Latest Episode

How Successful Brands are Coping with Staffing

In this episode, we have invited Dax Moreno, an organization wizard to talk about how to find and acquire the right talent solutions for your company. As the Managing Director of Technology at Vaco, he stresses the importance of integrating new market conditions into your business models and shares powerful ways to empower employees.  If you are struggling to find or retain staffs, then this episode is for you.

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How Successful Brands are Coping with Staffing

Aug. 10, 2022

How Successful Brands are Coping with Staffing

In this episode, we have invited Dax Moreno, an organization wizard to talk about how to find and acquire the right talent solutions for your company. As the Managing Director of Technology at Vaco, he stresses the importance of integrating new market conditions into your business models and shares powerful ways to empower employees.  If you are struggling to find or retain staffs, then this episode is for you.

Listen to the episode

July 27, 2022

Brand Strategy in Under 20 Minutes

In this solo episode, host and Brand Author founder Zahra Cruzan shares simple actionable steps to help build and create your brand. She discusses the importance of brand value and presents simple tools so you can start working on your brand strategy today.

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July 19, 2022

Visionary Leadership

In this episode, listen in as host and Brand Author founder Zahra Cruzan discusses how important vision is to the branding process. She shares compelling case studies and strategies on making sure your brand vision translates into the experience. You don't want to miss this episode! Connect with Zahra: Facebook:  https://www.facebook.com/brandauthor/ Instagram: https://www.instagram.com/brand.author/    LinkedIn: https://www.linkedin.com/in/zahracruzan

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July 13, 2022

How One Baseball Team Disrupted a Market and Found Their Brand

In this episode, find out how Jesse Cole crafted a unique marketing strategy by staying true to his mantra of "Whatever's Normal, Do the Exact Opposite".  As the owner of Savannah Bananas, a baseball team in the Coastal Plain League, they currently have sold out every game for three straight seasons and have a waiting list in the thousands of tickets. Cole believes to be successful, you need to be passionate about creating attention, loving your customers more than your product and loving your …

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July 6, 2022

Building a Strong Franchise Brand

In this episode, listen in as our guest Sean Knox shares his magic formula on how to build a successful franchise business. As the COO of Urban Bricks, he crafted a brand standard with an emphasis on authentic hospitality and unique vibe. Sean also believes the importance of marketing by involving the local community which is a big hit with the franchise owners and loyal customers as well.

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June 28, 2022

Leading a Brand of Vision

In today’s episode, Amy House, CEO of Growin' Out Loud Darlin, talks about a holistic approach in leading a brand of vision — from the birthing of a company name and embodying your goals, to challenging limiting stories and implementing systems. She is a sassy loud darlin’ who has successfully coached entrepreneurs and executives in finding fulfillment in their businesses and lives. Don’t miss this episode, tune in now. Connect with Amy: Email: powerhouseamy@growinoutlouddarlin.com Faceb…

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About the Host

Zahra Cruzan