Twitter has been going through MASS changes since it came under new ownership! #Understatement Our guest on this show is THE preeminent expert on Twitter, so we just had to have her back on the show. She previously was with us on episode 45 to talk a...
Generative artificial intelligence has made a BIG splash over the past few months! Actually, it made big news with announcements from Google and Microsoft the week we recorded this episode about ChatGPT, in particular (recorded / multicasted on Feb. ...
We've done a few shows with guests who own and run agencies, and each have a different perspective and story. On this episode we have another motivating agency story for entrepreneurs and WOMEN. An agency that is woman-founded and owned, AND has a fo...
Is TikTok just for the kids? Or will your grandparents be taking over the platform? Our guest on this show illuminates all the ways TikTok can be used to drive community through short-form content. We discuss the vibe on TikTok and how Instagram Reel...
There are many ways to record a podcast. And now there is a newly minted way that you can both record your podcast and video record / broadcast the show in a new way too! Well, not new-new, but for sure there are some unique features we talk about. O...
Everyone has a personal brand! And everyone who talks about personal branding approaches it in a different way. What is a personal brand? "I like to think of it as the version of you that lives in other people's heads." Our guest on this episode gi...
Google Analytics is a beast that is being transformed! Google's Universal Analytics is becoming GA4. Well, for some it already is, but for others who were not ready for the transition, they provided a reprieve until summer of '23! Our guest on this e...
We have talked before about how marketing, sales, and customer experience should work together, rather than in silos... But we have never had a guest explain there is an actual framework and strategy around this called "Revenue Operations" (Rev Ops)....
What happens when two podcasters join two podcasters in a combined show collaboration marketing round table? Crazy awesomeness ensues!! We wanted to have Jeff Sieh and Grace Duffy from "Social Media News Live" on our show to talk about how they consi...
The "Fear of Missing Out" - or FOMO - is a real thing. Our guest on this one talks about FOMO being a good thing! She has made it her mission to help businesses create FOMO to drive brand and product awareness and event attendance. She and Jen talk about...
Our guest on this one is close to our host in more ways than one! Lindsey Bowshier is president of a media company she is part owner of, and through years of being part of a growing agency, she and her team have implemented “traction” and the “Entreprene...
If there ever were two rockstars of live streaming on Amazon, these are the guys! We learn how Amazon live streaming works and we discuss strategies for making it work as part of a portfolio. Chris and Jim believe in having several streams of income. Whi...
As we embark on a new season - Season 6 - we re-visit with guests from the previous season. This is part two with some of our amazing guests! We revisit their episodes and ask them one BIG question... This time the question is "What's the number one busi...
We are officially into SEASON 6, friends! This moment isn't something we envisioned when we got going with this show in 2017, but we are so happy to be here, and that so many people are listening because they're getting value from each and every conversa...
On this final episode of season five(!) we take a look under the hood of the impact events can have in a different way than we have previously. Chief Nation is a UK-based agency that has made connecting people through events their mission. It turns out i...
A podcaster chats with a podcaster about podcasting! The guest on this episode is an OG. As someone with a podcast about marketing, I actually get more questions about podcasting than about marketing! One of the very first pods I ever listened to was thi...
Some shows are more "soft" than others in terms of tactics our listeners will take away. This show IS one of those where we get some "softer" tactics to use in our day-to-day lives, which -- as we discuss -- also affects our professional lives. They are ...
We are always the ones interviewing, so on this one co-host Jen Cole got to be the guest! Jen is a consummate community-builder and marketing professional. We talked about her career path, what this podcast has taught her as a professional, how it is to ...
We have said it before and we will say it again - video is HOT! Video has also gone through an evolution, and our guest on this episode has had his finger on the pulse of video strategies for a long time. Rob Balasabas talks through where we've been and ...
My solo shows have been quite popular and work well with my schedule (having to schedule just me!), so this is the third and final one of those in season five. Every Monday, with one exception since February 8th of 2021, I have posted a “Monday Musing.” ...
Exploring different ways we can approach writing vs just shooting from the hip is something we can all do to improve our content. Our guest on this episode has such a clever way of pulling content from where you wouldn't consider. Not only that, but her ...
We all have flaws. Have you considered you could turn them into your super powers? Our guest on this episode will help us understand how to turn those flaws around! Our flaws can ALSO help create stories, and Rain has made it his mission to help people t...
When someone this important agrees to be your 100th episode guest, you record whenever she is available! Jen and Megan were beyond delighted when THE content marketing maven Ann Handley agreed to be on 100. (We might have fan-girled just a little!) Can y...
Mel Kettle believes communication is about connection and relationships, not technology. As a leader (or anyone really), if you want your communication to have conviction, you first need to make sure that you're fully connected to yourself. It's also im...
