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Kayla Winstead

Vice President

As the Vice President of Retail Media at Hy-Vee, I lead with a fervent dedication to reshaping the landscape of food retail. With a background initially rooted in project management and strategic planning within the technology sector, I honed my skills in team dynamics, executive correspondence, and organizational expertise.

My current role entails spearheading innovative and impactful media solutions for our esteemed supplier partners. I thrive on the challenge of bridging business objectives with a vibrant and welcoming work environment, fostering a culture where creativity flourishes and success is shared.

My solutionist personality propels me to embrace each new venture with energy and excitement, leveraging both my wealth of experience and journey of constant learning. I firmly believe that the most serious endeavors can also be the most enjoyable, fostering collaboration and camaraderie as teams and partners navigate uncharted territory together.

With a commitment to growth and a penchant for questioning the status quo, I champion a culture of continuous improvement, where every challenge is an opportunity and every success serves as a pathway to greater achievements.

March 20, 2024

Disruptive Retail Media with Hy-Vee's Kayla Winstead

The CPG Guys are joined in this episode by Kayla Winstead, VP of Retail Media at Hy-Vee, the Iowa-based grocery retailer with over 280 large-format grocery stores in 8 states. Hy-Vee's Retail Media Platform in known as Red Me...

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