Helping content marketers more confidently navigate the world of brand storytelling.

Marketing With Empathy® Podcast Show Notes | Blog

Jan. 4, 2022

Humanize Your Brand Through Storytelling - Susan Frech, episode 53

  “We're seeing a shift with people trusting brands more than they trust the media. And it didn’t always used to be that way. It’s a great opportunity for brands, and is why I believe brands are the new Editor-I…

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Dec. 14, 2021

Align Your Purpose & Your Paycheck - Shereese Floyd, episode 52

  "Purpose to me, is what is your intent...How are you moving your intent to the moment?” Shereese Floyd the Marketing With Empathy podcast   EPISODE DESCRIPTION: Align your purpose and your paycheck with a s…

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Dec. 7, 2021

Establish a Personal Brand Throughout Your Career – Paige Arnof-Fenn, Mavens and Moguls, episode 51

  “I hope by the end of today’s discussion you understand how powerful and important it is to build your own personal brand because if you don’t take charge & you don’t own up to what your brand is, …

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Nov. 30, 2021

From So What? to So Funded: How Nonprofits Use Storytelling - Lisa Gerber, episode 50

  “It’s the very stories we suppress, that are the things that help us stand out.” Lisa Gerber on the Marketing With Empathy podcast   EPISODE DESCRIPTION Entrepreneur and Author, Lisa Gerber, joi…

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Nov. 23, 2021

From National TV Anchor To Brand Storyteller - Heidi Collins, Storybones Media, episode 48

  How Heidi Collins' experience as a National TV News Anchor prepared her for creating brand videos. Journomarketing, what’s working well, advice when growing your video plans, + inside scoop on Sundance for brands. …

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Nov. 16, 2021

Part 2 - BTS of Deluxe's Emmy-Nominated Brand Reality Series - Amanda Brinkman, Deluxe Corp, episode 47

  Part 2 – Deluxe Corp. Chief Brand and Communications Officer, Amanda Brinkman, shares more about the brand’s Emmy-nominated reality series: Small Business Revolution. What’s next, learnings and measurement. &…

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Nov. 9, 2021

Part 1 - BTS of Deluxe's Emmy-Nominated Brand Reality Series - Amanda Brinkman, Deluxe Corp., episode 46

  Part 1 – Deluxe Corp. Chief Brand and Communications Officer, Amanda Brinkman, joins to share behind-the-scenes of what it took to create their Emmy-nominated reality series now in its 6th season. + advice for brands, team …

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Oct. 28, 2021

3 Ways Vulnerability Helps You Live Regret-Free

Three ways I've learned being vulnerable helps you live a happier and regret-free life.   My relationship with “no regrets” has changed through the years. Throughout college it drove me to lead my PRSSA and dorm organizations, try…

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Oct. 26, 2021

What I Learned During Summer Podcast Content Test, episode 45

  After making a strategic decision to pause publishing new podcast content for two months to spend more time with her kids, Sarah tested a repurposing content plan. This episode recaps her learnings (good and bad), implications and …

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Oct. 19, 2021

Blog & Email Storytelling Excellence - M.M.LaFleur, Caitlin Abber, episode 44

M.M.LaFleur’s Brand Editor, Caitlin Abber, joins Sarah to share the inside scoop on their high-quality email newsletter and The M Dash digital magazine brand blog. Best-in-class brand storytelling examples you need to know about.   &n…

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