Videos

May 15, 2026

After Hearing This, You May Never Refill Your Water Bottle Again

Chris Walton shares the grossest thing he’s ever witnessed while traveling and it might permanently change how you feel about airport water bottle refill stations. In this Fast Five Lightning Round segment with Kathryn Mazza, Chris recounts a shocking moment at Heathrow Airport that had him swearing off refill stations…

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May 15, 2026

Amazon’s GLP-1 Push Could Change Pharmacy Forever

Could GLP-1 medications make Amazon an even bigger force in pharmacy? Kathryn Mazza thinks so. In this Fast Five Lightning Round segment, Kathryn explains why Amazon’s same-day prescription delivery and lower-cost GLP-1 pills could dramatically reshape the pharmacy landscape for grocery retailers and standalone chains alike. From privacy and convenience…

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May 15, 2026

Des Moines Is Booming

Kathryn Mazza shares what surprised her most about living in Des Moines, Iowa and why the Midwest city is growing faster than many people realize. From booming development and new restaurants to people leaving the coasts for a different lifestyle, this Fast Five Lightning Round segment explores why Des Moines…

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May 15, 2026

Audible’s Bookless Bookstore: Brilliant or Ridiculous?

Chris Walton didn’t think Audible’s bookless bookstore sounded like a good idea… at first. In this Fast Five Lightning Round segment with Kathryn Mazza, Chris explains why the pop-up concept may actually work and how audiobook discovery could mirror the same impulse-buy magic that keeps physical bookstores alive today. From…

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May 15, 2026

The Retail Media “Gamechanger” Everyone’s Talking About

Dollar General’s retail media network is making headlines and Kathryn Mazza says the unified strategy could be a major breakthrough for advertisers. In this Fast Five Lightning Round segment, Kathryn explains why connecting offsite, onsite, and in-store media is so difficult to execute and why Dollar General’s latest partnerships could…

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May 15, 2026

Is Target’s Creator Program Just “Me Too” Retail?

Chris Walton is not sold on Target’s new social media creator program. In this Fast Five Lightning Round segment with Kathryn Mazza, Chris explains why he thinks Target is years late to social commerce and why creators may ultimately benefit platforms like LTK more than Target itself. From creator loyalty…

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May 15, 2026

Is ChatGPT the Next Google?

ChatGPT is officially entering the advertising game and retail leaders are paying attention. Kathryn Mazza breaks down why AI ads felt inevitable, how the early pilot ads are performing, and why Google should be watching closely. From inflated CPMs to Gen Z skipping “Googling” altogether, this Fast Five segment explores…

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May 15, 2026

Jeff Bezos on Omni Talk?

Jeff Bezos on Omni Talk? Chris Walton says yes please. Kathryn Mazza asks the ultimate dream guest question and Chris reveals the retail leader he’d most want to interview on the show. From John Furner shoutouts to Bezos remote-ing in from his yacht, this Fast Five Lightning Round segment imagines…

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May 15, 2026

AI Ads, Creator Commerce & Retail Media Drama | Fast Five Teaser

Target creator culture. ChatGPT ads. Audible opening a “bookless bookstore.” And somehow… a miniature Solo Stove getting flagged by airport security. ⏩ Tune in for the full episode here: https://youtu.be/W5Ei9Mjru4c This week’s #FASTFIVE gets chaotic fast as Chris Walton is joined by Kathryn Mazza, former Hy-Vee CMO and current Chief…

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May 14, 2026

Lightning Round: Travel Disasters, Des Moines & Podcast Dreams | Fast Five Shorts

This Omni Talk Retail Fast Five Lightning Round segment closes out the show with rapid-fire questions, chaotic travel stories, and some very spirited retail debates. Chris Walton and Kathryn Mazza discuss creator loyalty, dream podcast guests, unexpected Des Moines growth, bizarre airport behavior, and whether Target’s latest moves deserve praise…

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May 14, 2026

Amazon Pharmacy’s GLP-1 Expansion Is a Huge Deal | Fast Five Shorts

This Omni Talk Retail Fast Five segment explores Amazon Pharmacy expanding same-day delivery access for GLP-1 medications, including Ozempic-related treatments, across thousands of cities. Chris Walton and Kathryn Mazza discuss why GLP-1 medications could dramatically reshape grocery shopping habits, pharmacy traffic, and consumer behavior across retail. They also explain why…

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May 14, 2026

Audible Opened a Store With No Books… Seriously | Fast Five Shorts

This Omni Talk Retail Fast Five segment explores Audible’s new “bookless bookstore” concept opening in New York City. Chris Walton and Kathryn Mazza discuss why experiential retail continues to grow, how immersive audio experiences could reshape physical retail, and why retailers are searching for new ways to create emotional connection…

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May 14, 2026

Dollar General Is Quietly Building an Ad Powerhouse | Fast Five Shorts

This Omni Talk Retail Fast Five segment explores Dollar General combining its on-site, off-site, and in-store media capabilities into one connected retail media ecosystem. Chris Walton and Kathryn Mazza discuss why retail media continues to explode, how Dollar General’s scale gives it a unique advantage, and why advertisers are increasingly…

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May 14, 2026

Target Is Betting Big on Creators Right Now | Fast Five Shorts

This Omni Talk Retail Fast Five segment explores Target’s launch of two new creator programs and what it says about the future of creator commerce in retail. Chris Walton and Kathryn Mazza discuss why retailers are investing more heavily in influencers and creators, whether Target is late to the trend,…

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May 14, 2026

Could ChatGPT Replace Google Search Ads? | Fast Five Shorts

This Omni Talk Retail Fast Five segment explores OpenAI officially launching its ChatGPT Ads Manager and what it could mean for the future of digital advertising. Chris Walton and Kathryn Mazza discuss why AI-powered search advertising may become a major threat to traditional search engines, how retailers should approach testing…

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May 14, 2026

ChatGPT Wants Your Ad Dollars, DG Goes Full Funnel & Audible Opens A Bookless Bookstore

In this week’s Omni Talk Retail Fast Five sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Quorso and Veloq, Chris Walton and special guest Kathryn Mazza, former Chief Marketing Officer at Hy-Vee, former President of RedMedia, and now Chief Growth Officer at Barrows Connected Store, discussed: Coming…

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May 12, 2026

Is Shai Gilgeous-Alexander Underrated?

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May 12, 2026

Would Would I Order After 30 Years Without Taco Bell?

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May 12, 2026

Say It Isn't So! McDonald's Refills Are Going Away

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May 12, 2026

Walmart’s Beauty Aisle Just Got a Major Upgrade

Walmart is shifting away from its no-frills model by introducing trained beauty specialists to its aisles. The strategy aims for a larger share of the $129 billion US beauty and personal care market. While 30% of customers use AI for product discovery, Walmart is betting on human trust and better…

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May 12, 2026

How Anthropic’s New AI Integration Could Save You Hundreds on Groceries

Anthropic has expanded its Claude AI assistant to include personal consumer apps like Instacart and Uber Eats. Learn how using an LLM to shop across multiple marketplaces can help you find the best deals and potentially save as much as your monthly utility bill.

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May 12, 2026

Estée Lauder Cutting 10,000 Jobs Amid Merger Rumors

Restructuring program expanded to target 9,000 to 10,000 job cuts globally. Over 70% of cuts are focused on point-of-sale positions. Stock price increased roughly 11% in pre-market trading following the news. Potential merger talks with Puig to form a $40 billion beauty group.

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May 12, 2026

Target’s massive ultimatum: Move to Minneapolis or lose your job.

This is Target's largest return-to-office mandate in months, impacting 150 remote merchandising employees. Jenn Hahn argues that for a business turnaround, "organic collaboration" needs to happen in person rather than through scheduled virtual meetings. Is "relocate or resign" a smart business move or a talent risk? Comment below.

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May 12, 2026

Is Walmart’s AI Training Plan Sustainable?

The Scale: Training 2.1 million employees on artificial intelligence tools. The Velocity Problem: AI evolves so quickly that training can become outdated almost immediately. The Shift in Learning: Moving from traditional departmental training to individualized, curiosity-driven learning. The Long-term Reality: Acknowledging that AI training is not a "one and done"…

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