confusion that comes with

505
00:29:20,640 --> 00:29:23,880
this kind of stuff.
So check that out Also.

506
00:29:23,880 --> 00:29:28,120
By the way, New England
Podcasters Group has a June meet

507
00:29:28,120 --> 00:29:32,840
up that's coming this Saturday,
the 14th, 12:00 PM Eastern Time

508
00:29:32,840 --> 00:29:35,160
in Westford, Mass.
Just look up New England

509
00:29:35,160 --> 00:29:39,640
Podcasters Group on Google or
wherever you search for things.

510
00:29:39,960 --> 00:29:42,760
You'll find more info there and
of course in the show notes.

511
00:29:42,760 --> 00:29:46,120
And also business and Podcasting
network event for female

512
00:29:46,120 --> 00:29:49,440
entrepreneurs hosted by Female
Entrepreneurs Business and

513
00:29:49,440 --> 00:29:52,760
Podcasting Society.
This is a free event happening

514
00:29:53,000 --> 00:29:55,800
Tuesday, the 24th, 11:00 AM
Eastern.

515
00:29:56,000 --> 00:30:01,040
It's an online event so anybody
can attend.

516
00:30:01,040 --> 00:30:04,480
And of course, Empowered
podcasting to happen September

517
00:30:04,480 --> 00:30:10,200
26th through the 28th at the
Hyatt Centric Charlotte, NC.

518
00:30:10,200 --> 00:30:13,880
This is for you, independent
podcasters, DIY podcasters,

519
00:30:14,080 --> 00:30:18,200
people that are really taking on
the brunt of the podcasting

520
00:30:18,200 --> 00:30:22,120
responsibilities and wants to
learn more, grow more and

521
00:30:22,120 --> 00:30:24,800
collaborate more with fellow
podcasters.

522
00:30:25,480 --> 00:30:28,840
Come join us at
empoweredpodcasting.com.

523
00:30:28,840 --> 00:30:31,680
Get your ticket.
You still have time to apply to

524
00:30:31,680 --> 00:30:35,480
be a speaker.
Deadline is this Friday and we

525
00:30:35,480 --> 00:30:38,560
would love to have you attend in
some way, shape or form.

526
00:30:38,560 --> 00:30:41,600
And again, thank you to
everybody for hearing me out

527
00:30:41,600 --> 00:30:46,640
yesterday, hearing me share some
challenges that I've got me a

528
00:30:46,640 --> 00:30:49,560
little frustrated this, the fact
that I haven't been able to

529
00:30:49,560 --> 00:30:55,000
close a sponsor yet, no matter
how much effort we've put into

530
00:30:55,000 --> 00:30:57,240
it, for how long we've been
putting into it.

531
00:30:57,800 --> 00:31:00,640
We've got some things on the
horizon, but it's been a

532
00:31:00,640 --> 00:31:03,280
challenge for sure.
And I could, I could use a

533
00:31:03,280 --> 00:31:07,320
sponsor or two and I could use
your attendance as well, which

534
00:31:07,320 --> 00:31:10,760
is really the most important
thing as far as I'm concerned is

535
00:31:10,760 --> 00:31:14,320
I want bodies there.
I can figure out the rest of it

536
00:31:14,360 --> 00:31:17,880
later, so thank you for hearing
me out and offering your

537
00:31:17,880 --> 00:31:20,840
insights and advice yesterday.
Appreciate it.

538
00:31:21,320 --> 00:31:25,480
Also, DRI, know you're back from
cooking your breakfast for the

539
00:31:25,480 --> 00:31:27,840
hubby.
With that, do you want to share

540
00:31:27,840 --> 00:31:30,160
some awards award news?
Sure.

541
00:31:30,680 --> 00:31:32,600
Yeah, we've got some award news
now.

542
00:31:32,880 --> 00:31:36,640
The True Crime Awards took place
the other night and including

543
00:31:36,640 --> 00:31:41,320
nine podcast awards.
The winner of the podcast of the

544
00:31:41,320 --> 00:31:45,280
year went to a podcast called
Kill List, and that's from

545
00:31:45,280 --> 00:31:48,960
Wondery and Novel.
And we've got a list from pod

546
00:31:48,960 --> 00:31:51,600
news of the of all the podcast
winners.

547
00:31:51,600 --> 00:31:53,960
So you can go ahead and and get
that list.

548
00:31:54,480 --> 00:31:59,560
And also, comedy comes out on
top as Spotify holds its first

549
00:31:59,560 --> 00:32:03,560
ever podcast awards.
Now the thing about this one,

550
00:32:03,920 --> 00:32:08,280
I'm confused about the location
of where they held this award

551
00:32:08,280 --> 00:32:09,200
show, but that's.
OK.

552
00:32:09,200 --> 00:32:10,680
It was in Mexico.
Spotify.

553
00:32:11,240 --> 00:32:15,920
Yeah, yeah, In Mexico, and I
think it was based, all the

554
00:32:15,920 --> 00:32:21,040
awards were just focused on
South American podcasts the way

555
00:32:21,040 --> 00:32:22,880
I understand.
Well then that's not confusing

556
00:32:22,880 --> 00:32:24,400
to me then.
Sorry about that, I missed that

557
00:32:24,440 --> 00:32:25,360
part.
OK.

558
00:32:25,880 --> 00:32:29,920
Spotify held its first ever
podcast awards in Mexico,

559
00:32:29,920 --> 00:32:35,400
attracting 300 plus industry
professionals and nearly 200 top

560
00:32:35,440 --> 00:32:39,200
fan.
Nearly 200 top fans to the live

561
00:32:39,200 --> 00:32:42,240
event.
Fans cast nearly 8 million

562
00:32:42,240 --> 00:32:46,080
votes, showing the depth of
engagement with local podcasting

563
00:32:46,080 --> 00:32:48,440
culture.
Oh no, look at this word.

564
00:32:49,080 --> 00:32:53,040
Look, come on, help me out.
You're not Latina, so it's OK if

565
00:32:53,040 --> 00:32:55,080
you can't.
I don't know.

566
00:32:55,080 --> 00:33:01,640
I am not Latino.
It's LACOTOR RISA.

567
00:33:02,400 --> 00:33:09,120
Co Hilo RISA called Theresa.
There you go.

568
00:33:09,120 --> 00:33:11,120
That sounded great, Jonathan.
I don't know if it was right,

569
00:33:11,120 --> 00:33:12,640
but it sounded.
I don't know if it's right,

570
00:33:12,800 --> 00:33:17,680
Yeah.
So, a comedy podcast hosted by

571
00:33:17,800 --> 00:33:24,400
Ricardo Perez and Jose Luis
Slaboski took home the top

572
00:33:24,400 --> 00:33:27,280
honor.
Called the Top of the Podcast,

573
00:33:27,600 --> 00:33:31,080
the awards spotlighted 10
podcast categories based on a

574
00:33:31,080 --> 00:33:35,920
mix of listener data and 2024
critical acclaim.

575
00:33:36,560 --> 00:33:41,360
Spotify reported 19% growth in
podcast listenership in Mexico

576
00:33:41,640 --> 00:33:47,800
over the past year, reaching
27,000,000 listeners in 2024.

577
00:33:48,480 --> 00:33:55,280
Spotify Mexico's head of podcast
Tais Tavaria, and I know the

578
00:33:55,360 --> 00:33:58,600
first name is Tais because
that's my mother's name, said

579
00:33:59,560 --> 00:34:02,920
the award show reflects
Spotify's commitment to

580
00:34:02,920 --> 00:34:07,520
investing in and growing the
local podcast ecosystem.

581
00:34:08,040 --> 00:34:10,239
How about that?
Thank you, Dr. Appreciate that.

582
00:34:10,239 --> 00:34:14,480
Yeah, interesting that Spotify,
that's where they chose to host

583
00:34:14,480 --> 00:34:17,719
their first ever awards.
Not that it's a problem, not

584
00:34:17,719 --> 00:34:21,000
that it, it's just interesting
being that there are lots of

585
00:34:21,000 --> 00:34:24,280
countries out there that are
even more into podcasting.

586
00:34:24,280 --> 00:34:29,760
But as Dr. reported, it's
certainly on the rise in Mexico

587
00:34:29,760 --> 00:34:33,840
at night with a 19% growth rate
in podcast listenership.

588
00:34:34,120 --> 00:34:37,000
So yeah, then we found that just
interesting and something that

589
00:34:37,000 --> 00:34:41,639
we should share with everybody.
Moving into some other news

590
00:34:42,639 --> 00:34:44,840
first, something new from
YouTube.

591
00:34:44,840 --> 00:34:48,600
They're apparently rolling out
more ad inventory inside the

592
00:34:48,600 --> 00:34:51,520
YouTube Music app.
Why does that matter to you?

593
00:34:51,520 --> 00:34:56,360
Because they have a heavy focus
on podcasting in that music app,

594
00:34:56,360 --> 00:35:02,040
and this includes ad pop ads
popping up in the now playing

595
00:35:02,040 --> 00:35:05,680
screen between music videos,
podcasts and songs.

596
00:35:05,960 --> 00:35:09,720
According to Pod News, this
might be tied to a redesign.

597
00:35:09,720 --> 00:35:13,000
YouTube's been testing for a
while now, so if you're seeing

598
00:35:13,000 --> 00:35:15,240
more ads show up, that's
probably why.

599
00:35:15,240 --> 00:35:19,240
It's just another move as
YouTube keeps shifting more into

600
00:35:19,480 --> 00:35:25,120
the podcasting world.
I also want to jump into another

601
00:35:25,120 --> 00:35:29,120
headline, Walmart.
I don't know how many people saw

602
00:35:29,120 --> 00:35:33,480
this.
Walmart has their first in store

603
00:35:33,560 --> 00:35:38,840
podcast studios in a location
that's only 10 minutes away from

604
00:35:38,840 --> 00:35:40,640
you.
Dr. Franklin, TN.

605
00:35:40,680 --> 00:35:45,080
I know I want I want you to be
our investigative reporter and

606
00:35:45,080 --> 00:35:47,960
go there and check it out.
I did.

607
00:35:47,960 --> 00:35:50,800
See.
There is a not a well it could

608
00:35:50,800 --> 00:35:55,240
be on YouTube too, but I saw on
TikTok there's a video going

609
00:35:55,240 --> 00:35:57,880
around of a woman who basically
did just that.

610
00:35:57,880 --> 00:36:03,000
She went into with her phone,
went in and recorded the whole

611
00:36:03,000 --> 00:36:07,640
studio experience there and it
is quite impressive It's got.

612
00:36:07,720 --> 00:36:12,560
It looks amazing.
Yeah, they've taken over 2200

613
00:36:12,560 --> 00:36:18,920
square feet inside this Walmart
in Franklin, TN 2200 square feet

614
00:36:19,000 --> 00:36:22,680
is a significant amount of
space.

615
00:36:23,560 --> 00:36:25,400
And I think that.
Yeah, and it's also.

616
00:36:25,520 --> 00:36:26,720
In Franklin.
Yeah.

617
00:36:27,080 --> 00:36:31,040
Why is that?
Well, Franklin is the higher

618
00:36:31,040 --> 00:36:33,040
echelon.
That's where a lot of stars

619
00:36:33,040 --> 00:36:35,160
live.
Franklin is the shit.

620
00:36:35,240 --> 00:36:38,400
So I've already said the word.
That's okay.

621
00:36:38,800 --> 00:36:41,800
As we learned yesterday, we
don't have to market explicit,

622
00:36:42,200 --> 00:36:45,360
that is PG, PG13 language.
That's OK.

623
00:36:46,240 --> 00:36:47,360
Yeah.
I mean, it might be too many

624
00:36:47,360 --> 00:36:49,080
Times Now though.
That's true.

625
00:36:49,600 --> 00:36:51,960
Go ahead, Dominic.
No, when I worked for the

626
00:36:51,960 --> 00:36:56,120
Meadows, my office was in
Franklin, and so, yeah, yeah.

627
00:36:56,120 --> 00:36:58,120
So I'm very familiar with it.
And she's right, though.

628
00:36:58,120 --> 00:37:02,160
That's where a lot of stars kind
of live, actually, when they

629
00:37:02,160 --> 00:37:04,600
work in Nashville.
Like who is Frank Gifford's

630
00:37:04,600 --> 00:37:05,640
wife?
I can't remember.

631
00:37:05,640 --> 00:37:07,360
Kathie Lee.
Yeah, Kathie Lee.

632
00:37:08,040 --> 00:37:09,720
Like.
Literally, I've seen twice

633
00:37:09,720 --> 00:37:11,800
Kathie Lee Gifford just walking
around Franklin.

634
00:37:12,000 --> 00:37:13,280
Interesting.
Yeah.

635
00:37:13,680 --> 00:37:14,560
Wow.
Yeah.

636
00:37:14,560 --> 00:37:21,160
So the podcast studios are
definitely celebrity worthy for

637
00:37:21,160 --> 00:37:24,040
lack of a better term.
I again watching that video, I

638
00:37:24,040 --> 00:37:27,200
was thoroughly impressed.
It offers 6 fully equipped

639
00:37:27,200 --> 00:37:31,720
studios tailored for podcasting,
voice over work, audio mixing,

640
00:37:31,720 --> 00:37:37,160
live streaming, video production
and social media content.

641
00:37:37,200 --> 00:37:40,480
It's open daily from 10:00 AM to
7:00 PM Eastern.

642
00:37:40,480 --> 00:37:44,680
It's called Create It Studios.
It's available for hourly

643
00:37:44,680 --> 00:37:47,880
booking and includes free
workshops for beginners and pros

644
00:37:47,880 --> 00:37:50,400
alike.
The grand opening and media

645
00:37:50,400 --> 00:37:55,200
preview occurred May 30th,
featuring pro mentorship from

646
00:37:55,200 --> 00:37:59,200
Grammy and Emmy winning
creatives like Leslie Leslie,

647
00:37:59,200 --> 00:38:04,360
Breath Brathwaite and Steven
Barris, which I've probably

648
00:38:04,360 --> 00:38:07,440
butchered both names and it's
designed to be accessible.

649
00:38:07,440 --> 00:38:12,320
Located in everyday retail space
to lower barriers to entry for

650
00:38:12,560 --> 00:38:14,880
creators.
It does cost, by the way.

651
00:38:14,880 --> 00:38:19,120
I looked into it from what I
found to use the podcast and

652
00:38:19,120 --> 00:38:23,200
Vodcast Studios.
That's studios one and two if

653
00:38:23,200 --> 00:38:27,360
you're interested.
It's $70.00 an hour, or if you

654
00:38:27,360 --> 00:38:32,040
want to rent it for four hours,
half a day, that's $260 total,

655
00:38:32,880 --> 00:38:36,160
and the full 8 hours for the day
is $480.

656
00:38:36,160 --> 00:38:38,680
I think that that's relatively
reasonable, especially for what

657
00:38:38,680 --> 00:38:39,920
you get.
Pretty standard.

658
00:38:40,240 --> 00:38:44,200
Yeah, they, they're really nice
looking studios with high end

659
00:38:44,200 --> 00:38:47,760
equipment.
And if your challenge about

660
00:38:47,760 --> 00:38:50,040
getting started with your
podcast is you don't feel like

661
00:38:50,040 --> 00:38:53,440
you have the space, the
equipment, the look, this is an

662
00:38:53,440 --> 00:38:57,680
option for you if you're in the
Nashville, TN area for sure.

663
00:38:57,800 --> 00:39:01,120
Yeah, you know the comments on
TikTok.

664
00:39:01,120 --> 00:39:02,320
I did.
Anyone else?

665
00:39:02,320 --> 00:39:07,160
Did you see the comments?
OK, so a lot of them were.

666
00:39:07,280 --> 00:39:11,280
I just don't see people going to
Walmart and going into the

667
00:39:11,280 --> 00:39:12,800
studio.
I just don't see it.

668
00:39:12,800 --> 00:39:14,680
Well, I do.
I see it.

669
00:39:15,280 --> 00:39:19,600
I think it's a great idea.
And I think also they don't,

670
00:39:19,600 --> 00:39:23,920
they discount all the tourism
that comes here that might hear

671
00:39:23,920 --> 00:39:27,640
about this studio that is at a
pretty good rate.

672
00:39:27,720 --> 00:39:31,640
I got to say.
And you know, music, Music Row

673
00:39:31,640 --> 00:39:36,160
doesn't really exist like it did
when I came here 25 years ago.

674
00:39:36,520 --> 00:39:39,600
It's not the same Music Row that
it was.

675
00:39:40,040 --> 00:39:44,040
What they had on Music Row now
is in almost everyone's homes.

676
00:39:44,040 --> 00:39:47,560
They call them Little Boutique
studios because the technology

677
00:39:47,560 --> 00:39:49,840
is so good.
Now you can have your own studio

678
00:39:49,840 --> 00:39:52,920
in your own home.
So I miss Music Row the way it

679
00:39:52,920 --> 00:39:57,320
was, but that's another story.
Yeah, and I don't see why it's a

680
00:39:57,320 --> 00:39:59,160
problem.
I think those commenters are

681
00:39:59,560 --> 00:40:02,240
hating just to hate because why
not You're.

682
00:40:02,240 --> 00:40:07,160
Not Nashville.
You can easily, you're going to

683
00:40:07,160 --> 00:40:08,840
go.
If you want to rent a studio,

684
00:40:08,840 --> 00:40:11,840
you got to pick up, get in the
car and go somewhere in most

685
00:40:11,840 --> 00:40:14,280
cases.
So just because you have to walk

686
00:40:14,280 --> 00:40:16,960
through the doors first of
Walmart, I don't think makes any

687
00:40:16,960 --> 00:40:20,360
difference because once you walk
through the studio doors there,

688
00:40:20,360 --> 00:40:22,160
you don't feel like you're in
Walmart anymore.

689
00:40:22,160 --> 00:40:23,720
It is.
It feels like a genuine,

690
00:40:23,720 --> 00:40:25,680
professional studio.
It does.

691
00:40:25,880 --> 00:40:28,520
It's very modern, very hip
looking.

692
00:40:28,920 --> 00:40:31,720
It's really, it's really
spectacular.

693
00:40:31,720 --> 00:40:37,000
But you we'll put the the link
to the video and Ashley, thank

694
00:40:37,000 --> 00:40:38,280
you for passing that along to
me.

695
00:40:38,280 --> 00:40:39,920
I appreciate it.
Yeah.

696
00:40:39,920 --> 00:40:43,280
And to be continued, maybe we'll
get Dr. to go there for us and

697
00:40:43,280 --> 00:40:46,200
record for us as well.
We'll see.

698
00:40:46,240 --> 00:40:49,360
OK, let's keep it moving with an
announcement from Apple.

699
00:40:49,360 --> 00:40:53,120
They have a handful of updates
that they announced at the WWDC

700
00:40:53,120 --> 00:40:57,320
this past week, several worth
noting for us as podcasters

701
00:40:57,320 --> 00:41:00,840
because these are changes to the
podcast app specifically.

702
00:41:01,080 --> 00:41:05,120
First up, they're adding a new
playback feature called Enhance

703
00:41:05,320 --> 00:41:09,240
Dialogue.
It amplifies just the voices in

704
00:41:09,240 --> 00:41:11,520
an episode, making speech easier
to hear.

705
00:41:11,880 --> 00:41:15,160
Especially helpful for shows
with layered sound design or

706
00:41:15,160 --> 00:41:19,120
inconsistent mic quality.
So inconsistent mic quality in

707
00:41:19,120 --> 00:41:22,320
layman's terms.
That's where if you're listening

708
00:41:22,320 --> 00:41:26,120
to, say, an interview via
podcast, you hear the host ask

709
00:41:26,120 --> 00:41:28,920
the question and then the guest
starts answering and you can

710
00:41:28,920 --> 00:41:31,000
barely hear them.
So you got to turn the dial way

711
00:41:31,000 --> 00:41:33,240
up so you can hear the guests
finish their answer.

712
00:41:33,360 --> 00:41:35,960
And then when they're done, you
got to turn it back down because

713
00:41:35,960 --> 00:41:38,960
then the host comes back in
blaring in your ears.

714
00:41:39,240 --> 00:41:42,800
That's the kind of adjustment
that this enhanced dialogue

715
00:41:42,800 --> 00:41:46,640
feature offers.
You'll also be able to save your

716
00:41:46,640 --> 00:41:49,520
preferred playback speed per
show.

717
00:41:50,160 --> 00:41:53,640
So for those of you who say you
enjoy listening to podcast at 2

718
00:41:53,640 --> 00:41:57,160
times speed, but maybe there's
another podcast you listen to

719
00:41:57,160 --> 00:42:00,760
where the host talks really fast
and at 2 times speed, it's hard

720
00:42:00,760 --> 00:42:03,360
to keep up.
Well, you can set just that

721
00:42:03,360 --> 00:42:08,040
speed to say 1.5 if you prefer.
Or maybe it's the reverse,

722
00:42:08,040 --> 00:42:10,240
right?
You hear there's one podcast,

723
00:42:10,240 --> 00:42:13,240
you love the content, but the
host talks a little too slow for

724
00:42:13,240 --> 00:42:15,480
you.
So you hit that speed up, and

725
00:42:15,480 --> 00:42:19,120
that's the only show that you
want it to be speed up.

726
00:42:19,720 --> 00:42:22,520
This gives you that ability to
pick and choose.

727
00:42:22,800 --> 00:42:27,480
Newer Airpods will be able to
record in what Apple's calling

728
00:42:27,480 --> 00:42:32,280
studio, quality audio.
That's especially relevant for

729
00:42:32,280 --> 00:42:34,600
interviews where guests are
using Airpods.

730
00:42:34,840 --> 00:42:39,720
I personally don't recommend
using wireless devices when

731
00:42:39,720 --> 00:42:43,120
you're recording a podcast.
If you've done it, tested it, it

732
00:42:43,120 --> 00:42:45,200
works fine.
Good for you, keep going.

733
00:42:45,480 --> 00:42:50,560
But sometimes it causes things
like delays, which can really

734
00:42:50,560 --> 00:42:54,360
disrupt that chemistry between
you and your guest.

735
00:42:55,120 --> 00:42:59,760
If you're doing it solo and it's
working fine for you, I can see

736
00:42:59,760 --> 00:43:01,880
an argument for that in more
cases.

737
00:43:02,200 --> 00:43:06,120
It's just it can be a challenge.
But regardless, they're saying

738
00:43:06,120 --> 00:43:09,120
that there's going to be an
update to the Airpods that's

739
00:43:09,120 --> 00:43:13,080
going to make recording sound
studio quality.

740
00:43:13,760 --> 00:43:19,520
Also, iPad OS26 will now let you
assign different audio inputs to

741
00:43:19,520 --> 00:43:22,680
different apps if you're
recording or producing from an

742
00:43:22,680 --> 00:43:24,680
iPad.
That kind of control adds real

743
00:43:24,680 --> 00:43:27,480
flexibility.
And there's also a subtle but

744
00:43:27,920 --> 00:43:31,600
what I'm calling a smart change
to Apple Podcasts app.

745
00:43:31,960 --> 00:43:37,160
The Browse tab has been renamed
New Apple's reframing it as a

746
00:43:37,160 --> 00:43:40,680
better way to discover both
trending and fresh content.

747
00:43:40,680 --> 00:43:45,160
So depending on how they how
they surface shows it could

748
00:43:45,160 --> 00:43:48,640
become a more meaningful source
of organic discovery.

749
00:43:49,280 --> 00:43:52,000
And Apple Podcast is also
expanding playback speed

750
00:43:52,000 --> 00:43:54,520
options.
In general, you'll be able to

751
00:43:54,520 --> 00:43:57,520
listen anywhere between .5
times.

752
00:43:57,800 --> 00:44:02,280
So if you need to slow it down
even more or up to three times

753
00:44:02,320 --> 00:44:06,360
speed, certainly not a game
changer, but it's good info to

754
00:44:06,360 --> 00:44:09,520
know and to share with your
audience too, if you want them.

755
00:44:09,720 --> 00:44:12,480
If you know that your audience,
the vast majority are using

756
00:44:12,520 --> 00:44:15,640
Apple Podcasts, I think it's a
helpful tip to share with them.

757
00:44:15,640 --> 00:44:19,800
Hey, if this is if I'm going too
fast for you, you can now change

758
00:44:19,800 --> 00:44:24,600
it to .5 speed so you can take
it all in a little bit slower or

759
00:44:24,600 --> 00:44:26,400
the vice versa.
That those are great little

760
00:44:26,400 --> 00:44:29,560
tips, I think, for an audience,
for you to share with your

761
00:44:29,560 --> 00:44:32,600
audience.
And if you fall asleep while

762
00:44:32,600 --> 00:44:37,160
listening with Airpods in
playback, will pause when Apple

763
00:44:37,160 --> 00:44:41,520
detects you've nodded off.
That's an interesting feature.

764
00:44:41,520 --> 00:44:43,520
How does it know you've nodded
off?

765
00:44:44,080 --> 00:44:46,200
What is it paying attention to
your sleep?

766
00:44:46,520 --> 00:44:48,840
Yeah, I guess your, your
breathing patterns, your

767
00:44:48,840 --> 00:44:50,480
snoring.
Interesting.

768
00:44:50,600 --> 00:44:54,760
Your sleep because of your My
watch measures my sleep, so I'm.

769
00:44:55,640 --> 00:44:57,600
Oh, yeah, that's true.
That's true.

770
00:44:57,600 --> 00:44:59,200
Good point.
Good point.

771
00:44:59,600 --> 00:45:03,720
All right, Dr. you have an
update from the Marc Maron story

772
00:45:03,720 --> 00:45:05,760
from last week.
Last week we reported that he

773
00:45:05,760 --> 00:45:08,840
was stepping down.
He announced he's stepping down

774
00:45:08,840 --> 00:45:11,360
this September.
It's number six on our sheet if

775
00:45:11,360 --> 00:45:14,360
you're looking for it.
Dr. Thank you, I was looking for

776
00:45:14,360 --> 00:45:14,800
it.
Thank you.

777
00:45:14,840 --> 00:45:16,120
I appreciate it.
OK.

778
00:45:16,600 --> 00:45:20,600
Marc Maron, creator and host of
the long running WTF podcast

779
00:45:20,600 --> 00:45:25,680
from that went from 2009 to this
year, recently reflected on the

780
00:45:25,680 --> 00:45:31,000
legacy his show helped build.
He acknowledges that both he and

781
00:45:31,000 --> 00:45:37,040
Joe Rogan pushed podcasts to
into mainstream success, success

782
00:45:37,040 --> 00:45:41,360
and effectively revolutionizing
the medium and making it a

783
00:45:41,360 --> 00:45:45,760
viable form for self-expression.
Marin kind of laments that the

784
00:45:45,760 --> 00:45:50,200
same format has been used for
dubious means, propaganda and

785
00:45:50,200 --> 00:45:54,640
pure evil, he says, blaming
himself in part for unleashing

786
00:45:54,640 --> 00:45:59,360
its potential misuse.
He criticizes other podcasters,

787
00:45:59,360 --> 00:46:05,080
especially fellow comedians, for
casually hosting extremist or

788
00:46:05,080 --> 00:46:10,320
white supremacist figures,
humanizing fascism, and contrast

789
00:46:10,320 --> 00:46:12,480
sharply with his own political
stance.

790
00:46:13,000 --> 00:46:17,880
Marin is vocally anti Trump,
while Rogan has provided a

791
00:46:17,880 --> 00:46:21,440
platform to conservative
figures, including Trump, which

792
00:46:21,440 --> 00:46:25,080
Marin suggests influenced the
2024 election.

793
00:46:25,400 --> 00:46:29,560
He underscores A bittersweet
tone, proud of the innovation

794
00:46:29,560 --> 00:46:34,680
his format inspired, but trouble
by how it's been weaponized.

795
00:46:35,120 --> 00:46:38,320
It's interesting, it feels like
he's feeling a little bitter as

796
00:46:38,320 --> 00:46:42,240
he's exiting podcasting, and I'm
not saying he's wrong here by

797
00:46:42,240 --> 00:46:45,720
any stretch, but seems like he's
got a lot of opinions he now

798
00:46:45,720 --> 00:46:51,120
wants to share about the space.
Yeah, it feels like the Tiger's

799
00:46:51,120 --> 00:46:54,800
out of the cage, but he could
say he wants to now, although he

800
00:46:54,920 --> 00:46:56,560
was doing that anyway.
Exactly.

801
00:46:56,560 --> 00:47:00,640
That's that is his style, yeah.
Yeah, but now he's not biting

802
00:47:00,640 --> 00:47:03,320
the hand that feeds him, he's
biting the hand that fed him.

803
00:47:05,680 --> 00:47:08,240
Yeah.
And also, you know, I mean,

804
00:47:08,320 --> 00:47:12,800
look, I, I think that he, people
like him, Joe Rogan did push

805
00:47:12,800 --> 00:47:16,160
podcast into mainstream success,
I suppose.

806
00:47:16,440 --> 00:47:20,080
But you know, they've been doing
it for years and years and

807
00:47:20,080 --> 00:47:22,440
years.
And it's not until more

808
00:47:22,440 --> 00:47:26,920
recently, I, I really think it
was the pandemic that pushed

809
00:47:26,920 --> 00:47:32,440
podcasting into mainstream.
And sure, Joe Rogan and Marc

810
00:47:32,440 --> 00:47:36,200
Maron are some of those
pioneers, but you know, if they

811
00:47:36,200 --> 00:47:40,520
really made that push into
mainstream, I think that would

812
00:47:40,520 --> 00:47:44,160
have happened years before the
pandemic came along.

813
00:47:44,280 --> 00:47:47,080
So I just think that the
pandemic is really what got

814
00:47:47,080 --> 00:47:49,680
things into mainstream.
And of course, 10 or so years

815
00:47:49,680 --> 00:47:54,920
prior to that it it was serial.
I believe that that really

816
00:47:54,920 --> 00:47:59,040
pushed it forward.
And Janae is joining us on

817
00:47:59,040 --> 00:47:59,680
stage.
Let's see.

818
00:47:59,680 --> 00:48:02,640
Janae, welcome.
Did you want to comment on what

819
00:48:02,640 --> 00:48:04,000
I'm commenting on?
Janae.

820
00:48:04,680 --> 00:48:10,280
Good morning, everybody.
Yes, I am going to comment a

821
00:48:10,280 --> 00:48:14,560
little bit on that.
So Mark is thinking or Marc

822
00:48:14,560 --> 00:48:21,480
Maron is thinking, WTF did I do
by unleashing these beats,

823
00:48:22,640 --> 00:48:24,840
right?
Maybe you should start a sequel

824
00:48:24,840 --> 00:48:29,160
podcast.
That's WTF did the idea or

825
00:48:29,160 --> 00:48:30,480
Senate.
So yeah, you're right.

826
00:48:30,480 --> 00:48:34,160
There's a combination of things
that stacked that's enabled the

827
00:48:34,160 --> 00:48:36,920
unleashing of podcasts or you
know, be bringing it to

828
00:48:36,920 --> 00:48:39,800
mainstream.
I think pandemic is one of them.

829
00:48:39,800 --> 00:48:43,080
But technology, right?
If you think about technology

830
00:48:43,080 --> 00:48:48,080
being here, being available to
people to get in front of it is

831
00:48:48,080 --> 00:48:51,240
also one of the biggest reason.
Like I started my podcast

832
00:48:51,240 --> 00:48:54,920
recording on the phone.
We're literally doing that, all

833
00:48:54,920 --> 00:48:57,480
of us, as you stood here on
Clubhouse.

834
00:48:57,480 --> 00:49:00,040
So all of those things I think
stacked together.

835
00:49:00,440 --> 00:49:06,600
And then the other thing that
also inspires this is getting

836
00:49:06,600 --> 00:49:10,320
the permission like, hey, I have
a voice and there's a platform

837
00:49:10,320 --> 00:49:12,400
that I can share it, then why
not?

838
00:49:12,400 --> 00:49:15,920
So yeah, it's a combination of
stacking and technology

839
00:49:15,920 --> 00:49:19,480
maturing, podcasts, platform
maturing, YouTube maturing, like

840
00:49:19,480 --> 00:49:22,000
YouTube and podcasting story
around the same time.

841
00:49:22,520 --> 00:49:26,560
So totally makes sense.
And it's almost like, what's

842
00:49:26,560 --> 00:49:29,400
that president?
What's that vice president that

843
00:49:29,400 --> 00:49:31,680
said he invented the Internet?
Al Gore.

844
00:49:32,320 --> 00:49:33,600
Yeah, Al Gore?
Yep, that's right.

845
00:49:35,520 --> 00:49:37,080
But there we go.
Thanks guys.

846
00:49:37,080 --> 00:49:38,280
Yep.
Thank you, Janae.

847
00:49:38,280 --> 00:49:40,360
Appreciate your insights on
that.

848
00:49:40,640 --> 00:49:45,360
I'm looking at the time here and
I will say we're going to do one

849
00:49:45,360 --> 00:49:48,480
more quick story.
Jonathan, I had asked if there

850
00:49:48,480 --> 00:49:52,200
was any social media news you
thought was worth mentioning.

851
00:49:52,200 --> 00:49:54,760
Would you mind sharing with the
group please?

852
00:49:55,000 --> 00:49:59,760
Sure, I will share that Threads
has finally added DMS over the

853
00:49:59,760 --> 00:50:04,160
past month.
I think maybe longer they've

854
00:50:04,160 --> 00:50:08,240
added advertising to Threads as
well as DMSI.

855
00:50:08,760 --> 00:50:11,000
Plan to dive in.
You plan to dive in?

856
00:50:11,240 --> 00:50:16,280
I took a course on threads and
for the past week I've been kind

857
00:50:16,280 --> 00:50:19,200
of building up a little library
of posts and stuff like that.

858
00:50:19,520 --> 00:50:21,240
So yeah, I'm planning to dive
in.

859
00:50:21,520 --> 00:50:24,480
Well, it's good to hear, Dr. I'd
like to see you a little more

860
00:50:24,480 --> 00:50:26,720
active on the social media
platform.

861
00:50:27,040 --> 00:50:28,800
No, I'm terrible.
Me too.

862
00:50:28,840 --> 00:50:30,280
Yeah, I bet.
Yes.

863
00:50:30,360 --> 00:50:33,160
Yeah.
Aren't you part of Jonathan's

864
00:50:33,160 --> 00:50:35,520
community or have been part of
Jonathan's community?

865
00:50:35,600 --> 00:50:38,240
Yeah, you got.
Yeah, All right.

866
00:50:38,240 --> 00:50:39,800
Well, that's another show
entirely.

867
00:50:39,800 --> 00:50:43,000
Yeah, I I did see that the DMS
are coming.

868
00:50:43,600 --> 00:50:45,640
I think I saw.
What else did I see?

869
00:50:45,640 --> 00:50:49,360
Anything else?
You can also now add up to five

870
00:50:49,360 --> 00:50:53,720
bio links on threads as well as
something I saw that happened

871
00:50:53,720 --> 00:50:56,400
recently.
They're advancing their search

872
00:50:56,400 --> 00:51:02,840
tools over there as well.
And oh, you also the ability to

873
00:51:02,840 --> 00:51:08,720
import your X or formerly known
as Twitter following list, you

874
00:51:08,720 --> 00:51:12,720
can migrate it over on threads.
Cool.

875
00:51:12,920 --> 00:51:15,040
Thank you, Jonathan.
Appreciate that and thank you.

876
00:51:15,320 --> 00:51:20,080
Oh, did you have anything else?
Well, just overall the search on

877
00:51:20,160 --> 00:51:25,120
all the the meta products is
being updated to in a lot of it

878
00:51:25,120 --> 00:51:28,600
will include AI, so you'll be
able to find things in a much

879
00:51:28,600 --> 00:51:31,040
more streamlined way.
Oh, very cool, very cool.

880
00:51:31,040 --> 00:51:33,440
Thank you, Jonathan.
And thanks all to all of you

881
00:51:33,440 --> 00:51:37,840
today for participating and or
simply listening to today's

882
00:51:37,840 --> 00:51:40,240
episode.
We have more news to cover.

883
00:51:40,240 --> 00:51:43,240
So tomorrow we've got a mailbag
segment.

884
00:51:43,240 --> 00:51:46,040
We've got more mail to get
through your questions.

885
00:51:46,040 --> 00:51:50,000
And by the way, if you have
questions and want us to answer

886
00:51:50,000 --> 00:51:57,680
those as best we can, just go to
podpage.com/PMC/contact and you

887
00:51:57,680 --> 00:52:02,200
can leave us your message there
and we may read it right here on

888
00:52:02,200 --> 00:52:04,480
the Podcasting Morning Chat,
which we happen to do every

889
00:52:04,480 --> 00:52:08,480
Monday through Friday, 7:00 AM
Eastern Time, live on Clubhouse,

890
00:52:08,480 --> 00:52:11,800
live on YouTube.
You can get all the links in the

891
00:52:11,800 --> 00:52:15,280
show notes if you'd like to join
us in one of those ways.

892
00:52:15,440 --> 00:52:18,200
Otherwise, we're available on
your favorite podcast platform

893
00:52:18,200 --> 00:52:22,480
just a couple hours after we go
live until tomorrow.

894
00:52:23,200 --> 00:52:25,760
Make it a great day, everybody.
Take care.