The place to talk retail media and consumer insights!

About

 

A professional and personal friendship that started over two decades ago has come together in a podcast community that explores how brands and retailers engage with consumers in an increasingly omnichannel digital world.

 

Sri Rajagopalan built and led omnichannel activities at iconic consumer goods companies like Johnson & Johnson, PepsiCo and Revlon.

 

Peter V.S. Bond established his extensive loyalty and data expertise at companies like dunnhumby, IRi, CVS Health, priceline.com, PowerReviews & Fetch Rewards.

 

Together, they engage with industry luminaries to educate their audience on all things omnichannel!

About the Hosts

Sri Rajagopalan Profile Photo

Sri Rajagopalan

Co-Founder & co-Host

Sri Rajagopalan has over 30 years of leadership experience at Fortune 500 companies, overseeing eCommerce and P&L for some of the most recognizable CPG brands in the world.
He has worked as Senior Vice President of eCommerce & Digital Sales at Revlon, Vice President of eCommerce & New Business Models at Johnson & Johnson, and General Manager of Sales & eCommerce at PepsiCo.

Peter V.S. Bond Profile Photo

Peter V.S. Bond

Co-Founder & Co-Host

Just an industry hack trying to educate himself and the CPG community.

Andrea Leigh Profile Photo

Andrea Leigh

Fresh 4 Co-Host

Andrea Leigh is the founder & CEO of Allume Group. She is an eCommerce strategist and enthusiast. With over 20 years of eCommerce experience working with thousands of brands, her deep expertise has unlocked sustainable growth opportunities for brands of all sizes. A ten-year former senior executive at Amazon, she led over 15 product categories, helped launch Amazon’s automated pricing system and CRaP (Can’t Realize any Profit) programs, and ran Amazon Prime for Amazon Canada. She is a recognized thought leader in the commerce industry and a frequent keynote speaker at various conferences and corporate events.

Melissa Burdick Profile Photo

Melissa Burdick

Fresh 4 Co-Host

Melissa Burdick is the President of Pacvue and is an expert in designing for online and e-Commerce marketing strategies. A 10-year Amazon veteran, Ms. Burdick helped launch the Amazon CPG/Health & Beauty retail business, building a business from the ground up with an evolving strategy to sell profitably online. She was an early leader of the Amazon Media Group, launching the first vendor display video ad, and developed and grew the Amazon advertising business. Ms. Burdick is well known as an e-Commerce thought leader, Forbes Agency Council member, and participates as a speaker at e-Commerce conferences and industry podcasts.