Fix Your Messaging Strategy Fast – StoryBrand workshop options, episode 153
EP 153. Messaging fuzzy? Sales slow? Host, Sarah Panus walks through the mistake brands make when trying to fix their message, and how StoryBrand workshops may be just what you need to help you go from foggy to focused in about a week.
- WATCH ON YOUTUBE: https://www.youtube.com/@iamsarahpanus
- LEARN MORE ABOUT SARAH’S STORYBRAND WORKSHOPS: https://www.kindredspeak.com/storybrand
- SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382
If you’ve ever stared at your screen thinking, “Why isn’t this landing?”—you’re not alone.
You’re posting, emailing, tweaking your homepage copy. And yet… crickets.
No leads. No clicks. No clarity.
In this solo episode of Marketing With Empathy®, host Sarah Panus shares the #1 mistake brands make when trying to fix their messaging—and what to do instead. You’ll learn why more content won’t fix a fuzzy message, and how to finally get unstuck with a clear brand story that acts like a compass for every piece of content you create.
Plus, Sarah shares a surprisingly relatable story about her broken refrigerator, a Chipotle freebie, and what it taught her about content strategy (seriously, it all ties together).
Whether you’re a marketer, founder, or leader who needs your team aligned and your messaging clicking—this episode is packed with insights to help you go from foggy to focused—fast.
IN THIS EPISODE
- The common signs your messaging isn’t working
- The biggest mistake brands make when trying to fix it
- A personal story (about cleaning out a dirty fridge) that illustrates the value of clarity
- Why AI tools and more content aren’t enough
- How StoryBrand Messaging & Marketing Workshops give you a fast, clear framework
- The two workshops to quickly fix your messaging strategy with Sarah Panus: Private 1:1 Intensive or 2-Day Group Training with AI support
Ready to finally get your messaging clear and aligned across your team?
→ Schedule a free 30-min call with Sarah Panus to see if a workshop is right for you. BOOK HERE
QUIZ: READY TO IMPROVE YOUR CONTENT STRATEGY?
Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.
TAKE THE QUIZ
ABOUT MARKETING WITH EMPATHY PODCAST HOST, SARAH PANUS
Marketing With Empathy® is the podcast for brands that want to target & engage moms. Moms influence or control 85% of ALL household purchases making them a lucrative market to figure out. Join host and 20+ year content expert, Sarah Panus, for ideas that get your products and services into the hands of moms who need them. Top 5% of all podcasts, and member of Marketing Podcast Network.
STOP missing out on this lucrative market. You want to scale to the next level but don't know how to use the power of story to capture the attention of moms. EVEN IF moms aren't your only audience -- they're a critical one to figure out.
Sarah understands how hard it is to juggle all the demands coming at you to drive leads and sales. Clients: Sleep Number, SHEFIT, LegalZoom, American Express, JHL Turf Pros, Katie Couric Media, Thrive Global, Nestle Waters, Starbucks, Lindt Chocolate, American Heart Association, Alta Tech, King Technology, Christos Bridal, Western Green, and other small and mid-size brands.
She’s a brand storytelling consultant, podcast host of Marketing With Empathy® (top 5% of all podcasts), Certified StoryBrand Guide, and owner of Kindred Speak® consulting. Sarah works with clients by either doing the work for them through her freelance consulting services; OR, coaching them to think like Editorial Content Directors in one of her workshops or courses. Visit www.kindredspeak.com to learn more.
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