Episodes

The CPG Guys are joined in this episode by Oksana Sobol, Vice President of Insights & Decision Intelligence at The Clorox Company, Follow Oksana on LinkedIn at: https://www.linkedin.com/in/oksanasobol/ Follow The Clorox Company online at: https://www.thecloroxcompany.com/ Download the white paper on "Home Care Redefined" here: https://www.thecloroxcompany.com/home-care-redefined/ Oksana answers these questions: The report shows emotional outcomes from cleaning are up 13 points since 2016 ...

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics: Kroger's new CEO Milen Mahadevan named Chief Data & AI Officer at Kroger Target's new strategy Costco pursues tariff refunds CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content i...

The CPG Guys are joined in this episode by Particia Corsi, Chief Growth Officer & Craig Slavtcheff, Chief R&D Officer at Kimberly-Clark, manufacturer of trusted brands that are an indispensable part of life for people in more than 175 countries and territories. The portfolio of brands, including Huggies, Kleenex, Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups, Goodnites, Intimus, Plenitud, Sweety, Softex, Viva and WypAll, hold No. 1 or No. 2 share positions in approximately 70 coun...

The CPG Guys are joined in this episode by Dr. Jeffrey Hendrix D.B.A., Chief Customer officer at Bimbo Bakeries USA, part of Grupo Bimbo, the world’s largest baking company with operations in 35 countries. Bimbo Bakeries USA employs 22,000 associates across the Country in bakeries, sales centers, corporate offices and on sales routes to ensure our consumers have the freshest products to feed their families at every meal. Follow Jeff on LinkedIn at: https://www.linkedin.com/in/hendrixj/ Follow...

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics: Walmart settles with FTC Consumers prioritize protein Tariff refunds Grocery prices CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content in this podcast episode is provided for ge...

The CPG Guys are joined in this episode by returning guest Nik Modi, Co-Head of Global Consumer & Retail Research at RBC Capital Markets for a CAGNY 2026 post-mortem conversation. Follow Nik Modi on LinkedIn at: https://www.linkedin.com/in/nik-modi-675926/ Follow RBC Capital Markets on LinkedIn at: https://www.linkedin.com/company/rbc-capital-markets/ Follow RBC Capital online at: https://www.rbccm.com/en/= CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMM...

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics: CAGNY Recap Bath & Body Works Walmart Connect Q4 results Walgreens Layoffs CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content in this podcast episode is provided for general inf...

In this episode, Sri & PVSB recap the highlights from the 2026 Consumer Analysts Group of New York (CAGNY) annual conference. Read our recaps at Mass Market Retailers here: https://massmarketretailers.com/tag/cagny-2026/ To learn more about CAGNY, go here: https://consumeranalystgroupny.com/ This episode is sponsored by retailmediaIQ, publishers of Mass Market Retailers We rated each presentation on 7 attributes: Portfolio Stability & Innovation AI Acknowledgement Omnichannel Unders...

The CPG Guys are joined in this episode by Joshua Gebhardt CEO & Co-Founder and Brandon Nutter, CTO & Co-Founder of Ampd which connects paid social campaigns to actual sales at retailers, unlocking new, full-funnel targeting capabilities for brands that want to scale CPG sales from Meta and TikTok ads. Follow Joshua Gebhardt on LinkedIn here: https://www.linkedin.com/in/joshuagebhardt/ Follow Brandon Nutter on LinkedIn here: https://www.linkedin.com/in/brandonnutter/ Follow Ampd on LinkedIn h...

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics: Grok market share Roku results Albertsons partners with Open AI KraftHeinz halts breakup CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content in this podcast episode is provided f...

The CPG Guys are joined in this episode by Justin Honaman, Head Worldwide Retail & Consumer Goods Go-To-Market at Amazon Web Services. Justin is also the host of the popular “Contendercast” podcast. This episode was recorded in San Diego, CA at the 2026 FMI Midwinter Executive Conference. Follow Justin Honaman on LinkedIn at: https://www.linkedin.com/in/justinhonaman Follow The Contendercast podcast at: https://podcasts.apple.com/us/podcast/contendercast-with-justin-honaman/id1253179825 CPG Guy...

In this episode, the CPG Guys review all of the television ads that played in Super Bowl 60, February 8, 2026. CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual ...

The CPG Guys are joined in this episode by Michael Krans, Vice President of Retail Media at Macy’s Inc. and Andreas Reiffen, Founder and CEO of Pentaleap, a best-in-class ad-serving platform focused on relevance, transparency, and performance. Follow Michael on LinkedIn at: https://www.linkedin.com/in/michael-j-krans-a7ba85 Follow Macy’s online at: https://www.macysmedianetwork.com/ Follow Andreas on LinkedIn at: https://www.linkedin.com/in/andreasreiffen Follow Pentaleap on LinkedIn at: http...

The CPG Guys are joined in this episode by Sarah Iooss, Director of Global Agency & Global Twitch at Amazon Ads, the retail media division of Amazon. This episode was recorded at CES 2026 in Las Vegas Nevada. Find Sarah on Linkedin at: Find Sarah on Linkedin at: Find Amazon Ads online at: Here's what we asked Sarah: What were kind of the key lessons or pivotal components of your experience that helped inform how you approach agency partnerships today? What does global agency develo...

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics: TikTok Shop announces all sellers must use their fulfillment services Pinterest cutting 15% of workforce, blaming it on AI Amazon shutters Fresh and Go stores Gen Z Holiday shopping CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Kats...

The CPG Guys are joined in this episode by Curt Munk, Head of Sales & Strategy at Tracy Locke, the Original Commerce Agency. Their relentless focus on the future and willingness to embrace innovative thinking has kept them and our clients ahead of the commerce curve for over 100 years. This episode was recorded in Las Vegas Nevada at CES 2026. Find Curt on Linkedin at: https://www.linkedin.com/in/curt-munk/ Find Tracy Locke on Linkedin at: https://www.linkedin.com/company/tracylocke/ Find Tr...

The CPG Guys are joined in this episode by Parag Shah, CEO & Co-Founder of ThinkBlue Consulting. We decompose what happened at the 2026 FMI Midwinter Executive Conference.

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics: Target announced new board members Southwestern rebrands as The Winn-Dixie Company Amazon to open Illinois supercenter FMI Midwinter Recap CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER:...

The CPG Guys are joined in this episode by Simon Angove, CEO of Syndigo which works behind every product to deliver consistent content and digital shelf performance, efficient product syndication and vendor-retailer collaboration, and accurate data and insights – all in one composable platform, on the largest commerce network. This episode is sponsored by Syndigo. Follow Simon Angove on LinkedIn here. Follow Syndigo on LinkedIn here. Follow Syndigo online here. Access the full consumer rep...

The CPG Guys are joined in this episode by John frost, Chief Customer Officer at Chobani, Find John Frost on Linkedin at: https://www.linkedin.com/in/john-frost-20963155/ Find Chobani on Linkedin at: https://www.linkedin.com/company/chobani/ Find Chobani online at: https://www.chobani.com/ Here's what we asked John: John, let’s start with your journey. What path led you to Chobani, and how has your experience at Frito-Lay and PepsiCo shaped your perspective as Chief Customer Officer? ...

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics: Coca-Cola names first Chief Digital Officer Stratably State of retail Media Report Walmart org changes Consumer spending report CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The conten...

The CPG Guys are joined in this episode by Liz Roche, VP for Media and Measurement at Albertson's Media Collective, the retail media division of the Albertsons Companies. This episode was recorded in Las Vegas Nevada at CES 2026. Find Liz Roche on Linkedin at : https://www.linkedin.com/in/eroche1/ Find AMC on Linkedin at : https://www.linkedin.com/company/albertsons-media-collective/ Find AMC online at : https://albertsonsmediacollective.com/ Here's what we asked her: Liz, you’ve just cross...

The CPG Guys are joined in this episode by Khurrum Malik, VP of Business and Customer Marketing at Walmart Connect, the retail media arm of Walmart Inc. The episode was recorded in the Walmart Connect Studio in the Aria Resort. Follow Khurrum on LinkedIn at: https://www.linkedin.com/in/malik/ Follow Walmart Connect on LinkedIn at: https://www.linkedin.com/company/walmart-connect/ Follow Walmart Connect online at: http://walmartconnect.com Khurrum answers these questions: You’ve recentl...

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics: Omnicom post-IPG Close Albertsons Media Collective introduces in-store digital will store-match control measurement Walmart and Google infuse Gemini with shopping Oura doubles down on Roundel at Target CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj....