The place to talk retail media and consumer insights!

Direct To Consumer Episodes

Aug. 31, 2022

A Northern Perspective on Omnichannel Transformation with Mars Canada…

The CPG Guys , PVSB and Sri are joined in this episode by Chantal Templeton, GM of Mars Canada. With $40 billion in annual sales, Mars produces some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY...

Episode page
July 27, 2022

Digital Commerce in Snacking with Mondelēz International's Francesca …

The CPG Guys , PVSB and Sri are joined in this episode by Francesca Hahn, VP of Digital Commerce & GM of DTC at Mondelēz International, the world's leading manufacturer of snacking foods. Follow Francesca Hahn on LinkedIn at:...

Episode page
July 20, 2022

Building An Authentic Feminine Care Brand with Lola's Monica Belsito

The CPG Guys , PVSB and Sri are joined in this episode by Monica Belsito, Chief Marketing Officer at Lola, the first lifelong brand for reproductive health. They’re dedicated to providing consumers with an ever-expanding port...

Episode page
Jan. 5, 2022

DTC Digital Transformation with Colgate-Palmolive's Diana Haussling

The CPG Guys , Sri & PVSB , are joined in this episode by Diana Haussling, VP & General Manager of Digital Commerce at Colgate-Palmolive Company. Diana was recently named to the AdAge "40 Under 40" list of honorees. Follow …

Episode page
April 17, 2021

Enabling Brand DTC Part 3 with GSK's Carolina Flores

In this episode of The CPG Guys podcast, Sri & PVSB speak with Carolina Flores , Associate Digital Marketing Manager at GSK . Carolina speaks about how several brands within the GSK portfolio have adopted Shoppable , a distri...

Episode page
March 24, 2021

Enabling Brand DTC Part 2 with Shoppable's Heather Marie Udo

In this episode of The CPG Guys podcast, Sri & PVSB speak with Heather Marie Udo . the founder & CEO of Shoppable , a distributed commerce technology company with a suite of e-commerce products surrounding Shoppable's patente...

Episode page
March 5, 2021

Enabling Brand DTC Part 1 with Shoppable's Holly Boni

The CPG Guys , Sri & PVSB , are joined in the first of a 3 part episode arc on enabling DTC with Holly Boni, the Director of Sales & Partnerships at Shoppable , a distributed commerce technology company with …

Episode page
Feb. 11, 2021

Outcome-Based Health with Upgraid's Justin Kamine

The CPG Guys Sri & PVSB are joined in this episode by Justin Kamine , founder & CEO of Upgraid , an outcome-based health natural supplements brand. Please follow the CPG Guys on Linkedin: http://www.linkedin.com/company/cpgpo...

Episode page
Oct. 23, 2020

Profitability Part 4 - DTC eCommerce

The CPG Guys Sri & PVSB continue their 5 part series on eCommerce Profitability. In this issue, they address DTC. Topics covered include: The types of DTC eCommerce The ‘hot issues top of mind’ Margins and DTC How to approach...

Episode page