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Loyalty Episodes

Jan. 21, 2023

The Current State of Digital Transformation in Omnichannel Retail wit…

The CPG Guys speak with Venkatesh (Venky) Shankar, Professor of Marketing and Ford Chair in Marketing & E-Commerce and Director of Research at the Center for Retailing Studies, Mays Business School, Texas A&M University. His ...

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Oct. 8, 2022

Scaling a Consumer Engagement Platform with Fetch's Wes Schroll

The CPG Guys , PVSB and Sri are joined in this episode by Wes Schroll, co-founder & CEO of Fetch, America's leading mobile consumer engagement platform with over 18 million monthly active users. This episode was recorded at t...

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June 18, 2022

Marketing Attribution with Catalina's Stacey Hawes

The CPG Guys , PVSB and Sri are joined in this episode by Stacey Hawes, Chief Revenue Officer at Catalina, a leader in shopper intelligence and highly targeted in-store, TV, radio, podcast and digital media that personalizes ...

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April 9, 2022

Powering RGM Through Scalable AI Solutions with Carlsberg Group's Sil…

The CPG Guys , PVSB and Sri are joined in this episode by Silvana Dimitrov, Revenue Management Director at The Carlsberg Group & Prajwal Revanasiddappa, Head of Delivery at TheMathCompany, a modern, hybrid consulting firm tha...

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March 5, 2022

Zero Party Data Capture at Scale with Jebbit's Tom Coburn

The CPG Guys , PVSB and Sri are joined in this episode by Tom Coburn, co-founder & CEO of Jebbit which enables anyone to build and design fun, engaging quizzes and digital experiences with speed and control, all while capturi...

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Jan. 31, 2022

Retailer Preference Index with dunnhumby's Grant Steadman & Eric Karl…

The CPG Guys, PVSB are joined in this episode by Grant Steadman, North America President & Eric Karlson, Director of Strategy & Insights at dunnhumby, the global leader in Customer Data Science, empowering businesses everywhe...

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Sept. 29, 2021

Meaningful Consumer Relationships with Kimberly-Clark's Josh Blacksmi…

The CPG Guys , Sri & PVSB , are joined in this episode by Josh Blacksmith, Senior Director of Global Consumer Relationships & Engagement at Kimberly-Clark, a manufacturer of household paper and personal care products. Follow ...

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July 24, 2021

CPG & Retail Mobile Loyalty Platforms with Fetch Rewards' Wes Schroll

The CPG Guys , Sri & PVSB , are joined in this episode by Wes Schroll, co-founder & CEO of Fetch Rewards, a mobile shopping platform that rewards shoppers for buying the brands they love. Follow Wes on LinkedIn at: …

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June 23, 2021

Grocery Retail Loyalty with TCC’s Simon Hay

The CPG Guys , Sri & PVSB , are joined in this episode by Simon Hay, CEO of TCC Global, an international marketing company that specializes in creating loyalty platforms and campaigns that change the way shoppers think, act a...

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Sept. 28, 2020

Rewarding Shoppers for Brand Loyalty with Pat Burke from Fetch Rewards

The CPG Guys Sri & PVSB are joined by Patrick Burke , Chief Revenue Officer at Fetch Rewards , a mobile app-based brand-building loyalty platform. In this episode, we cover the following topics with Patrick: Where does Fetch ...

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