The podcast for brands that want to target & engage more moms.

Marketing With Empathy® Podcast Show Notes | Blog

Nov. 17, 2020

Tap Into Your Intuition to Lead an Authentic Life, episode 6

  Today’s guest is the fabulous digital marketing leader turned wellbeing and leadership coach, Holly O’Hanlon. Holly and I go way back, and I’m thrilled you get to hear her wisdom about tapping into your intuition to lead …

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Nov. 10, 2020

What's an Empathy Filter and How It Helps Business Results, episode 5

What role does empathy play in your brand storytelling plans? Does it actually help drive stronger results, or is it just perceived as upper-funnel fluff and a nice to have to round out your brand’s content plans?     On…

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Nov. 3, 2020

Tips to Nourish Success Through Happiness and Identifying Purpose, episode 4

What's your personal wellness crisis plan when things don't go your way?     Mark Mohammadpour, APR, an accredited senior communications executive, certified health coach, personal trainer, and founder of Chasing the Sun Health Coac…

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Oct. 20, 2020

5 Essentials Every Brand Storytelling Framework Needs, episode 3

    WHAT IS A BRAND STORYTELLING FRAMEWORK? A brand storytelling framework is a document that outlines your storytelling strategy in a way that is simple and clear and easy to understand. It’s not shared externally with your…

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Oct. 20, 2020

Can Emotional Brand Storytelling Save Lives? - Be The Match, Ryan Pena, episode 2

How nonprofit, Be The Match, conveys emotion in their storytelling to help save lives.     STORIES ARE 22X MORE MEMORABLE THAN FACTS AND FIGURES ALONE.  THIS IS ONE OF THE REASONS SMART BRANDS LEAN INTO STORYTELLING TO CREATE MOR…

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Oct. 18, 2020

What is Brand Storytelling Marketing? - episode 1

  Welcome to the first episode of the Marketing With Empathy podcast.  This episode starts at the beginning to make sure we’re on the same page about: brand storytelling definition; why I decided to create an entire podcast dedica…

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Sept. 21, 2020

I'm Launching A Brand Storytelling Podcast!

Cat's out of the bag. I'm sooooooo incredibly excited to announce that I'm launching a brand storytelling podcast called Marketing With Empathy hosted by myself, Sarah Panus. Look for new episodes to launch late October 2020. Read below for deta…

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Aug. 26, 2020

Growth Mindset: Small MN Farm Town to NYC

My journey from a small town farm girl to New York City fashionista, and how a growth mindset helps you professionally and personally.   I packed 3 suitcases, said goodbye to my Minnesota family, and boarded a plane to attend fashion sc…

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July 7, 2020

Power Of The Third Choice

How I learned about the power of the "third choice" to help with decision making, and nix limiting beliefs to get ahead at work and in life.   I was running a 7-person Social team for a billion-dollar retailer, responsible for ~$10 mill…

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June 26, 2020

Create a "Not To Do" List

Do you have a NOT To Do list? Here's how to create one and why it's just as important as a to-do list at helping you advance your business, career and sanity.   https://www.instagram.com/tv/CB5hBurluCz/?utm_source=ig_web_copy_link …

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