Welcome to our new website!

Search

Search results for: marketing
Episodes (8) Videos (34)

Episodes

34. Email Marketing for Pilates Teachers with Liz Wilcox

Nov. 17, 2022
Super excited for you to hear this conversation with The Fresh Princess of Email Marketing, Liz Wilcox! We talk about everything from setting up a list, lead magnet…

94. Marketing Your Pilates Services

Sept. 7, 2023
Whether you are a new or highly experienced Pilates teacher, you may struggle with marketing your Pilates services. In this episode I take you through the old schoo…

21. Pilates Teacher Training

Oct. 4, 2022
Today I explore the good, bad, and ugly in the world of Pilates teacher training. Learn more about brand-specific trainings, online only trainings, and why a compre…

113. 2023 Recap & 2024 Preview

Dec. 30, 2023
2023 wasn't my best year, but I made it through stronger than ever! Let's talk about health, financial, and stressful life challenges... and how to navigate them! I…

73. Care & Compassion In the Studio

April 4, 2023
I'm very concerned about the state of Pilates, and how new teachers are being introduced to taking care of other humans. When people pay us and entrust us with the …

8. Why Pilates Teachers Need A Niche

Aug. 18, 2022
Have you heard about niche marketing? About the importance of picking an Ideal Client Avatar? Do you struggle with this, because you know Pilates is good for everyb…

80. Sales Without Sleaze with Sarah Walton

April 27, 2023
If you feel sleazy about selling your Pilates services, especially on social media, this episode is for you! Today I'm talking all things Sales and Marketing with t…

81. Some Quick Examples of Niching

May 2, 2023
I had my knee surgery last week, so today is a super short episode about Niching in your Pilates business. It's so important for Pilates teachers to really niche do…

Videos

34. Email Marketing for Pilates Teachers with Liz Wilcox

Nov. 17, 2022
Super excited for you to hear this conversation with The Fresh Princess of Email Marketing, Liz Wilcox! We talk about everything from setting up a list, lead magnet…

Pilates Teachers - Let's Talk the Dirty Words - Marketing and Sales

Aug. 20, 2020
Somehow, every Pilates teacher I talk to says that they hate Marketing and Sales. Now, if you plan to profit in your business, this attitude is just plain wrong, an…

94. Marketing Your Pilates Services

Sept. 7, 2023
Whether you are a new or highly experienced Pilates teacher, you may struggle with marketing your Pilates services. In this episode I take you through the old schoo…

The Mindset of Showing Up with Britney Gardner

Aug. 24, 2021
Join me & content & marketing strategist Britney Gardner talking about how Pilates teachers can show up consistently and in the best ways possible, so as to make a …

Pilates Teachers - Who Is Your Ideal Client?

Oct. 7, 2020
Pilates Teachers - Who Is Your Ideal Client? There is a great marketing adage - If you talk to everyone, you talk to no one. Look, when a client looks for a Pilates…

Pilates Teachers - Are You Attracting Clients You Love?

Sept. 28, 2020
Pilates Teachers - Are You Attracting Clients You Love? From what I can see in the Pilates teacher groups I am in, many Pilates teachers are attracting clients you …

Pilates Teachers - Why You Need to Be On Live Video

Sept. 16, 2020
So many of my Pilates Teacher Mastermind clients are terrified of live video. I find it interesting, since we spend a lot of our time talking to strangers when we t…

Pilates Teachers - Niching Down (with examples)

Sept. 14, 2020
It is so important for Pilates teachers to really niche down into a target market. It helps you connect with your people online, talk to them effectively, and help …

Pilates Teachers - Why It's Important to Specialize

Feb. 25, 2021
Pilates Teachers - Why It's Important to Specialize I know that "common sense" would tell you that it's best for your Pilates business to be open to all, but in thi…

Pilates Teachers - It's Not About You

Sept. 18, 2020
We Pilates teachers tend to talk about ourselves a lot, and put out a lot of performances online. What if, instead of focusing on ourselves, we focused on our clien…

Pilates Teachers - Serving vs. Selling

Sept. 17, 2020
Today I unpack something that seems to confuse many Pilates teachers (as well as folks in other professions) - the difference between Serving and Selling. I recentl…

Pilates Teachers - Are You Putting False Barriers Between You and Your Clients?

Sept. 15, 2020
I assume that if you follow my posts and you teach Pilates, you are looking to expand your business, get more clients, and make more money doing this life-changing …

Pilates Teachers - Pricing Your Pilates Services

Aug. 18, 2020
So many Pilates Teachers price their services on a whim. Seriously, I see people chargiing what other suggest in Facebook groups, or just trying to undercut the mar…

PIlates Teachers - Why You Must Have Result-focused Testimonials

Aug. 11, 2020
Results-focused testimonials are some of the most powerful marketing materials any Pilates teacher can have. There is nothing like having someone else talk about th…

Pilates Teachers - Do you have a social media strategy?

July 31, 2020
Most Pilates teachers know that they need to effectively use social media. If you only post photos and videos of yourself doing Pilates exercises, and only share th…

Pilates Teachers - Using Your Studio Skills to Create Online Programs

July 31, 2020
So many Pilates teachers are afraid of creating online programs. You worry about what other Pilates teachers will think of you (even though, for most of you, Pilate…

Microdosing for Transformation

April 26, 2022
Microdosing psychedelics for improved mental health and performance has been in the news a lot lately! My guest Alison Crothswait knows all about it, and I can't wa…

80. Sales Without Sleaze with Sarah Walton

April 27, 2023
If you feel sleazy about selling your Pilates services, especially on social media, this episode is for you! Today I'm talking all things Sales and Marketing with t…

81. Some Quick Examples of Niching

May 2, 2023
I had my knee surgery last week, so today is a super short episode about Niching in your Pilates business. It's so important for Pilates teachers to really niche do…

73. Care & Compassion In the Studio

April 3, 2023
I'm very concerned about the state of Pilates, and how new teachers are being introduced to taking care of other humans. When people pay us and entrust us with the …

21. Pilates Teacher Training

Oct. 4, 2022
Today I explore the good, bad, and ugly in the world of Pilates teacher training. Learn more about brand-specific trainings, online only trainings, and why a compre…

8. Why Pilates Teachers Need A Niche

Aug. 18, 2022
Have you heard about niche marketing? About the importance of picking an Ideal Client Avatar? Do you struggle with this, because you know Pilates is good for everyb…

Stepping Into Discomfort with Akshaya Chinapa Reddy

Sept. 22, 2021
For any Pilates teachers who had to change their business models, pivot online, and find new ways of marketing and serving clients, I know you've been pushed way ou…

113. 2023 Recap & 2024 Preview

Dec. 30, 2023
2023 wasn't my best year, but I made it through stronger than ever! Let's talk about health, financial, and stressful life challenges... and how to navigate them! I…

Expert Interview - Jennifer Nash, PR & Social Media Powerhouse

June 9, 2021
Hello folks! I'm going live with Restream at 1pm ET today, Wednesday 6/9 with PR & Social Media Powerhouse, Jennifer Nash. As a Publicist, Jennifer helps 5 -7 figur…

Pilates Teachers - It's OK to Bootstrap Online

April 5, 2021
If you are a Pilates Teacher who has put off marketing your business because you don't yet have a website, email list, or sales funnel, I'm here to tell you that yo…

Pilates Teachers - When Was the Last Time You Raised Your Prices?

Oct. 8, 2020
Pilates Teachers - When Was the Last Time You Raised Your Prices? Seriously, when? If you don't remember, if you never have, or if you lowered your prices during th…

More on The Myth of Neutral Spine

Sept. 30, 2020
More on The Myth of Neutral Spine I keep seeing the phrase "Neutral Spine" used by Pilates teachers and Fitness trainers. If you use this phrase, are you clear abou…

Pilates Teachers - Have you thought about your legacy?

Oct. 15, 2020
Pilates Teachers - Have you thought about your legacy? Seriously, have you? Do you know what mark you would like to leave in this world? Or why you are building a b…

Pilates Teachers - Let's Talk About Results and Promises

Oct. 2, 2020
Pilates Teachers - Let's Talk About Results and Promises Pilates teachers often find ourselves in a position to make promises to clients about the results we can he…

When Pilates Teachers Give Medical Advice

Oct. 1, 2020
When Pilates Teachers Give Medical Advice I see Pilates Teachers giving out medical advice all the time online, and it's just not OK. While there are some teachers …

Pilates Teachers - Stop Judging Your Clients!

Sept. 23, 2020
I have been hearing a lot online lately about Pilates teachers not being happy with the clients who show up for them. If you are a Pilates teacher and have not clea…

Pilates Teachers - Stop Performing and Start Serving

Sept. 20, 2020
When I look at what many Pilates teachers post on social media, it's no wonder you don't see any return on investment of time and energy. You see, potential clients…