Secrets to Success: Find a Niche And Serve Steven Abbate Founder of Lenses Only

Steven Abbate established Lenses Only in 2015 as a Connecticut eyewear retailer based on the following three key principles:

1. Consumers who like their existing frames should be able to get high quality replacement lenses, regardless of the style or manufacturer of their frame
2. High quality lenses and frames can be available to consumers for less cost than available at other retailers
3. Consumers want excellent service, a wide selection of top designer frames and choice in how they buy – in person, over the phone, and online

Today's episode is sponsored by Ron Thurston Ron is a seasoned retail executive who started his career on the frontlines, he's the author of Retail Pride and the founder of Take Pride Today and a former guest on the podcast.

If you're tired of a station that doesn't speak to your needs and you're interested in learning more about the BTW Podcast visit RUNUTAINMENT. BTW Podcast is listener-supported, I started a Ko-fi page to allow small businesses and entrepreneurs to sponsor an episode.  BTW Podcast now has a Patreon page.  BTW Podcast is listener-supported.

The launching of my Ko-fi and Patreon page is me embracing my talents, this is me walking in my purpose, this is me taking the leap, acknowledging that what I'm doing is providing a valuable service for the audience, the guest and sponsors.  BTW Podcast is a business.  You can visit Derek Oxley to stay up today on current happenings with BTW Podcast, sign up for the Newsletter, check out the blog or order merchandise.

I took the leap 4 years ago to drive for Uber/Lyft Full-time, so I could have the flexibility to devote to building BTW Podcast.  Like everyone BTW Podcast was impacted with the pandemic.  Ko-fi is platform that will allow entrepreneurs/business owners to sponsor an episode PRE, MID or POST roll, it also allows you to buy me a cup of coffee.

Patreon will allow listeners to show their support for the podcast on a monthly basis, Patreon supporters of the show will gain access to behind the scenes material, early access to merchandise, bonus episodes, and access to UINC, TIPS and RUNUTAINMENT articles.

Thanks for accompanying my on this ride.  Leave a voicemail on Anchor to let us know how we’re doing and receive a shout out in a future episode or you can now visit my brand spanking new BTW Podcast website in lower righthand corner there's a microphone simply click that and record a message