335: Knowing Isn't Doing

Rod Santomassimo is the founder and president of the Massimo Group, CRE Perform, and Massimo Concord Ventures. The Massimo Group is the #1 CRE coaching and consulting organization in the world, assisting over 4,200 CRE professionals in building the business and life they desire.

Rod talks about how he segments his coaching programs, the transition from a coach to a CEO, his latest book, and much more!