Alicia Lozano
The Motivated Co. Founder + CEO
Alicia is the choreographer (owner) of The Motivated Co. a Business Operations Consulting & Implementation Company on a mission to make entrepreneurship more sustainable for the CEOs who dream of freedom and have the grit to get it done.
She takes the most boring pillar of your business - Operations - and somehow manages to make them pop by infusing the desired feelings of your clients and your team at the core of her recommended process improvements.
May 18, 2022
The SOPs of Brand Experience
Yep, we're going there...we're going to be discussing that four-letter word in today's episode - SOPs. Love 'em or hate 'em as brand leaders if we want to deliver consistently and establish solid brand standards, SOPs are our only hope! …