Aki Technologies, an Inmar Intelligence company, empowers brands and retailers to reach people by targeting pivotal moments in the consumer journey with personalized advertising. With four personalization patents, Aki's award-winning technology dynamically tailors ads in the moment based on region, weather, buying preferences, and other historical and present factors. This ensures a more relevant ad experience that drives stronger campaign results. To learn how Aki's personalized mobile, CTV, desktop and DOOH campaigns can help you reach your marketing goals, visit http://www.a.ki.
Visit WebsiteCriteo is a global technology company that powers the world’s marketers and media owners with trusted and impactful advertising through our world-leading Commerce Media Platform, a suite of products that activates the world’s largest set of commerce data to drive better commerce outcomes. We help thousands of brands, publishers, and retailers reach and monetize audiences and are committed to supporting a fair and open internet that enables discovery, innovation, and choice.
Criteo is headquartered in Paris, France, and has offices around the world where our incredible team collaborates to create an open and inclusive environment. We stick together, accomplish together, celebrate together—and we do the right thing to create a sustainable impact for our customers, our industry, and the people we serve.
Visit Websitedunnhumby empowers brands and retailers to do this through more relevant and engaging experiences. We help our clients build Customer First strategies with cutting edge solutions, and we never stop innovating – ensuring the decisions clients make encourage Customers to return, time after time.
Visit WebsiteFirework is the world's leading immersive digital transformation and engagement platform with shoppable video, live streaming commerce, and monetization capabilities.
Powering over 600 direct-to-consumer brands, retailers, and media publishers worldwide, Firework brings TikTok-like interactive video experiences to your own websites and app. We enable customers to create and host native, shoppable video content for engaging product discovery, seamless shopping experiences, and a deeper emotional connection with consumers. The company has raised over $235M with its latest Series B round led by SoftBank Vision Fund 2.
Visit WebsiteHabu is a Data Clean Room software company: we make it seamless for businesses to generate high-valueanalytics from controlled datasets, while protecting the privacy of consumers and the rights of data owners. Thecompany is based in San Francisco and has offices in Boston and New York.
Visit WebsiteInContext Solutions is the global leader in 3D simulation software for retail. Our virtual simulation platform, ShopperMX, enables brands and retailers to create better shopping experiences through its ability to digitally prototype, validate with real shoppers, and activate through our field enablement applications within the context of a retail store environment. InContext’s ShopperMX platform delivers substantial cost and time savings while mitigating major risk when bringing new ideas to life in retail.
Visit WebsiteNielsenIQ is the leader in providing the most complete, unbiased view of consumer behaviour, globally. Powered by a ground-breaking consumer data platform and fuelled by rich analytic capabilities, NielsenIQ enables bold, confident decision-making for the world’s leading consumer goods companies and retailers.
Using comprehensive data sets and measuring all transactions equally, NielsenIQ gives clients a forward-looking view into consumer behaviour in order to optimise performance across all retail platforms. Our open philosophy on data integration enables the most influential consumer data sets on the planet. NielsenIQ delivers the complete truth.
NielsenIQ, an Advent International portfolio company, has operations in nearly 100 markets, covering more than 90% of the world’s population. For more information, visitNielsenIQ.com.
Visit WebsitePear simplifies retail marketing by connecting CPG advertisements directly with retailers. Our mission is to provide complete transparency from the click of an ad to the purchase of a product.
For CPG Companies: Pear brings your digital marketing to life by adding a call to action. Consumers can purchase a product or claim an offer right from the ad, and Pear takes care of creating the connection to a local retailer who can fulfill the transaction. Pear collects your consumer’s information, so you’ll know your customers and their purchasing behavior better, while driving more sales for your products.
For Retailers: Pear brings consumers to your online ordering. When a consumer interacts with a CPG advertisement, we pair the transaction with a retailer and create a new account in their online ordering system. Pear brings you high-intention customers looking to purchase, and partners with CPG companies to bring you more business. Pear provides a supplement to CPC marketing to bring you more accounts at a fraction of the cost.
Visit WebsiteCatalina is a leader in shopper intelligence and highly targeted in-store, TV, radio, podcast and digital media that personalizes the shopper journey. Powered by the world's richest real-time shopper database, Catalina helps retailers, CPG brands and agencies optimize every stage of media planning, execution and measurement to deliver $6.1 billion in consumer value annually. Catalina has no higher priority than ensuring the privacy and security of the data entrusted to the company and maintaining consumer trust. Catalina has operations in the United States, Costa Rica, Europe and Japan. To learn more, visit www.catalina.com or @Catalina on Twitter.
Visit WebsiteOgury, the Personified Advertising company, has created a breakthrough advertising engine that delivers precision, sustainability and privacy protection within one technology stack, built and optimized for mobile. Advertisers working with Ogury benefit from fully visible impactful ads, future-proof targeting and unwavering protection. Publishers enjoy the rewards of a respectful user-experience, incremental revenues and premium demand with Ogury’s solutions. Founded in 2014, Ogury is a global organization with 350+ employees, including 100 engineers across 11 countries.
Visit WebsiteWhat started out as a simple web tool for building E-Commerce banners for a single retailer rapidly became a comprehensive toolset for creating banners, images, videos and more across multiple retailers, social networks and direct-to-consumer sites.
IT’S RAPID now supports a variety of different channels, formats and brand style guides, across Retail Media Networks, Social Networks and On-Page (Above The Fold and Below the Fold) Content. Other customers soon joined the IT’SRAPID community and IT’SRAPID was off and running.
Epsilon is the leader in outcome-based marketing. We have a rich, 50-year heritage in helping marketers anticipate, activate and prove measurable business outcomes.
Visit WebsiteSAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions, SAS helps customers at more than 70,000 sites improve performance and deliver value by making better decisions faster. Since 1976 SAS has been giving customers around the world THE POWER TO KNOW®.
Visit WebsiteShoptalk events are where thousands of retail changemakers come together every year, both in-person and virtually, to create the future of retail.
Visit WebsiteShoptalk events are where thousands of retail changemakers come together every year, both in-person and virtually, to create the future of retail.
Visit WebsiteSTRATACACHE is accelerating the shift of digital retail transformation by having a full scope of technology under one roof. Their retail solutions allow them to be partners in creating an in-store evolution, fitting into a retailer’s existing ecosystem by connecting different technologies to truly drive a frictionless store visit, making a frictionless shopping experience even better.
Visit WebsiteVestcom is the industry leader in shelf-edge media for Retailers and CPGs.
Our data-integrated media solutions engage shoppers at their point of decision to enrich the shopping experience while driving profitable growth. For more than 30 years, Vestcom’s patented shelf-edge innovation has been relied upon by 70+ retailers across more than 60,000 stores, partnering to engage more than 600 CPGs through our shelfAdz media solution.
Vestcom is a standalone business unit of Avery Dennison, a global Fortune 500 company.
Learn more at www.vestcom.com.
Visit WebsiteWe are a team of data scientists, analysts, technologists, and consultants united by a single purpose: to help brands accelerate growth.
We do this by fusing hindsight, insight, and foresight… bringing together learning from the past with insights about the future.
Our award-winning solutions deliver meaningful business intelligence, at speed, to improve investment decisions and activation. We leave no stone unturned, evaluating all potential opportunities for growth.
We deliver pragmatic, data-informed recommendations, highlighting strategic and tactical opportunities to improve business performance.
Top questions most asked by our clients, and answered by Gain Theory consultants:
Keen Decision Systems is a high-growth SaaS company that helps FORTUNE 500 and other marketing leaders make data-driven decisions that drive/create lasting value. As the industry’s first and only decision optimization engine rooted in predictive analytics, Keen offers real-time marketing insights to help you learn from what you’ve spent, pivot based on your goals, and predict the best path to get there. We provide the only next-generation marketing mix that unifies all marketing channels to calculate the full financial contribution for each channel and builds scenarios that specify the optimal investment level by channel by week.
Founded in 2010, and based out of North Carolina’s Research Triangle Park, Keen has completed two rounds of funding over the last two years and has been listed on Inc. 5000’s Fastest-Growing Private Companies in America for the last four years. We were also recognized on the 2022 list of Best Places to Work by the Triangle Business Journal. Keen manages $2 billion in marketing for major brands under Church & Dwight, Johnson & Johnson, COTY, Liquid Death and Smithfield Foods, among others.
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