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Simple Evergreen Marketing And Sustainable Sales Strategies Episodes

Social media is loud, and it won’t carry your business forever. Here we build evergreen sales systems rooted in long-form content like podcasting, blogging, and email, the kind of marketing that works while you rest. This is where entrepreneurship with chronic illness or burnout recovery becomes truly sustainable.
213
Sept. 25, 2025

The 30-Minute Connection Strategy That Built My Business With Chronic Illness

When I first started my coaching business, I had maybe 30 minutes of energy in a day. And while the online world told me I needed to post multiple times a day, go to endless networking events, and keep up with algorithms, I simply couldn’t. What I did know? Connection creates sales. In this episode, I’m sharing the 30-Minute-a-Day Connection Strategy I used to build a six-figure business while living with chronic illness and how it became the foundation of my podcast, the biggest safety net in ...
211
Sept. 11, 2025

The 3 Key Problems Holding You Back from Making Sales (and How to Fix It)

Selling doesn’t have to feel hard, especially when you're navigating the challenges of chronic illness or burnout. In today’s episode, we dive into the three key problems that often keep us from converting leads into sales and how to tackle them with what I call the rooted sales process. We discuss the emotional and physical challenges that can make selling feel pushy or draining, leading to feelings of inadequacy and frustration. You'll learn how to create a sustainable approach to sales that ...
209
Aug. 28, 2025

Why Writing Emails Feels Impossible When You're Burned Out (and What to Do Instead)

Ever been told to "just journal it out" and felt completely stuck? You're not broken—you're just trying to force a system that wasn't designed for your brain, body, or energy. In this episode, I'm sharing why writing feels impossible when you're burned out (spoiler: it's not a mindset problem), the neuroscience behind why speaking works better than writing for many of us, and my Voice-First Content Strategy that's changed everything for me and my clients living with chronic illness. If you've ...
199
June 12, 2025

Selling Without Sacrifice: Sustainable Business Growth for Entrepreneurs

Drawing from personal experiences and the latest research, we delve into the profound impact of working with chronic illness in entrepreneurship. This episode is all about shifting the narrative around how we approach business as women living with chronic conditions. We discuss the importance of recognizing that our health should dictate our work style, not the other way around. By challenging the status quo of 'always being on,' we encourage listeners to embrace their unique rhythms and to crea...
198
May 29, 2025

Tired but Ready to Grow? Why Podcasting Is the Slow & Profitable Way Forward | Isabella Sanchez Castañeda

If you’re navigating chronic illness, burnout, or just done with hustle culture—but still want to grow a profitable, purpose-driven business—this conversation is for you. In this episode, I’m joined by podcast strategist Isabella Sanchez Castañeda for a deep dive into how long-form content like podcasting is becoming essential for business growth in 2025. We explore how podcasting supports sustainable marketing , deeper visibility, and better client attraction, especially for coaches, cr...
197
May 15, 2025

What Most People Get Wrong About Collaboration (Especially When You’re Building a Business with Chronic Illness)

If you’ve been told that lead generation means pitching constantly, being visible everywhere, or following a one-size-fits-all funnel strategy… this episode is going to feel like a deep breath. In this solo episode, I share the most powerful (and overlooked) way to grow your audience, build trust, and attract aligned clients — through the sustainable and soul-led path of community and collaboration. Whether you're just starting out or looking to refine your approach as a coach, creative, or s...
186
Nov. 15, 2024

What You Don’t Need to Start a Podcast: The Myths Holding You Back

Starting a podcast doesn’t have to mean a fancy studio, expensive gear, or a perfectly curated setup. In this episode, we’re diving into how you can start and grow a podcast your way—even if that means recording in your pajamas from bed. If you’ve been overthinking every step, comparing yourself to others with professional setups, or feeling stuck because you don’t have the “perfect” equipment, this episode is here to set you free. Here’s what you’ll walk away with: Why podcasting in your paja...
175
June 14, 2024

How to Get Paid Using Your Existing Skills With a Coaching Business

In this episode, I share how you can get paid based on what you already know and love by starting a coaching business. Drawing from personal experiences and client interactions, I dispel the myth that you need formal certifications to start a profitable coaching business. Whether you have a professional career, a hobby, or an innate skill, the episode provides examples and insights on how to transform your expertise into a business. By the end, listeners are encouraged to explore coaching or con...
172
May 17, 2024

How to Sign Your First or Next Client

In this episode, "How to Book Your First or Next Client," we're diving deep into the essentials of securing your very first coaching client—even while navigating the complexities of chronic illness. If you're feeling overwhelmed by where to start or frustrated by client droughts, this is for you. Here’s what we’ll explore together: Mindset Mastery: We'll discuss how to shift from feeling stuck to stepping into your power, ensuring that your health and well-being remain a priority. Practical Str...
168
April 12, 2024

How To Customize Follow-Up Emails To Create Sales with Clarisa Catalina

In our deep dive with Clarisa, we explore the essential techniques for maintaining and enriching client relationships and the artistry needed to differentiate oneself in a competitive industry. Learn how she effectively communicates the value of her distinctive offerings to her clientele. This episode is a must-listen for anyone interested in sophisticated marketing strategies and the importance of follow-up tactics that keep client interest alive and convert them into sales. We also uncover ...
165
March 22, 2024

How Chronic Illness Effects Booking Your First Client: Unveiling the Real Barriers

Stepping into the entrepreneurial world while juggling a chronic illness can feel like an uphill battle, especially when you're waiting to book your first client. In this episode, titled "How Chronic Illness Affects Booking Your First Client: Unveiling the Real Barriers," we're peeling back the layers to reveal why snagging that first client may feel just out of reach for warriors like you and what not to do and how to finally get your first client. I Here's what you're in for: Discover how to ...
153
Jan. 10, 2024

Are You Struggling To Make An Income In Your Business With Chronic Illness

Discover how to start making an income in your business while living with chronic illness, whether you are just starting out or are in a client drought. Here's what you'll walk away with: Why You're Not Making an income in your business right now! I'll highlight the actions you think are supposed to help you but aren't and the crucial need for mindset shifts in order to start making an income. "Power of One" Framework: Simplicity-Focused Approach: Learn My "power of one" framework tailored for...