April 22, 2016
Dr. Mark Meloon is a data scientist, author, and the Founder of Outlier Marketing Results, a marketing agency that combines principles of direct response marketing, neuroeconomics, copywriting, and data science to produce standout results for his clients. Mark received his Ph.D. in Applied Mathematics from the world-famous California Institute of Technology, and he is passionate about bringing the power and effectiveness of copywriting techniques, business analytics insights, and persuasive des...