Episodes

40. Building Trust with Video Content in the AI-Driven World with Gavin Hammar
June 11, 2023

40. Building Trust with Video Content in the AI-Driven World with Gavin Hammar

Send us a text As AI-generated content becomes more prevalent, businesses must maintain a human touch and authenticity in their marketing strategies. Incorporating personalized experiences, live events, and video content allo...
The Future of Asynchronous Marketing is Here [Bonus Mini Episode]
June 4, 2023

The Future of Asynchronous Marketing is Here [Bonus Mini Episode]

Send us a text In today's podcast, we'll discuss a marketing tool called StoryPrompt that transforms how businesses engage with their customers and manage their marketing strategies. This powerful tool offers many features, s...
39. Pitching Partner Marketing Opportunities with Laura Lopuch
May 28, 2023

39. Pitching Partner Marketing Opportunities with Laura Lopuch

Send us a text Today's podcast is all about the power of partner marketing for solo entrepreneurs. By collaborating with other businesses in different marketing partnerships, solo entrepreneurs can access new audiences, estab...
Six Steps to Partner Marketing Promotion [Bonus Mini Episode]
May 21, 2023

Six Steps to Partner Marketing Promotion [Bonus Mini Episode]

Send us a text Welcome to the tinier marketing episode on partnership marketing promotion! Discover six steps to promote partnerships effectively: shared social media posts, takeovers, newsletter swaps, co-written emails, co-...
38. Mastering Partnership Marketing with Laura Lopuch
May 14, 2023

38. Mastering Partnership Marketing with Laura Lopuch

Send us a text Boost your business's growth and reputation with partnership marketing, a powerful strategy that teams you up with other professionals to share resources, audiences, and insights. Start by identifying your uniq...
37. Five Marketing Strategies You Should Never Drop
April 30, 2023

37. Five Marketing Strategies You Should Never Drop

Send us a text Looking to take your marketing strategy to the next level? In this podcast episode, I share the four marketing strategies you should never drop, no matter what. From building partnerships to email marketing, I ...
36. Marketing on a Time Crunch: What to Cut and Keep with Michelle Tresemer [Part 2]
April 16, 2023

36. Marketing on a Time Crunch: What to Cut and Keep with Michelle Tresemer [Part 2]

Send us a text Are you a marketer with limited resources? We’re here to help you decide which marketing activities to cut so that you can focus your energy and budget on what really matters. In this two-part episode, Michelle...
35. Maximizing Efficiency: Which Marketing Activities to Let Go When Resources are Limited with Michelle Tresemer
April 2, 2023

35. Maximizing Efficiency: Which Marketing Activities to Let Go When Resources are Limited with Michelle Tresemer

Send us a text Are you a marketer with limited resources? We’re here to help you decide which marketing activities to cut so that you can focus your energy and budget on what really matters. In this two-part episode, Michelle...
34. How to Leverage Other People's Audiences with Tom Schwab
March 19, 2023

34. How to Leverage Other People's Audiences with Tom Schwab

Send us a text I built my business to six figures before leaving my full-time job, and I did it by leveraging other people’s audiences. You start off at zero, but so does everyone else. The way to grow your audience quickly i...
33. Outreach without the Spam with Dan Englander
March 5, 2023

33. Outreach without the Spam with Dan Englander

Send us a text You need leads, but don’t want your outreach to be super spammy! How do you do it? In this episode of the Tiny Marketing Pod, we’re talking to Dan Englander about sales prospecting… the right way. Show Highligh...
32. Video Editing for Hybrid Teams with Shah Ahmed of Kapwing
Feb. 19, 2023

32. Video Editing for Hybrid Teams with Shah Ahmed of Kapwing

Send us a text If you're a solo entrepreneur or have a tiny marketing department, you must produce content as quickly as possible. It becomes even more difficult when you have a hybrid team! Small teams rely heavily on contra...
31. Save Money & Time with Creative Briefs with Mary Czarnecki
Feb. 5, 2023

31. Save Money & Time with Creative Briefs with Mary Czarnecki

Send us a text I work with so many people who were hesitant to hire outside creatives, contractors, or freelancers for one reason: They didn't know how to manage them. A big part of a successful relationship with outsourced h...
30. Can marketing and sales be friends? With William Redick
Jan. 22, 2023

30. Can marketing and sales be friends? With William Redick

Send us a text Marketing and sales seem to constantly be in a boxing match, trying to knock each other out. Marketing’s not bringing in enough leads. Sales aren’t closing, the leads marketing is bringing in. How do we move fr...
29: Fan Favorites: Tiny Marketing's Best of 2022
Jan. 8, 2023

29: Fan Favorites: Tiny Marketing's Best of 2022

Send us a text We have rounded up the most popular episodes of 2022. These are the episodes that fans loved, shared, and raved about because they learned so much. The reports show that YOU loved episodes where you learned how...
28. Four Ways to Get Content Ideas FAST
Dec. 25, 2022

28. Four Ways to Get Content Ideas FAST

Send us a text How do you come up with content ideas? In this episode, I'm sharing the four places you should go first when creating your editorial calendar. I am all about quarterly content planning. It is planned enough tha...
27. Turn 1-Hour of Content into 64 Content Marketing Pieces
Nov. 27, 2022

27. Turn 1-Hour of Content into 64 Content Marketing Pieces

Send us a text Today, we're talking about your WHY and the HOW. You have reasons for wanting to show up consistently for your audience and add value, but it is overwhelming. There are a million platforms out there. You don't ...
26. Increase Customer Retention with Eric Melchor
Nov. 13, 2022

26. Increase Customer Retention with Eric Melchor

Send us a text Do you want to convert website visitors 3X higher than you do now? Today we’re talking about hyper-personalization and how you can personalize your e-commerce experience, so you can sell like the Amazons of the...
25. 5 Ways to Increase Your Content Marketing ROI
Oct. 30, 2022

25. 5 Ways to Increase Your Content Marketing ROI

Send us a text I’ve been getting this question a lot lately because marketing budgets are getting slashed. What’s the question, you ask? How do I get more ROI from content marketing? I’m sharing the audio from a webinar I rec...
24. Clarity in Copywriting with Heather Orr
Oct. 16, 2022

24. Clarity in Copywriting with Heather Orr

Send us a text What is the biggest mistake marketers make in copywriting? It’s choosing clever over clear. In this podcast episode, Heather Orr of CopyTrigger provides a full-on masterclass on clarity in copywriting. Show Hig...
23. 7 Types of Cold Emails You Should Send with Laura Lopuch
Oct. 2, 2022

23. 7 Types of Cold Emails You Should Send with Laura Lopuch

Send us a text Do you dread sending cold 🥶 emails? I do! I feel all sorts of awkward and avoid cold emails at all cost. Well…not anymore. I chatted with Laura Lopuch , the queen of cold email, and she taught me how to cold em...
22. Avoid Burnout as a Content Creator with Auds Lecker
Sept. 18, 2022

22. Avoid Burnout as a Content Creator with Auds Lecker

Send us a text Burnout as a content creator in a digital world is real and, unfortunately, common. In this episode, Audrey Lecker from TigerTeam Studio joins us to discuss maintaining consistency on your social media without ...
21: Can Buyer Personas Improve Your Content? With Kirk Enright
Sept. 4, 2022

21: Can Buyer Personas Improve Your Content? With Kirk Enright

Send us a text Are you selling to the right audience? If you don’t have a customer persona and profile created for your product or service, it is likely your marketing is not keyed in to reach your ideal customer. Today, you’...
20: How to Build Content Themes with Ben Sailer
Aug. 21, 2022

20: How to Build Content Themes with Ben Sailer

Send us a text You aren’t seeing traction with your content marketing. You don’t know whether it’s your content calendar, your audience, or your distribution process that’s failing, but SOMETHING is failing. It is most likely...
19: Optimize your content workflow with Kane Jamison
Aug. 7, 2022

19: Optimize your content workflow with Kane Jamison

Send us a text Do you feel like you reinvent the wheel every time you create content? This might be a problem with your processes (or lack of!). In this episode, Kane Jamison from Content Harmony joins us to discuss streamlin...