Dec. 14, 2025

E317: David Jones Jr. - The legacy of always moving forward

David Jones Jr., joins Back2Basics to explore the deeply human story behind Humana, the healthcare empire his father, David A. Jones co-founded. A journey he is now committed to share with the world by promoting his father’s memoir, Always Moving Forward. From sharing how Humana began with a $2,000 investment and a mission born of empathy, to why the U.S. healthcare system delivers both miracles and madness, and how AI’s most powerful role may be cutting paperwork—not replacing doctors, this episode has a bit of everything! We also dive into lessons on focus, failure, resilience, the hidden burden of family caregivers, and a growing loneliness crisis among men. This is a powerful conversation about leadership, legacy, and staying human while building something that lasts.

You can buy "Always Moving Forward" at: 

David A. Jones Always Moving Forward: A memoir of friends, family and building Humana: Jones Sr., David A., Hill, Bob, Jones Jr., David A., Johnson-Keeny, Jill, Comer, Julia: 9781938462634: Amazon.com: Books

Show Notes:

🏡 (2:17) David describes his idyllic upbringing, unaware of the empire his father was building.

🎸 (3:46) How learning guitar during COVID led to executive producing an Oscar-nominated documentary.

👨‍👩‍👧‍👦 (8:44) The household rule that kept his father grounded: everyone helps clean up.

🏥 (14:11) The paradox of a system with miraculous innovation but maddening cost, complexity, and loneliness.

💃 (17:11) Why community-based health centers in South Florida—complete with dancing—are a brilliant model for care.

🤖 (26:23) AI’s “boring” healthcare fix: how AI can save billions by slashing administrative waste and clarifying patient confusion.

⚠️ (33:07) David’s sobering take: the average American family cannot afford their lifetime healthcare costs.

📖 (36:41) Humana’s Humble, Human Origin: a mission to give grandmothers better care.

🎯 (38:47) 3 Life Lessons from his dad’s memoir: focus, learn from failure, build resilience through grief.

👨‍🦳 (43:13) The Loneliness Epidemic for Men: social isolation in aging men is a critical health issue.

😔 (47:30) The Hidden Caregiver Burden: the immense, often silent strain on family caregivers, worsened during the pandemic.

🔋 (49:35) David’s personal reset formula: Swim. Read. Play the blues.

 

Please leave a review or send us a Voice note letting us know what you enjoyed at:

Back2Basics reconnecting to the essence of YOU (podpage.com)

Follow us on IG and FB @Back2BasicsPodcast

David Jones, Jr Profile Photo

David Jones, Jr

Book editor/Son of author

“This book is about entrepreneurship, leadership, family, and healthcare,” says Jones, Jr. “While it provides a historical perspective on the healthcare industry it also provides a legacy of values from a man who never stopped building, improving and getting stuff done.”

In an interview, Jones, Jr., will reveal insights on the following:

• The pioneering story of his father and how he changed American healthcare forever.
• How one with humble beginnings can make it big.
• How a successful businessperson can also make time for family.
• Healthcare reforms that are needed to fix today’s healthcare system.
• Why the public reacted as it did to the shooting of the CEO of UnitedHealthcare.
• The future role of technology, including artificial intelligence in healthcare delivery, cost and creation.
• 13 core leadership lessons that every corporation or entrepreneur must embrace.
• New investment opportunities in the healthcare industry.

“AI, robotics, biotechnology, and all kinds of exciting tools will play a big role in how healthcare moves forward,” reveals Jones, Jr. But without smarter regulation and incentives, today’s confusion will persist.