Aug. 8, 2022

84: On Hype, Consistency & Seinfeld (feat. Jason Cercone)

84: On Hype, Consistency & Seinfeld (feat. Jason Cercone)

On your path to connection and service, what metrics really matter? Should you aim to go viral, or allow yourself to move slowly and deliberately? And what's more important in podcasting and content creation - quality or consistency?

This week, Annie P. is joined by the fabulous Jason Cercone, a brand strategist and podcasting expert. After years in the business, Jason knows a thing or two about hype, pattern recognition, content hacks, and when to push and when to rest. He shares all this and more before deep diving into what we can learn from Jerry, Elaine, George, Kramer, Newman, The Soup Nazi, and more! It's a must-listen for folks with Costanza sized-dreams, but who unlike George are actually working to build their Vandelay.

What's Inside:
0:00 - Intro & Theme
02:10 - Main Interview with Jason
31:24 - Seinfeld tie-in
56:40 - Final Thought & Homework

*Parentpreneur advisory: this episode contains colorful language.

Connect with Jason through his website, Instagram and LinkedIn!
Don't forget to check out his podcast,
Evolution of Brand.

Craving connection, co-working, and a way to enjoy your time on LinkedIn? Join our free community,
The Legitimati, and do your weekly homework with us! It's also the perfect way to rub elbows with our fabulous guests.

For full show notes and more visit