Jan. 28, 2026

443. TikTok’s New Terms May Cost Creators Everything

443. TikTok’s New Terms May Cost Creators Everything

TikTok just updated its terms, and it’s one of those changes that’s easy to scroll past but hard to ignore once you slow down and read it. Recent platform updates raise important questions about ownership, precise location data, and what creators are actually agreeing to when they publish their work. Today, we take a look at what changed and why it matters if you’re building anything that lasts. We also zoom out to see where podcasting fits into the bigger picture. Recent studies show podcast ads outperform YouTube when it comes to driving real results. If you’re a Mac user, we break down Apple’s new Creator Studio bundle and the value it offers with tools like Logic Pro and Final Cut Pro. Apps that once required separate purchases are now bundled together, raising an important question: Is this a response to creators looking for alternatives to the increasingly expensive Adobe suite? Listen in to learn what changes are coming and how you can best prepare.

Episode Highlights: 

[02:27] Podcast evaluations explained

[04:33] Statistics and industry trends

[05:29] Top shows on Spotify and Apple

[11:15] Empowered Podcasting Conference updates

[17:32] Odyssey and Fountain platform updates

[21:24] Apple’s new Creator Studio subscription bundle

[27:26] Debating the price hike and whether it’s justified

[31:07] Sean Bean joins Get Birding as a new podcast host

[37:07] Charmed stars launch a new club inspired by P3

[40:28] TikTok’s new terms and what they mean for users

[48:07] Podcast ads versus YouTube ads: which performs better

Links & Resources: 

The Podcasting Morning Chat: 

www.podpage.com/pmc

Join The Empowered Podcasting Facebook Group:

www.facebook.com/groups/empoweredpodcasting⁠

Podcaster Directory Event Use Discount Code ‘PMC for free admission: 

http://podcastersdirectory.com

Empowered Podcasting Conference 3: Use discount code ‘Podfest26’ to get your ticket for under $200: 

https://empoweredpodcasting.com

World’s most followed TikToker closes nearly $900 Million Deal: 

https://timesofindia.indiatimes.com/world/us-streamers/worlds-most-followed-tiktoker-khaby-lame-closes-nearly-900m-business-deal/articleshow/127328336.cms

PodNews: 

www.podnews.net

Podcast News Daily: 

www.podcastnewsdaily.com

Sean Bean announced as new host of award winning get birding podcast: 

https://podnews.net/press-release/sean-bean-get-birding

Late Bloomer Living: 

https://www.latebloomerliving.com/blog/episode-257

Podcast ads beat YouTube where it hurts: 

www.podcastnewsdaily.com/news/audio-is-the-performance-unlock-for-digital-campaigns/article_565b0a8e-96ea-445e-b616-91ede8d9d28e.html

Application To Submit Your Show For Evaluation: 

https://docs.google.com/forms/d/e/1FAIpQLSc8-Xv6O6lrNPcPJwj3N0Z5Osdl-5kHGz_PiAU45U57S-XgoA/viewform?usp=header

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