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The CPG Guys

Digital Shelf Episodes

Jan. 17, 2024

CES 2024 Recap - Retail Media Rules

Sri & PVSB recap the highlights of their tip to Las Vegas for CES 2024. This episode is sponsored by Cornell University's Johnson School of Business "Omnichannel Leadership Program" being held June 13-15 at Cornell Tech in Ne...

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Dec. 2, 2023

Building Omnichannel Capabilities with Bayer's Ajay Sharma

The CPGGUYS are joined in this episode by Ajay Sharma, North America VP of eCommerce & Omnichannel for Bayer Consumer Health, manufacturer of iconic brands like One-A-Day, Claritin, Alka-Seltzer, & Miralax.

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Nov. 4, 2023

Omnichannel Digital Leadership with Ahold Delhaize's Tonya Herring

It’s women's month on the CPGGGUYS. Every year in November we feature only female executives, startup founders and leaders from CPG brands and retail on the podcast. This is episode one for the cpg guys women’s month 2023. We...

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Oct. 11, 2023

Neutral Retail Media Measurement with Incremental's Dave Pollet and S…

The CPG Guys are joined by Dave Pollet, CEO and Skye Frontier, Chief Growth Officer for Incremental which helps brands unlock incremental growth through cross-channel predictive analytics with the Science of More. This episo...

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Oct. 7, 2023

eCommerce Insights & Analytics with Mondelez's Alister Greenwood

The CPG Guys are joined by Alister Greenwood, Global Head of eCommerce Analytics & Insights at Mondelez International. Follow Alister on LinkedIn at: Follow Mondelez on ...

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Sept. 29, 2023

Groceryshop '23 Recap with Allume Group's Andrea K. Leigh & Melissa A…

PVSB is joined in this episode by Allume Group's CEO Andrea K. Leigh & VP of Operations Melissa Ardavany as they recap the recent 2023 Groceryshop industry event. Follow Andrea on LinkedIn at:

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Sept. 27, 2023

Global eCommerce Models with Nestlé's Neel Arora

The CPG Guys are joined by Neel Arora, Global Head of eCommerce at Nestlé, the world's largest food & beverage consumer goods manufacturer. Follow Neel on LinkedIn at: Follow N...

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Sept. 23, 2023

Engaging Consumers through Last Mile Delivery with Shipt’s Katie Stra…

The CPG Guys are joined by Katie Stratton, Chief Growth Officer at Shipt which provides personal shopping and delivery and is available to 80% of households in more than 5,000 U.S. cities. Follow Katie Stratton on LinkedIn at...

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Sept. 16, 2023

Amazon Accelerate Recap with Allume Group's Andrea K. Leigh

PVSB and Fresh Four Co-Host Andrea K. Leigh, CEO of Allume Group, recap their impressions of the 2023 Amazon Accelerate Sellers Conference. Follow Andrea K. Leigh on LinkedIn at: Foll...

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Sept. 9, 2023

Digital Influence in the Omnichannel World with Coca-Cola's Walid Ben…

The CPG Guys are joined in this episode by Walid Benchama, Global Director of Shopper & Channel Insights at the Coca-Cola Company, Follow Walid Benchama on LinkedIn at: Follow Coca-...

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Aug. 23, 2023

How Retail Media is Disrupting Marketing Structures with WARC’s Grego…

The CPG Guys are joined in this episode by Gregory Grudzinski, Head of Content for WARC Digital Commerce, an Ascential Company that has been helping marketers and strategists Make it “WARC” since 1985. Follow Gregory Grudzin...

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Aug. 19, 2023

Customer-Centric Analytics & Intelligence with Albertsons’ Lisa Kinney

The CPG Guys are joined in this episode by Lisa Kinney, VP Customer Analytics & Market Intelligence at Albertsons Companies, one of the largest food & drug retailers in the United States. Follow Lisa Kinney on LinkedIn at: h...

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Aug. 9, 2023

Consumer-Centric Omnichannel Strategy with Coca-Cola's Simon Miles

The CPG Guys are joined in this episode by Simon Miles, VP Global Omnichannel Commercial Strategy at the Coca-Cola Company, Follow Simon Miles on LinkedIn at: Follow Coca-Cola ...

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Aug. 5, 2023

Lifestyle Marketing with Macy’s Media Network’s Melanie Zimmermann

The CPG Guys are joined in this episode by Melanie Zimmermann, VP of Macy’s Media Network, the retail media division of Macy’s omnichannel department store. Follow Melanie Zimmermann on LinkedIn at:

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July 22, 2023

Targeting Shoppers by DIY Project with The Home Depot's Melanie Babco…

The CPG Guys are joined in this episode by Melanie Babcock-Brown, VP of Retail Media+ and Monetization at The Home Depot, the world’s largest home improvement specialty retailer with over 2,200 stores. Follow Melanie Babcock-...

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