Episodes

Get ready to add 25 tips of Spice to Your Fall Book Marketing. It's bookselling season meaning you need to be thinking … What do I need to step my book marketing and presence up. Where are you in that process? Whatever path you take to shout out your book, it needs to revolve around smart choices ... and choices that are a fit for both you and your book. It starts with your online presence … your footprint. What is it? Is it perfect? Or does it need finetuning or bold gutting? You need online bo...

Discover the 7 financial and security mistakes to avoid as an author. Do you know all the expenses that you can take on your personal tax return? … bet you don’t. Financial expert Mary Salas, partner in Peak Wealth Strategies, reveals: -Why it’s a good idea to get a “positive” cash flow within your three-year “it’s OK to have losses” timeframe; -Why it’s smart to get a tax professional on your team from the get-go; -How to write-off the hallway in your home … and the bathroom; -Where you can get...

Joining host Judith Briles is Marilyn Van Derbur, winner of Writers Digest Best Self-Published Book Award, author of the international bestseller Miss America By Day that revealed her betrayal and sexual assault at the age of 5 until she was 18. Self-publishing at 65 after turning down NY publishers, it was her first book, and only book, that is used in universities internationally, and has changed the lives of millions. A film on her life, An Incest Survivor’s Odyssey won an Emmy award and Los ...

Creativity has potholes. Sometimes, publishing success can be held at bay. Get ready to cross the line. -Want to get published successfully? -How about nifty tips to crash the barriers to writing blocks? -Are you ready to jump into the speed lane to reaching your author goals? Joining the AuthorU-Your Guide to Book Publishing podcast is NY Times bestselling author Kevin J. Anderson. Co-author of today's Dune books, writer of many of the Star Wars forward books, fingers in multiple sci-fi and fan...

Have you ever thought about using your expertise to create a virtual trade show? Discover how two authors have taken their know-how and created virtual tradeshows seeded by their knowledge on what they write and speak on; partner with vendors that pay for virtual space and meet their customers; and never have to get in a car or plane to host it. And how you can do the same! Did you know … -Engagement is higher: 30% of people are more likely to speak to a person in a virtual booth … -Virtual trad...

Get ready to learn lots about the cryto currency world and how authors can use it in a variety of ways. With host Judith Briles The Book Shepherd on the AuthorU-Your Guide to Book Publishing podcast is Daniel Hall. Daniel is a co-author of One Coin, Two Coin, What Coin, Bit Coin. Takeaways include: -What is an NFT? -Why authors should explore NFTs and crypto currency. -How authors can turn their books into an annuity. Lots more ... it's protecting your intellectual property with a twist on the A...

Everyone talks about characters—the ones they love; the ones they hate; the ones they love to hate … but how does an author go about actually creating characters that are both realistic and memorable? Joining host Judith Briles is Mara Purl, a bestselling author and writing coach. Creating characters, storylines, and setups is what Mara does this for a living. Many of her readers say that her characters become friends they like to keep up with. In this episode of AuthorU-Your Guide to Book Publi...

have you ever wonder why so many authors fail or never get passed selling 100 books. Developmental Editor and Ghostwriter Dan Janal joins AuthorU-Your Guide to Book Publishing host Judith Briles for a fast and fun hour. Takeaways include: -when to get a ghostwriter -how to work with a developmental editor -why short books are more effective--and preferred -how to avoid the "digital dust" of a book graveyard -5 reasons why authors fail and how to avoid them And, of course, lots more.

Is your writing, your pitch, your proposal, your book proposal, your title, your _______ coming across with pizzazz, pop, and brilliance? -It’s time to step up your game ... -If you want to grab readers from the get-go ... -If you want to get an agent ... -If you want to get a book proposal read and supported … -If you want to get help in writing a screenplay … -If you want to tips on selling to a publisher … -If you want to know what your book title must say … … then this episode of the AuthorU...

The author's brand begins to emerge the day she or he starts writing. It morphs. It evolves. In this episode of the AuthorU-Your Guide to Book Publishing podcast, host Dr. Judith Briles invites artist and branding expert Peggy Sands to the mic. -What is a brand and why it's essential for an author to have one. -What does branding do for you? -Where should you start when branding yourself? -Why it pays off to get a person’s brain involved in your logo ... and of course, much more. Listen in for t...

Author and Vision expert Dr. Lynn Hellerstein joins host Judith Briles, The Book Shepherd, for an insightful episode on AuthorU-Your Guide to Book Publishing podcast. It's all about vision and using visualization to: -increase your author success quotient -use tips to unblock writer's block -eliminate author burnout -reduce anxiety created by author overwhelm All that and much more on the AuthorU-Your Guide to Book Publishing podcast.

Joining book publishing expert Dr. Judith Briles in this episode of the AuthorU-Your Guide to Book Publishing podcast is the Webinar Guru, Dr. Jaclyn Kostner. You will get: -the secret sauce and tool to make great slides. -how to tap into "brain appeal" when in front of an audience. -3 ways to attract all parts of a participant's brain in any speech. -how to morph boring slides in minutes. All that and much more on the AuthorU-Your Guide to Book Publishing podcast with book publishing expert Dr....

Media supports an author's book. In this episode of AuthorU-Your Guide to Book Publishing reveals HOW to become the ultimate media guest ... and get booked on a show. Host Dr. Judith Briles will show you how to: -contact and pitch to a producer. -create questions to be asked and why you should. -take control back when a host asks dumb questions or goes on a rant. -find shows that are the right fit for your expertise and book. Of course, there's lots more on the AuthorU-Your Guide to Book Publish...

Do you have protection for your website? Odds are, you don’t. Dr. Judith Briles, host of the AuthorU-Your Guide to Book Publishing podcast has a "MUST" listen to podcast. It’s an “oh-oh” author time. And yes, it deals with your website. -Are you really protected? -Do you know where all your website details are backed up?- -Do you have all your log-ins, passwords, codes and anything else that you need if you MUST access them immediately? -If you need help, do you know where to go and who to ask? ...

This week’s is about the power of blogging—why you should and how to be successful on the AuthorU-Your Guide to Book Publishing podcast with Host Dr. Judith Briles. She reveals: -How to set up a blogging strategy that works for you—not someone else’s. -How to shout out your blog once you create it. -How to pull new blog ideas together in a nano-second. -How to make money via blogging. Blogging takes a commitment. As an author, you are an expert in something. Most likely, that will be the seed of...

This week is about the power of using and implementing a crowdfunding campaign for your book—or any project that is in your wheelhouse. AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles as she reveals how: -Crowdfunding moneys can be used to print your book. -Crowdfunding moneys can be used to push out a marketing and publicity campaign. -Crowdfunding moneys can be used to spin off a screenplay. -Crowdfunding moneys can be used to seed your next project. -Crowdfunding can build buzz f...

Throughout the month of June, AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles will be the solo voice on a variety of topics. This week’s is about the power and privilege of creating an Amazon Bestseller Campaign and become a true #1 on its platform—not for an hour … for many days. It’s a book marketing platform that should not be ignored. -Can being a #1 bestseller on Amazon make a difference in your book marketing forward? -Can it enhance your influence factor and expertise? -Can i...

Throughout the month of June, AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles will be the solo voice on a variety of topics. This week’s is about the power and privilege of speaking. It’s a book marketing platform that should not be ignored. Can speaking on your book … your expertise … morph your book sales? Why YES … YES it can. And the sooner you start speaking on both, the better for your influence building, your social media presence, and of course, your book sales. Your listeni...

Would you like to have a sponsor for your event? How about a partner to support you and your book? Or, one that just likes to cross-promote you? Ideas are here in this episode of AuthorU-Your Guide to Book Publishing podcast with Dr. Judith Briles and her guest, Philippa Burgess. It's all about creating and building collaborative partnerships. Takeaways include: -what is a collaborative partnership and why would an author want to build them; -how to get sponsors for events; -tips for authors to ...

GET Key Questions to Ask a Bookseller Before a Book Is Published … and After It’s Available Authoring and publishing a book is a major event. And accomplishment. Your local bookstore could be the door opener at the beginning of the process; during; and post when you have book in hand. Do you know what steps to take in engaging a bookseller … what specific questions you should ask … plus what exactly you should be giving one about you and your book? You will get them is this edition of AuthorU-Yo...

Jane Wood, author of Schools: A Niche Market for Authors joins Dr. Judith Briles for a lively and informative hour of how to get your books into schools; who to contact; strategies to get schools to buy your books for all classrooms; along with tips to engage students from the get-go. You will take away: -What the most important criteria is when trying to market books to schools. -How to determine if a book reinforces a school’s curricula. -When it’s time to develop additional educational resour...

Imagine creating a book that children who are visually impaired can "hear" and "read". If you are a children's author, it's time to discover the power of Imagination VideoBooks. Richard Rieman of Imagination Videobooks creates the ultimate book for kids who are blind or partially blind. He joins AuthorU-Your Guide to Book Publishing host Dr. Judith Briles for a fun, informative, and inspiring hour. Get ready to discover: -How to convert a children's book into a videobook. -How character characte...

Did you know that most authors and speakers are dismal at leveraging their book ... their expertise? Yup, it's the truth. In this episode of AuthorU-Your Guide to Book Publishing, speaking industry expert Lois Creamer joins Dr. Judith Briles for an hour revealing the hybrid of speaking to come PLUS how to truly leverage your expertise and book selling. -How the speaking business will change post COVID. -How to get to the real decision-maker in any organization. -How to monetize your message. -Ho...

Integrating PR and Marketing is an essential element in today’s book marketing landscape. Joining Judith Briles for this episode is 30 years plus PR veteran Brian Feinblum and creator of the BookMarketingBuzzBlog. Your takeaways include: -10 essential strategies and tips to market a book successfully. -Savvy tips for finding a media person or group to pitch to. -What really works for authors, and what doesn’t. -Crucial question for all authors: what do you bring to the table? -Why authors do wha...