Is ChatGPT the Next Google?

ChatGPT is officially entering the advertising game and retail leaders are paying attention. Kathryn Mazza breaks down why AI ads felt inevitable, how the early pilot ads are performing, and why Google should be watching closely.

From inflated CPMs to Gen Z skipping “Googling” altogether, this Fast Five segment explores what ChatGPT advertising could mean for the future of retail media and digital marketing.

⏩ Tune in for the full episode here: https://youtu.be/W5Ei9Mjru4c

#ChatGPT #RetailMedia #Advertising #AI