Episodes

Google Celebrates 27th Year Anniversary: 🥳 The Evolution of SEO and Marketing with Favour Obasi-Ike|Get exclusive SEO newsletters in your inbox. This podcast episode covers the evolution of Search Engine Optimization (SEO), primarily centered around Google's 27th anniversary today. Favour emphasizes the importance of Google in the digital ecosystem, contrasting it with other search methods like Bing and AI platforms such as ChatGPT. Key topics include the history of Google, from its original na...

Technical SEO Study with Favour Obasi-Ike: Website Speed / Content Delivery Network (CDN) / Content Management System (CMS) = Why Is My Website Slow?| Get exclusive SEO newsletters in your inbox. Technical SEO is a major common issue for websites causing them to start loading slowly. We discuss that slow speeds are often caused by poor hosting platforms lacking sufficient bandwidth and uncompressed media, particularly images and videos. Crucially, we emphasize the importance of acquiring and ma...

Meet Rob Hoffmann, the founder of the AI SEO LLM marketing tool "Mentions." Our conversation focuses on the evolving landscape of search engine optimization (SEO) due to the rise of Large Language Models (LLMs) like ChatGPT, Claude, Grok, DeepSeek, and Perplexity etc,, which are becoming alternatives to traditional Google search. Rob Hoffmann discusses his journey into entrepreneurship, which started with an SEO agency called Contact, and how the need to track and improve brand visibility on th...

Why Is My Competitor SEO Outranking Me? Marketing Real Talk with Favour Obasi-Ike (Glossary)| Get exclusive SEO newsletters in your inbox. 🍪 Learn how to Outrank your Competitors with Strategic SEO and Content in this episode as we center on Search Engine Optimization (SEO) and strategies for outranking competitors for online search results. Key factors highlighted for improved ranking include content volume and depth, domain longevity, the incorporation of diverse media such as videos and infog...

What's the Best Effective SEO Strategy for Beginners? Marketing Essentials with Favour Obasi-Ike (Glossary)| Get exclusive SEO newsletters in your inbox. This discussion offers an in-depth exploration of Search Engine Optimization (SEO) strategies, primarily for beginners and small business owners emphasizing the importance of audience targeting, answering user questions, and consistent content creation (such as blogs and podcasts) to improve online visibility. Key technical SEO aspects are hig...

The ROI Power of SEO Blogging: Time, Money, and Energy Explained with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. In this episode, we explain the Return on Investment (ROI) of blogging for businesses, emphasizing the long-term benefits in time, money, and energy highlighting that blogging, even using AI for content creation with human refinement, significantly boosts online visibility and authority by answering frequently asked questions. Key strategies include optimizing co...

SEO Secrets: Why Do Search Engines Rank Webpages Higher Than Others? with Favour Obasi-Ike) | Get exclusive SEO newsletters in your inbox. This discussion focuses on web page ranking and SEO strategies, particularly in the context of evolving search algorithms and AI. Favour highlighted the importance of domain authority and page authority, emphasizing that content needs to be contextual, comprehensive, and in multimedia formats to rank effectively. They discuss practical tools like Google Sear...

SEO Services Edition: Is SEO "Dead" in 2025? Who Knows? (Case Studies, Testimonials, and Ultimate Guide with Favour Obasi-Ike) | Get exclusive SEO newsletters in your inbox. Favour Obasi-Ike presents an engaging and conversational discussion that emphatically argues for the continued relevance of Search Engine Optimization (SEO) in 2025 and beyond, directly refuting the idea that SEO is "dead." Favour Obasi-Ike, joined by other marketing professionals (with a guest LIVE! audio testimonial), high...

What Are the Best Blogging and Publishing SEO Practices for New or Established Websites? (Digital Marketing Masterclass with Favour Obasi-Ike) | Get exclusive SEO newsletters in your inbox. This marketing discussion from Clubhouse audio centers on Search Engine Optimization (SEO) and its role in online business growth, particularly through blog content. It emphasizes that SEO is more than just ranking; it's a consistent strategy for online visibility. Favour Obasi-Ike recommends publishing blog...

Meet Julie Lokun, the founder of The MediaCasters and Cre8tive Con. This discussion centers on the importance of authentic networking, emphasizing in-person connections and genuine follow-up over superficial interactions. Julie Lokun and Favour Obasi-Ike highlight the value of self-awareness in professional settings, distinguishing between introvert and extrovert networking styles, and the significance of building relationships based on trust and mutual support. They also address the practicali...

What are the Biggest SEO Mistakes Killing Your Website Rankings? Learn with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. This audio from a Clubhouse audio Marketing Club discussion explores common SEO mistakes that hinder website rankings and offers strategies for improvement. Favour emphasizes the critical importance of a professional website for business legitimacy and online visibility, particularly for search engines and AI models. We discuss the long-term nature of organ...

SEO Marketing Successful Strategies for Q4 2025: Tracking, Sorting, and Mapping Data Intelligence with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. This episode explains a three-step TSM marketing approach—Track, Sort, and Map—designed to create successful marketing strategies, particularly for Q4 2025. The tracking phase emphasizes the importance of a website for gaining organic and paid impressions, highlighting metrics like organic, paid, and earned traffic. Next, the sorti...

📣 Marketing Series Workshop FAQ & Details: August 26-29, 2025 | Sign Up for the In-Person/Virtual Workshop Here 📣 Favour Obasi-Ike introduces a Marketing Series Workshop FAQ & Detailed room across a four-day, eight-session marketing series training designed for business owners, entrepreneurs, creators, and inventors who already possess an online presence, such as a website. Each 90-minute session, offered twice daily (day and night) with identical content per day, focuses on a different marketi...

Why Does My Business Website Have No or Low Internet Traffic? (SEO Masterclass with Favour Obasi-Ike) | Get exclusive SEO newsletters in your inbox. This Clubhouse LIVE! Audio Marketing Club discussion centers on common reasons why websites experience low or no traffic, primarily attributing it to lack of connection with search engines like Google Search Console. Favour emphasizes that a website is like a "house," requiring proper ownership and consistent engagement to appear in search results a...

SEO Fundamentals: How to Crawl, Render, Index, Rank, and Click Internet Webpages with SEO Expert, Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. We discuss Search Engine Optimization (SEO) and its impact on online business growth, in this episode. We emphasize the importance of strategic content creation and website optimization for ranking highly on search engines like Google. The conversation also touches upon related topics such as website development, conversion rate optimiz...

AI SEO Checklist: Key Strategies for 2025 and Beyond | Marketing Essentials with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. In this podcast Search Engine Optimization (SEO) essential checklist episode, Favour will be sharing insights into its foundational elements and practical application for businesses. He explains how connecting websites to search consoles like Google Search Console and Bing Webmaster Tools is crucial for online visibility. The conversation also emphasize...

We Don't PLAY Podcast 🥳 Turns 6 Years Today: 6 Critical Podcast Wisdom Lessons Favour Obasi-Ike Learned | Get exclusive SEO newsletters in your inbox. In an insightful address, Favour Obasi-Ike marks his sixth anniversary by sharing six crucial lessons learned from his journey, emphasizing the importance of overcoming initial setbacks, dedicating sufficient time to content creation, and conducting thorough research to understand audience needs. He also highlights the evolving landscape of digit...

How Do I Know If My Website Is Penalized by Google? Website Health & Technical SEO Masterclass with SEO Expert, ⁠Favour Obasi-ike, MBA, MS⁠⁠⁠ | Get exclusive SEO newsletters in your inbox. This extensive SEO audio provides an in-depth discussion on technical SEO and how businesses can identify and address Google penalties impacting their websites. Favour uses analogies like a car's engine or a leaking roof to explain complex concepts, emphasizing that a penalty often signals a need for correcti...

What's the Fastest Way to Get Webpages Indexed (Technical SEO) by Search Engines? with SEO Expert, ⁠Favour Obasi-ike, MBA, MS⁠⁠⁠ | Get exclusive SEO newsletters in your inbox. This episode focuses on search engine optimization (SEO) and the fastest ways to get indexed by search engines, extending beyond just Google to include other platforms and AI-powered large language models (LLMs) like ChatGPT emphasizing that building trust with search engine algorithms is paramount, achieved through consis...

Why Are My SEO Efforts Not Working? with SEO Expert, ⁠Favour Obasi-ike, MBA, MS⁠⁠⁠ | Get exclusive SEO newsletters in your inbox. This Clubhouse session features offering advice on Search Engine Optimization (SEO), particularly for small businesses. Favour explains that effective SEO involves consistent effort and strategy, likening it to a conversation where businesses answer frequently asked questions. He suggests creating diverse content formats, like long-form "pillar" blog posts supported ...

How Long Does It Take to Rank SEO Webpages on Google & AI? with SEO Expert, ⁠Favour Obasi-ike, MBA, MS⁠⁠⁠ The We Don't PLAY podcast host discusses how long it takes for SEO web pages to rank on Google and AI search engines, emphasizing that there's no single answer, ranging from days to months or even years depending on website history and consistent updates. I highlight the importance of submitting websites to Google Search Console, understanding domain and hosting, and strategically creating ...

Why Isn't My Website Ranking on Google or AI SEO Brand Mentions? with SEO Expert, ⁠Favour Obasi-ike, MBA, MS⁠⁠⁠ 📈 Why Websites Don't Rank on Google and AI Search Engines? This episode provides a detailed discussion on why websites may not rank well on Google and AI brand mentions, emphasizing the importance of Search Engine Optimization (SEO). Favour, through an interactive Q&A format and a case study on his own podcast, explains how connecting websites to search engines like Google Search Con...

Need to start saving on recurring processing fees? Visit GoCLEARswipe.com to get started with your demo and on-boarding today! 💰 Navigating Payment Processing Fees with CLEARswipe with Co-Founder, Jeremy Russo ClearSwipe, a company co-founded by Jeremy Russo, that helps businesses reduce or eliminate credit card processing fees through a strategy called dual pricing. Jeremy Russo explains that these fees, often the third-highest cost for businesses, can be avoided by offering customers two dist...

Free vs. Paid Podcast Hosting Platforms - A Strategic Business Guide (SEO Sundays) with SEO Expert, ⁠Favour Obasi-ike, MBA, MS⁠⁠⁠. Looking for insights on free versus paid podcast hosting platforms? Favour Obasi-ike, with six years of experience using free platforms like Spotify for Creators (formerly Anchor.fm), explains the benefits and drawbacks of each option. He emphasizes the importance of owning one's RSS feed and understanding analytics for monetization, detailing his recent switch to ...