The place to talk retail media and consumer insights!
The CPG Guys

Season 1

Aug. 12, 2023

The Full View of Consumer Behavior with NIQ’s Liz Buchanan & Troy Tre…

The CPG Guys are joined in this episode by Liz Buchanan, and Troy Treangen, Head of Global Product & Platforms at NielsenIQ, the world’s leading consumer intelligence company, delivering the most complete understanding of con...

Episode page
Aug. 9, 2023

Consumer-Centric Omnichannel Strategy with Coca-Cola's Simon Miles

The CPG Guys are joined in this episode by Simon Miles, VP Global Omnichannel Commercial Strategy at the Coca-Cola Company, Follow Simon Miles on LinkedIn at: https://www.linkedin.com/in/simon-miles-727290/ Follow Coca-Cola ...

Episode page
Aug. 5, 2023

Lifestyle Marketing with Macy’s Media Network’s Melanie Zimmermann

The CPG Guys are joined in this episode by Melanie Zimmermann, VP of Macy’s Media Network, the retail media division of Macy’s omnichannel department store. Follow Melanie Zimmermann on LinkedIn at: https://www.linkedin.com/...

Episode page
Aug. 2, 2023

Healthcare and You - The Natural Way with Mend Nutrition’s Eziah Syed

The CPG Guys are joined in this episode by the co founder and CEO of Mend Nutrition, Eziah Syed. From the home page of the company - Mend is the scientifically proven way to heal and enhance your body faster. …

Episode page
July 26, 2023

From Sam's Club Retail Media to Scaled Entrepreneurship with Steven H…

The CPG Guys are joined in this episode by repeat second time guest, CEO of Kelso industries, a holding company of over 10 HVAC companies operating in 13 states. We know Steve from his days as director of retail media …

Episode page
July 22, 2023

Targeting Shoppers by DIY Project with The Home Depot's Melanie Babco…

The CPG Guys are joined in this episode by Melanie Babcock-Brown, VP of Retail Media+ and Monetization at The Home Depot, the world’s largest home improvement specialty retailer with over 2,200 stores. Follow Melanie Babcock-...

Episode page
July 19, 2023

Generative AI with Applied Intelligence's Imteaz Ahamed

The CPG Guys are joined in this episode by Imteaz Ahamed, Host of the Applied Intelligence podcast which is at the intersection of AI, people and getting stuff done. Follow Imteaz Ahamed on LinkedIn at: https://www.linkedin.c...

Episode page
July 15, 2023

Retail Ad Tech Innovation with Kroger Precision Marketing's Cara Pratt

EPISODE 300 The CPG Guys are joined in this episode by Cara Pratt, SVP of Kroger Precision Marketing at 84.51, the retail data science division of Kroger. Follow Cara Pratt on LinkedIn at: https://www.linkedin.com/in/cara-pra...

Episode page
July 12, 2023

The Retail Media Revolution with NIQ's Jamie Clarke

The CPG GUYS are joined in this episode by head of North American retail at Nielsen IQ , the world’s leading consumer intelligence company. This episode is sponsored by NielsenIQ. Follow Jamie Clarke on LinkedIn at https://ww...

Episode page
July 8, 2023

Clean Rooms & Amazon Marketing Cloud with Ascential Digital Commerce'…

The CPG Guys are joined in this episode by Keerat Sharma, EVP of Insights at Ascential Digital Commerce, the holding company that includes Flywheel, Spotlight, Edge, Whytespyder & Perpetua. Follow Keerat Sharma on LinkedIn at...

Episode page
July 5, 2023

Building a Soulful Healthy Foods Brand with A Dozen Cousins' Ibraheem…

The CPG Guys are joined in this episode by Ibraheem Basir, Founder & CEO of A Dozen Cousins, a natural food brand that makes convenience side dishes inspired by traditional Creole, Caribbean and Latino recipes. Their product ...

Episode page
July 1, 2023

Retail Media Summit 2023 Recap

The CPG Guys co-hosts PVSB and Bryan Gildenberg are joined by Allume Group CEO and #Fresh4 co-host Andrea Leigh recording in Chicago at the Path to Purchase Institute Retail Media Summit 2023. Follow Andrea Leigh on LinkedIn ...

Episode page
June 28, 2023

Engineering Retail Media with Albertsons Media Collective's Sravanthi…

The CPG Guys are joined in this episode by Sravanthi Muppidi, VP of Engineering at Albertsons Media Collective, the retail media division of Albertsons Companies. Follow Sravanthi Muppidi on LinkedIn at: https://www.linkedin....

Episode page
June 21, 2023

Advertising to Luxury Shoppers with Nordstrom's Aaron Dunford

The CPG Guys are joined in this episode by Aaron Dunford, Senior Director of the Nordstrom Media Network, an advertising program enabling brands to share their stories with Nordstrom and Nordstrom Rack customers via on- and o...

Episode page
June 17, 2023

The State of CPG Innovation with NIQ's Jenny Frazier & Justin Belgiano

The CPG Guys are joined in this episode by Jenny Frazier Omni-Solutions Commercial Leader for the US & Justin Belgiano SVP NA Retail Measurement Products at NIQ, the world’s leading consumer intelligence company, reveals new ...

Episode page
June 14, 2023

Prestige Skincare with CP Skin Health's Andrew Freeman

The CPG Guys are joined in this episode by Andrew Freeman, VP North America eCommerce at CP Skin Health, a division of Colgate-Palmolive Company. Their mission is to be a caring, inclusive, innovative growth company that tran...

Episode page
June 10, 2023

Building Healthy Food Brands with Simple Food Ventures’ Greer Tessler…

The CPG Guys are joined in this episode by Greer Tessler & Luke Goldstein, co-founders of Simple Food Ventures, an early-stage venture capital firm that invests in the future of healthy foods and products. SFV’s partnership w...

Episode page
June 7, 2023

Flipping Over Veggie Burgers with Actual Veggies' Hailey Swartz

The CPG Guys are joined in this episode by Hailey Swartz, co-founder of Actual Veggies, a manufacturer of chef-crafted, fresh & refrigerated burgers that celebrate vegetables instead of trying to mask them. Follow Hailey Swar...

Episode page
June 3, 2023

Sports Marketing to Advancing Women with NextUp's Lisa Baird

The CPG Guys are joined in this episode by Lisa Baird, the newly appointed CEO of NextUp, formerly known as Network of Executive Women. Follow Lisa Baird on LinkedIn at: https://www.linkedin.com/in/lisa-baird-4b91991/ Follow ...

Episode page
May 31, 2023

Digital Advertising On The Go with Uber Advertising's Dr. Mark Grether

The CPG Guys are joined in this episode by Dr. Mark Grether, VP & General Manager of Uber Advertising which includes all offerings to help merchants, brands, and other advertisers to reach its highly engaged user base across ...

Episode page
May 27, 2023

Decision Optimization Through Predictive Analytics with Keen's Greg D…

The CPG Guys are joined in this episode by Greg Dolan, Co-founder & CEO of Keen Decision Systems, a high-growth SaaS company that helps FORTUNE 500 and other marketing leaders make data-driven decisions that drive/create last...

Episode page
May 20, 2023

Modernizing Brand & Retail Technology Stacks with Amazon Web Services…

The CPG Guys are joined in this episode by Justin Honaman, Head Worldwide Retail & Consumer Goods Go-To-Market at Amazon Web Services. Justin is also the host of the popular “Contendercast” podcast. This episode was recorded ...

Episode page
May 13, 2023

Shoptalk Europe 2023 Recap with Bryan & PVSB

In this episode, CPG Guys hosts Bryan & PVSB recap their impressions from attending Shoptalk Europe 2023 in Barcelona Spain. Topics the CPG Guys cover: 1) Generative AI & Chat GPT 2) Metaverse 3) Retail Media beyond Amazon 4)...

Episode page
May 9, 2023

Accelerating Growth for Ambitious Brands with Gain Theory's Anibal Da…

The CPG Guys are joined in this episdoe by Anibal Dams, Global CPG Lead at Gain Theory, experts in data, advanced analytics, technology and consulting who fuse hindsight, insight, and foresight to deliver business growth. Gai...

Episode page