Episodes

Unlock the secrets to planning and delivering powerful workshops that leave a lasting impact. This episode dives into the art of choosing the right topic, mentally preparing for the event, and mastering the flow of your presentation. From building conviction around your message to crafting stories …

Imagine transforming your chiropractic practice by mastering the power of education and public speaking. Dive into how workshops, both inside-office and at external events, can be a game-changer, connecting practitioners deeply with patients and boosting understanding and commitment. High-quality n…

Ever wondered how a single workshop could transform your chiropractic practice and patient outcomes?Dr. Lona and Dr. Bobby discuss the transformative power of the "Better Results Faster" (BRF) workshop, emphasizing systematic patient education. They discuss the pivotal role of these workshops in r…

Unlock the secrets to thriving in your chiropractic practice with proven networking strategies. Learn how to turn every interaction into a valuable connection and transform mundane business networking tasks into exciting opportunities for growth. From leveraging whiteboard mapping tactics to engagi…

Dr. Bobby and Dr. Lona discuss the essential rhythms of daily, weekly, monthly, and quarterly routines for sustaining high performance and well-being that many chiropractors are missing. They reflect on personal experiences, emphasizing the importance of self-care, energy management, and scheduled …

Dr. Lona sits down with TRP coach Dr. Chris Grier to unlock the secrets of essential metrics that drive practice growth. Whether you're just starting out or are a seasoned CEO, understanding your numbers can make a world of difference. Dr. Chris breaks down four critical metrics—conversion rate, to…

Dr. Bobby and Dr. Lona dive deep into effective marketing strategies for scaling chiropractic practices. Explore insights from leading companies, stressing the importance of internal referrals and patient network leverage, and breaking down the crucial elements of a battle plan for growth. Learn ab…

Dr. Lona and Dr. Bobby discuss effective marketing strategies for new chiropractic practices, emphasizing the importance of setting intentions, creating strategic plans, and actively seeking speaking engagements. They cover a 5-step marketing plan involving vision casting, setting clear goals, and …

Dr. Bobby and Dr. Lona share essential strategies for attracting new patients and growing a chiropractic practice through effective marketing and relationship-building. They emphasize an abundance mindset, urging practitioners to see the vast number of people needing care rather than focusing on re…

Dr. Lona and Dr. Bobby explore the essence of effective leadership, emphasizing the significance of intention, vision, and setting an exemplary standard. They highlight the power of maintaining personal health, the value of healthy obsession, and the necessity of training and investing in your team…

Dr. Bobby and Dr. Lona delve into the critical role of consistent training and role-playing in chiropractic practice, emphasizing the transformation it can bring to patient experience and team efficiency. Dr. Bobby instructs listeners to record and evaluate their table talk, while both hosts unders…

Delve into the transformative power of team huddles and weekly meetings in cultivating a thriving practice. Dr. Bobby and Dr. Lona underline the critical nature of these meetings and huddles in fostering communication, organization, and accountability, whether you're a solo practitioner or leading …

Dr. Lona and Dr. Bobby delve into the foundational pillars of practice success, emphasizing speed, initiative, and playfulness. Listen as they discuss the importance of team members taking swift, decisive action and applying their unique talents to improve the practice. Your business should be seen…

Dr. Bobby and Dr. Lona explore effective strategies for boosting patient compliance in your practice. Discover the impact of creating a life-affirming office culture and how leaders' commitment to their own care can influence patients. Listen as they discuss setting proactive intentions around comp…

Dr Lona and Dr. Bobby discuss the pivotal role energy plays in achieving and sustaining success. They explore why so many chiropractors—and people in general—feel de-energized and disconnected, and they offer actionable strategies to supercharge your vitality. Learn how to maintain a high level of …

Dr. Bobby and Dr. Lona delve into financial management pitfalls commonly faced by chiropractors, emphasizing five major money mistakes. They discuss how a misguided mindset around money, lack of personal investment, and failure to leverage money as a growth accelerant can hinder practice success. …

Dr, Lona and Dr. Bobby explore the crucial topic of investing in oneself and your practice for business growth. Dr. Bobby shares his personal investment journey, including coaching contracts, acquiring a practice, and real estate ventures, while Dr. Lona discusses strategic resource leveraging, lik…

Dr. Bobby and Dr. Lona discuss the vital role of profitability in chiropractic practices. They emphasize the importance of setting up money metrics, understanding overhead costs, and integrating financial plans with care plan...

Are you making some common mistakes made when building your team? Today Dr. Bobby and Dr. Lona highlight the significance of having a clear vision and understanding the core values of the business to avoid hiring the wrong person. Uncover how lack of clarity about roles leads to hiring the wrong pe…

Join Dr. Bobby and Dr. Lona as they dive deep into the crucial role of team building in a successful chiropractic practice. Together they highlight the importance of the 4th pillar of practice, Team Building, and how a supportive, like-minded team impacts growth and patient care. Discover the benef…

Continuing the conversation from the last episode, Dr. Lona and Dr. Bobby dive deeper into the strategies behind patient retention. Listen as they explore the benefits of long-term patient relationships for the patient, the team, and the business. Emphasizing the importance of clarity in care plans…

How much time are you focusing on developing strategies for patient retention for the success of your client and for your business?In Part 1 of a two part series, Dr. Lona and Dr. Bobby discuss essential strategies for growing a chiropractic practice through retention. Emphasizing the importance…

Dr. Lona and Dr. Bobby discuss the critical role of conviction in ensuring patient conversion. They highlight the flow from initial consultations to the education-centric follow-ups, reinforcing patient awareness of health issues. Dr. Bobby shares his success with a "Parley system" for patient educ…

Dive deep into the four pillars of chiropractic certainty—clinical, philosophical, communication, and business acumen. Dr. Lona and Dr. Bobby will navigate through discussions on enhancing chiropractic practice by identifying and fortifying one's dominant pillar, each of which significantly influe…