E298: Paige Arnoff-Fenn - Magic Happens out of the Comfort Zone
What do Microsoft, Virgin, and The New York Times have in common? They've all turned to today’s guest for branding and marketing expertise. Paige Arnof-Fenn is the powerhouse founder and CEO of Mavens & Moguls, a global branding and digital marketing firm based in Cambridge, MA. A graduate of Stanford and Harvard Business School, Paige has helped everyone from Fortune 500 giants to scrappy startups craft brands that break through the noise. She’s also a respected voice in Entrepreneur and Forbes, and serves on multiple boards. In this episode, we dive into what it really takes to build a brand that lasts—and why authenticity is your greatest marketing asset.
Learn More about Paige at: https://www.mavensandmoguls.com and https://www.linkedin.com/in/paigearnoffenn/
Show notes timestamps:
💎 [02:15] Paige’s Journey to Branding: Your brand is your promise to the world.
💦 [06:30] The importance of clarity and consistency in branding: defying the brand's core message.
😇 [10:45] Why being authentic isn’t just a buzzword—it’s a necessity for connection and trust.
⚡ [15:20] The power of storytelling in marketing and how to amplify your unique narratives.
🤓 [20:50] Strategies for building an authentic presence on platforms like Instagram and LinkedIn.
✅ [25:35] The pitfalls of overcomplicating a brand’s message and how to simplify without losing impact.
🔑 [30:10] Why collaboration is a key driver of growth and innovation in branding.
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Paige Arnof-Fenn
Founder & CEO
Paige Arnof-Fenn is the founder & CEO of global branding and digital marketing firm Mavens & Moguls based in Cambridge, MA. Her clients include Microsoft, Virgin, The New York Times Company, Colgate, venture-backed startups as well as non profit organizations. She graduated from Stanford University and Harvard Business School. Paige serves on several Boards, is a popular speaker and columnist who has written for Entrepreneur and Forbes.
