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Episodes

April 11, 2018

Marketing Gold: Creating & Amplifying Thought Leadership

Host Megan Powers, along with co-hosts Elizabeth Glau and Jen Cole, welcome guests Ina Yulo and Mary Ann Pierce on episode 13 to talk creation and amplification of thought leadership. Marketing is about amplifying your message, and sharing thought leader...

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March 31, 2018

Ground Marketing - The New Guerilla Marketing

Host Megan Powers welcomes Michael Arias on this mid-month(ish) show! Episode 12 brings us a quick lesson on Ground Marketing, and the success Michael has had with it and his clients. As Michael reminded us on this show, there is "riches in the niches." ...

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March 17, 2018

Digital Marketing - Strategies for Building your Brand & Business

Episode 11 recorded on International Women’s Day when we were happy to have as our guests - Amanda Robinson and Kiki L’italien… 2 ROCKSTAR women business owners. WOW. That’s the one word I can come up with to describe Episode 11! Host Megan Powers, along...

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March 10, 2018

Marketing Automation… What is Inbound Marketing Anyway?

On episode 10 host Megan Powers chats with guest Will Curran - a heavy-duty #eventprof… He’s Founder and Owner of Endless Events, AKA their “Chief Event Einstein.” He's also host of his own show EventIcons and current president of the AZ chapter of ILEA....

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Feb. 6, 2018

Exhibiting as Part of Your Marketing Strategy

Megan Powers and her co-hosts Elizabeth Glau and Jen Cole - along with their guests - talk exhibiting on this one. This is part of the marketing equation, so we thought we should speak with two meeting industry (and marketing) pros on this important topi...

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Jan. 29, 2018

Speaker. Podcaster. Marketer. You Should Know Thom Singer!

On Episode 8 host Megan Powers talks with professional speaker Thom Singer. Thom is a certified speaking professional (CSP) via the National Speakers Association (NSA), and is very well respected in many industries. He is going strong with his “Paradox o...

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Dec. 8, 2017

Marketing a Startup

Join host Megan Powers on Episode 7 as she welcomes her event industry professional guests: Scott Vitale – Founder and CEO of Spigot Labs Spigot Labs’ product uses RFID to streamline how you attend, organize, and engage at job fairs, conferences, and foo...

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Nov. 3, 2017

Marketing a Unique Event

Join host Megan Powers, Elizabeth Glau and Jen Cole on Episode 6 as they welcome their guests: Liz Lathan – Program Director, IBM Analytics & Hybrid Cloud Marketing Events, and a founding partner of Haute Dokimazo – a new kind of event conference. Nicole...

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Oct. 21, 2017

Marketers on Event Marketing

Join host Megan Powers and her Event Marketing professional guests on Episode 5: Nick Borelli – President, Borelli Strategies. Nick is an event marketing consultant, providing eventprofs with strategies to market their events more successfully. Alex Plax...

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Oct. 6, 2017

We Learn How to “TwitterSmarter” with the Top Twitter Pro

The 4th episode of the Making a Marketer show is all about Twitter, sharing best practices, and even some hidden treasures you might not have known about. Join host Megan Powers with her co-hosts Jen Cole and Elizabeth Glau as they welcome their guest: M...

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Sept. 25, 2017

The LinkedIn Conversation

The third episode is our first of the mid-month 30-minute live shows! This one is recorded on Facebook LIVE on the "Powers of Marketing" page. Join crew members Megan Powers and Jen Cole as they talk about LinkedIn — video, and "Active Status on LinkedIn...

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Sept. 9, 2017

Building Community with Brian Fanzo & Jessika Phillips

Join host Megan Powers with her co-hosts Jen Cole and Elizabeth Glau as they welcome their guests on Episode 2, talking about Relationship Marketing. Brian Fanzo – Millennial Keynote Speaker, Founder and CEO at iSocialFanz LLC, Change Evangelist Jessika ...

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Aug. 6, 2017

Social Media and Reputation Management

Our very first episode of Making a Marketer! Negativity is a reality that all businesses have to deal with on social media, and the crew and their guests discuss the different ways they can handle this for their businesses and their clients. Reputation ...

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