Episodes
201
Sept. 9, 2026
Ep 201: How A Career Diagnostician Builds A Relationship-Led Consulting Pipeline | LaToya Scroggins
Send us Fan Mail Get Your FREE Solo Consultant Summit Ticket The Career Collective Being the “easy yes” consultant can quietly turn into a trap: you deliver fast, you stay busy, and you still feel like an order taker. Sarah Noel Block sits down with LaToya Scroggins, founder of The Career Collective, to talk about the moment she realized her best work is not doing more tasks, it’s diagnosing what’s actually wrong and teaching clients how to move. If you’ve been stuck in execution mode, this ...
199
Sept. 1, 2026
Ep 199: Productize Your B2B Consulting Offer For Easier Sales | Joe Daniels [Solo Consultant Summit Series]
Send us Fan Mail Joe's new Solo System. | LinkedIn Get your FREE Solo Consultant Summit ticket. Your best prospects are already trying to buy without you. They are researching, comparing options, checking proof, and building a shortlist before they ever reach out and if your consulting website hides the deliverables, the process, or the pricing signal, you get filtered out early. That is the real reason “sales” can feel stressful and weird: the offer is full of unknowns, so the call turns i...
198
Aug. 29, 2026
Ep 198: Your Message Becomes Clear When You Build A Category Of One [Solo Consultant Summit Series]
Send us Fan Mail Get your free Solo Consultant Summit ticket. Pre-order Kendall's book. Your calendar doesn’t need more sales calls. It needs better information. I’m joined by storytelling and sales writing expert Kendall Cherry, and we get surprisingly tactical about the unsexy part of marketing that quietly controls your pipeline: the inquiry form. Kendall explains how she uses a detailed inquiry form to qualify leads, understand budget and readiness, and move straight to a proposal and ...
197
Aug. 22, 2026
Ep. 197: A Simple Pipeline System For Solo Consultants
Send us Fan Mail Get Your Free Ticket Booked Out Collective Speaker Directory I built the Solo Consultant Summit for anyone tired of a pipeline that runs hot for six weeks and then goes completely dead. I share how I escaped feast-or-famine with a 30-day experiment that closed $97,000, then walk through the exact relationship, lead gen, and sales conversion systems we’re teaching. • why feast-or-famine happens when relationships and momentum are not maintained • the 30-day pipeline expe...
196
Aug. 8, 2026
Ep 196: Stop Pitching Cold And Start Selling Through Warm Paths
Send us Fan Mail Download the Third Door Playbook We break down why most B2B sales tactics fail when you can’t reach the decision maker and show how to stop fighting assistants, procurement, and vendor fatigue. We share the Third Door method, gateway offers that lower risk, and niche communities that help trust compound so warm introductions become the default. • why cold outreach is the most crowded door and how to make outreach warm instead • the three doors framework for reac...
195
July 25, 2026
Ep 195: A Simple Connection Call Structure That Turns Into Clients [ORIGINALLY LIVE]
Send us Fan Mail Get the Connection Call Script We stop treating connection calls like casual networking and start using a simple, consent-based structure that creates real client opportunities. We show you how to hear buying signals, pull the right threads, and ask for the next step without ever sounding pitchy. • Reframing connection calls around consent-based sales • Letting the other person go first to gather better intel • Using a clear call flow: open, listen, bridg...
194
July 11, 2026
Ep 194: The Private Invite System That Turns Past Clients Into Q4 Revenue
Send us Fan Mail We walk through a simple way to turn the summer slump into momentum by reaching out to past clients with a private invitation based on what they already told us they needed next. We break down how to audit old notes and transcripts, pull the next-step offer hiding in plain sight, and send a no-pressure message that can revive stalled deals fast. • why summer is the worst time for cold outreach and the best time for a CRM audit • how past clients stay “warm” becau...
193
June 27, 2026
Ep 193: Five Follow-Up Scripts To Restart Stalled Sales Conversations [LIVE]
Send us Fan Mail Watch the video on YouTube. Your inbox is probably holding a handful of conversations that didn’t end. They just stopped. A great call, real interest, maybe even a proposal sent, and then… silence. That quiet can feel oddly personal, which is exactly why so many consultants avoid following up until it’s painfully awkward. We don’t do “just checking in” here. We walk through five specific, field-tested follow-up scripts designed to restart stalled sales conversations without s...
192
June 13, 2026
Ep 192: Stop Calling It A Discovery Session [LIVE]
Send us Fan Mail We break down why proposals get ghosted and why the real fix is a paid gateway offer that builds trust before you ever ask for a five-figure yes. We share a simple framework, naming rules, and a five-question template you can use today to turn early interest into a clear next step. • the three jobs a gateway offer must do: charge for access, deliver real results, create earned trust • why free “discovery sessions” signal pitching and reduce commitment • how...
191
May 30, 2026
Ep 191: What If The Best Business Advice Sounds Messy?
Send us Fan Mail We drop the polished act for summer and share the raw conversations where the best marketing insights actually show up. We explain what’s changing in our Uncut Summer Series, tease what’s coming for solo B2B consultants, and invite you into what we’re building next. • why we publish bi-weekly in summer and lean into unedited audio • how live conversations create real-time “aha” moments for marketing and sales • what’s new for 2026 with monthly live streams turned...
190
May 23, 2026
Ep 190: Behind The Scenes Of A Sales Call Challenge That Actually Worked
Send us Fan Mail Apply for Booked Out in Six Sixty-five registrations from a handful of appearances, one email, and one LinkedIn post sounds like a fluke, but it’s not magic. It’s a tight offer, a timely problem, and a simple challenge design that makes taking action feel doable. We’re sharing the full behind-the-scenes debrief of the “Three Days to Three Sales Calls” Challenge, including what it took to launch it, what worked, what broke, and what we’d change next time. You’ll hear the ex...
189
May 15, 2026
189: Three Sales Calls In Three Days
Send us Fan Mail JOIN THE CHALLENGE Referrals feel amazing until they slow down, and suddenly your calendar looks emptier than it should. We’re talking to the solo consultants who are great at delivery but stuck in the messy middle: subcontracting too much, relying on past coworkers for leads, and realizing you never had to learn sales because “pre-trust” used to do the heavy lifting. We walk through the Three Days to Three Sales Call Challenge and the simple idea underneath it: install th...
188
May 9, 2026
Ep 188: Three Operational Bottlenecks That Keep Solo Consultants Stuck | Expert Guest: Jen Hamilton
Send us Fan Mail You can be great at what you do and still feel slammed every week. That pressure is not just “too much to do” it is usually a few operational bottlenecks quietly stealing your time, attention, and revenue. Sara Noren Block sits down with Jen Hamilton, a fractional COO who has spent years inside solo consultant businesses, to pinpoint what actually breaks first and what to fix without adding more complexity. We dig into three common bottlenecks: overwhelm that keeps you in re...
187
May 2, 2026
Ep 187: You Can Sell Without Sounding Salesy [LIVE WORKSHOP REPLAY]
Send us Fan Mail Get the workshop & resources here. We share a simple, consent-based way to turn connection calls into sales opportunities without sounding pitchy or forcing a script. We break down the exact moment most of us freeze when a buying signal shows up and give you a repeatable bridge you can practice right away. • why networking calls stall even when people “need what you do” • the real issue as structure, not confidence or competence • how to listen for buyi...
186
April 25, 2026
Ep; 186: Stop Pitching Like A Stranger And Start Getting Published | Guest Expert: Erica Holthausen
Send us Fan Mail Join Authority Lab for FREE. We talk with authority development consultant Erica Holsen about why writing matters more in an AI-driven world and how a clear point of view turns your ideas into trust. We share practical ways to pitch publications, develop thought leadership, and use bylines to support real business goals. • how AI is changing publications, traffic, and what editors value • why uniquely human writing and a distinct POV beat generic AI content • how to pitch ...
185
April 19, 2026
Ep 185: [Workshop Replay] How To Choose The Right Community Model For Your Business
Send us Fan Mail We unpack a simple framework for choosing the right kind of community so your growth feels sustainable instead of chaotic. Brie Lever breaks down how free vs paid and education vs connection change everything from engagement to ROI, plus the myths that quietly sabotage most community launches. • Defining community through identity, connection, education and shared purpose • Drawing a clear line between an audience and a community • Using the free vs paid axi...
184
April 11, 2026
Ep 184: What If Your Best Content Sounds Like A Voice Note | Guest Expert: Rachel Honeyman
Send us Fan Mail Join Bold Content Collective | Early Bird Until April 30 We break down why content feels so hard when you’re running a business solo, and how to make it feel simpler without lowering your standards. Rachel Honeyman shares a strengths-based way to create more consistent marketing, plus practical shortcuts for using AI and repurposing so your content finally fits your schedule. • the “should” trap that creates guilt and inconsistency • choosing a realistic posting cadence you...
183
April 4, 2026
Ep 183: The Simple Marketing System That Predictably Finds Your Next Clients
Send us Fan Mail We lay out why so many solo consultants feel like they’re doing a lot of marketing but still can’t answer where the next five clients are coming from. We explain how clarity, lead math, and a custom plan turn chaos into a simple system you can actually repeat. • posting on LinkedIn and sending newsletters without a clear pipeline • effort vs clarity and why copying tactics fails • what the Booked Out Blueprint is and how the strategy session works • ...
181
March 21, 2026
Ep 181: [Workshop Replay] Sell The Promise First So Your Program Funds Itself | Guest Expert: Melissa Camilleri
Send us Fan Mail This is the replay of the LIVE workshop Melissa Camilleri facilitated with Tiny Marketing last week. We show you how to pre-sell a group program so you get paid before you build, using a simple MVP instead of months of recording and guessing. We also dig into why human feedback and community matter more than ever as AI makes information cheap. • pre-selling as paid proof of concept to reduce risk • shifting from 1:1 time limits to one-to-many scalability ...
180
March 14, 2026
Ep 180: Your First Hires as a Solo Consultant: How to Hire, Onboard, and Build Systems Without Burning Out | Expert Guest Sara Nay
Send a text On the Tiny Marketing Podcast, host Sarah Noel Block interviews Sara Nay, CEO of Duct Tape Marketing, about making the first few hires as a solo consultant. Nay explains that effective hiring starts before the job post by clarifying mission, vision, and values, then running a culture/fit interview before assessing skills. She recommends choosing a first hire by doing a one-week time audit to identify repetitive, draining tasks to delegate—often starting with an executive assistant...
179
March 7, 2026
How Knowing Your Instincts Can Streamline Sales And Reduce Stress | Guest Expert: Eryn Morgan
Send a text Get the Kolbe credit here. We break down what the Colby assessment measures, why it stays steady over time, and how solo consultants can use it to focus on revenue, reduce overwhelm, and sell with less friction. We unpack Sarah’s 6673 profile, compare tortoise and hare buyers, and share tiny tweaks that drive big wins. • what Kolbe measures and why conation matters • how a 6673 profile fuels ideas and overload • using a revenue‑first filter to prioritize • pairing human design ...
178
Feb. 28, 2026
Ep 178: How Payment Plans, Start Dates, And A Paid Discovery Stack Create Steady Income | Expert Guest: Eryn Morgan
Send a text We map out a simple system solo consultants can use to stop feast-or-famine cycles: a paid discovery, a cash flow core offer, and a premium anchor that reframes value while protecting margins with clean payment plans and firm start dates. We share pricing rules of thumb, boundary language, and the calendar tactics that turn projects into predictable income. • three-offer stack that reduces revenue volatility • paid discovery as fit check and scope clarity • cash flow core as prod...
177
Feb. 21, 2026
Ep 177: Bridge The Gap: Run Sales Calls That Close | Guest Expert: Jonny Holsten
Send a text We show solo consultants how to run sales calls that feel natural yet drive clear outcomes. From scoring fit without a CRM to handling budget early and locking next steps, we share simple pivots that raise conversions without chasing more leads. • three recurring sales call mistakes and how to fix them • four fit factors to qualify buyers fast • simple bridge score you can run on a notepad • use intake forms for pre-qualification • magic pivots that make money talk easy • build c...
176
Feb. 14, 2026
Ep 176: How To Get Referred On Repeat Without A Huge Network
Send a text Register for the workshop + bonus hot seat session for only $37! We share a simple system to turn referrals from random to reliable using clear positioning, fast community engagement, a signature talk, and steady partner touchpoints. Clarity beats volume, and speed plus usefulness earns trust and repeat mentions. • defining a one-line positioning that states problem, audience, and method • putting positioning everywhere for repetition and recall • answering niche community ques...