Content Creation Episodes

If you're struggling to connect authentically with your audience through storytelling, this episode reveals the psychology behind content that converts. Dr. Rod Berger has conducted over 4,000 interviews worldwide - from Pope Francis to Magic Johnson - and he's about to share the strategic storytelling secrets that separate viral content from forgettable noise. As the author of the upcoming book The Narrative Edge and a clinical psychologist turned communication architect, Rod exposes why you...

Eden Liu thinks your expensive video gear might be sabotaging your authentic connection. Known as "PikachuLiu," Eden runs community and customer success at Reincubate, where she's watched countless entrepreneurs chase technical perfection right into audience indifference. Her hot take? All that polished production might be killing the very connections you're trying to build. Eden's here to tell you why your smartphone probably trumps your fancy camera setup, how embracing those awkward ...

If you're tired of watching other creators nail their on-camera presence while you're still hitting record with sweaty palms and zero confidence, this episode is your breakthrough moment. Join us as we sit down with our pal Jeff Sieh, the mastermind behind Social Media News Live and a true authority in transforming hesitant entrepreneurs into commanding on-camera personalities. Jeff doesn't just teach the technical side - he reveals the psychological shifts and those sweet practical strategies ...

If you're wondering how to sound as polished on your podcast as you do in your head, this conversation will rewire your entire approach to audio. Laura Clapp Davidson doesn't just sing - she architects sound experiences. As Shure's retail market development leader and the creative force behind Song 43 podcast, Laura has cracked the code on making professional audio accessible to creators who refuse to compromise on quality. From backing Howard Jones on world tours to teaching 50,000+ entreprene...

If you're tired of drowning in the endless AI tool tsunami while your content creation workflow still feels like wrestling with a fire hose, this conversation will reset your entire approach. We sit down with James Hicks, Chief Technologist of Hicks New Media and Silicon Valley veteran who's walked the halls of Apple, Google, and HP. From his legendary (and nerve-wracking) encounter with Steve Jobs to his current role as the tech whisperer behind the scenes for top content creators, James drops...

If you're struggling to show up confidently on camera or wondering why your audience scrolls past your content, this episode will flip your entire approach to video creation. We sit down with the incredible Tatiana Rodriguez, the Rutgers University professor who's cracked the code on transforming camera-shy creators into magnetic on-screen personalities. As the mastermind behind Tatiana Teaches and an award-winning educator, Tatiana reveals why the best content creators think like teachers—and ...

If you're tired of hiding behind endless emails when your on-camera presence could be closing deals in minutes, this episode is your turning point. Katie's built her company, Advisor Video Marketing, by transforming people who once hid from their iPhone cameras into video-creating machines who actually enjoy hitting that record button. Wild, right? No Hollywood production crews required—just Katie's flight-tested methods (yep, she's literally a pilot too, because apparently being awesome in on...

If you've been holding back on video while watching other creators build their audience, you need to hear Katie Fawkes, Ecamm's Marketing Director, share her refreshingly practical approach to content creation. Katie draws from years of experience in livestreaming and community building to show how her "Live First" method helps real people get comfortable on camera and grow their brands without perfectionism getting in the way. You'll walk away with doable strategies for making videos that work ...

If you're trapped in the content hamster wheel—creating endless episodes that drain your energy without filling your bank account—this conversation will revolutionize your approach to podcasting. No joke. Jerry Potter, founder of Done By Lunch Entrepreneurs and host of The Social Media Marketing Talk Show for Social Media Examiner, has cracked the code on transforming standard podcasts into "Modcasts"—modular content assets that generate leads and sales while you live your life. With over 20 ye...

If you're creating amazing content but still feeling invisible to potential clients, this episode is your turning point. Emmy Award-winning visibility strategist Vinnie Potestivo—who launched careers for Beyoncé and Ashton Kutcher at MTV—breaks down his exact formula for rising above the noise and not only getting noticed - but hired. He shares surprisingly simple strategies that have helped hundreds of experts transform from industry best-kept secrets into sought-after authorities. Discover the...

Have you ever watched content that made you feel like you were part of something special, not just another viewer? That's the Chris Ruggiero effect. We sit down with the content creation virtuoso who's turning everyday creators into scroll-stoppers. Chris draws from his decade-plus of live theater experience to reveal how authenticity and audience connection upstage algorithmic tricks every time. Oh - did we mention that he’s been on major shows like Ellen Degeneres & James Corden, and even ju...

If you're a motivated podcaster or entrepreneur looking to supercharge your brand—what if comedy could be your secret weapon? Jeff Dwoskin joins Dealcasters to reveal how marrying tech entrepreneur skills with stand-up comedy flair helped him turn humor into serious business growth. Discover his top strategies behind social media powerhouse Stampede Social, how he consistently drives viral engagement, and why podcasting is your key to captivating conversations and expanding your influence. Tune...

If you're building your dream business, how do you ensure work doesn't overshadow the experiences that truly matter to you? In this inspiring episode of Dealcasters, entrepreneur and community-building expert Paul Gowder unpacks how he built one of the internet's largest online communities—all while prioritizing 42 memorable family trips to Disney World. Paul shares actionable insights into email marketing, giveaways, and intentional strategies for growing a thriving, sustainable business that f...

Buckle up as we welcome the one and only Anthony "LAS Curry" Santana, an extraordinary Live Streaming Coach & Content Creator. LASCurry's got the secret sauce to help gamers ignite their live streams and turn their passions into a full-blown moneymaker! In a world where gaming and live streaming are exploding, LASCurry has become the go-to guru for aspiring streamers aiming to conquer the streaming realm. With his deep well of knowledge and hands-on experience, he's the ultimate guest to spill ...

If you're ready to slice through the noise and make your message heard, you won't want to miss this! We've got Steve Woodruff, the King of Clarity, on the mic. He’s here to chop it up about his latest book, "The Point," and share his secret sauce for turning complex ideas into simple, attention-grabbing stories. With a rich history helping brands like Pfizer and MetLife, Steve knows a thing or two about making words work for you. Tune in for some wit, wisdom, and communication hacks that might j...

Robert Kennedy III, known globally as RK3, is a true trailblazer in the realms of leadership, communication, and business storytelling. If you don’t know about him yet - you’re welcome. RK3 is not just any speaker; he's a leadership communication expert, international keynote speaker, corporate trainer, and best-selling author. With over a decade of experience, Robert has partnered with some of the world's largest organizations, and as a former classroom teacher and voiceover artist, his divers...

We chop it up with Neal Schaffer, a leading Fractional CMO and best-selling author of a ton of great books, including his newest: "Digital Threads." As the host of the "Your Digital Marketing Coach" podcast, Neal is an authoritative figure in digital marketing strategies and has been a massive influence on our digital journey. In this episode, Neal shares practical strategies from "Digital Threads," offering valuable insights for entrepreneurs, content creators, podcasters, and live streamers a...

We are thrilled to have Sara Lohse join us: an award-winning author, acclaimed storyteller, and brand architect who knows the power of an authentic story like no other. Sara is the creative force behind Favorite Daughter Media, where she leverages her talent and zeal for storytelling to help mission-driven brands resonate and thrive. Through strategic marketing and authentic narratives, Sara empowers brands to transcend beyond traditional marketing confines. Her work isn't just about telling st...

We rolled out the digital red carpet for the tech-tastic Alec Johnson, the mastermind behind Take One Tech and the Digital Stage Academy. If you've ever fumbled with tech gear or felt like your camera was judging you, Alec is here to save the day—and your dignity! We dive headfirst into Alec's journey from YouTube novice to digital dynamo. We promise not to make you "Fear The Gear" as Alec uncorks his massive treasure trove of tips to help you harness tech for your rise to digital stage dominat...

We chat with one of our favorite people on the planet: Tanya Smith, the founder of Get Noticed with Video and host of Stream Like a Boss® TV. Tanya shares her BOSS formula for turning “crickets” into clients through consistent, high-impact livestreams. With nearly 20 years of experience in digital marketing, Tanya will reveal how service providers can harness the power of video to engage their audience, build authority, and convert viewers into paying clients. Whether you’re a podcaster, coach, ...

Justin Moore is a Sponsorship Coach & the founder of Creator Wizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table. His latest book, "Sponsor Magnet," offers a succinct distillation of his ideas and frameworks for securing successful brand collaborations. Along with his wife April, he has been a full-time creator for over 7 years and has personally made over $3M working with brands. He has also run an influenc...

If you're an entrepreneur or a content creator trying to navigate the wild world of digital clutter like you’re a goat on a skateboard, then you gotta tune in to this Dealcasters episode with Magai Mastermind Dustin Stout. Dustin, who's like a wizard but with better hair, shares how he went from dreaming of the Hollywood lights to bossing the digital stage! So, if your social media game feels like you're trying to take a sip of water out of a firehose, let Dustin's tips guide you into a zen-like...

Ready to unlock the true potential of social media for your business? We sit down with social media expert and author Peg Fitzpatrick to dive deep into actionable strategies from her new book, “The Art of Small Business Social Media.” Peg shares powerful insights on building a brand, growing your online presence, and connecting with your ideal audience through social media. If you're a curious, motivated entrepreneur looking to power up your business and make an impact, this is the episode you ...

Katie Brinkley, owner and social media strategist at Next Step Social Communications, joins Dealcasters to share her expertise on navigating the ever-evolving world of social media. With nearly two decades of experience helping small businesses, entrepreneurs, real estate agents, and more, Katie reveals her proven strategies for using social media as a powerful tool to generate leads, build community, and grow sales. Katie also hosts the Rocky Mountain Marketing Podcast, where she educates entre...