If you have a #beauty or #fashion brand, which outlet do you go to for #digitalmarketing? Online #fashion mag or retail media network? Lisa Collings SVP of Client Development at Epsilon shares in this Spotlight Series interview with Anne Mezzenga the correct way #brands should approach answering this question and…
"If you think your customer is only findable on Instagram, you're wrong." In our latest Spotlight Series, Lisa Collings SVP of Client Development at Epsilon talks about how #retailers and #brands need to set their strategy on the #customer, not the #channel, even when that channel seems to be the…
There have been a lot of shifts happening as a result of the pandemic: people have new shopping behaviors, they’re discovering product differently, engaging with retailers in new places, on new channels, and in new ways that are requiring brands and retailers to evolve their thinking around talking to their…
"Fraudsters, abusive folks, will attack sites at higher levels, but there are even more good customers that just want to buy gifts." So what's a #retailer to do during the upcoming #holiday season? Signifyd's SVP of Operations and Client Development Bennett answers the questions that are on the minds of…
It's not just crime rings contributing to #retail #fraud. In fact, roughly 30% of regular #customers claim they have played the old "my package never showed up" game. In this clip from our #AskAnExpert Series, Signifyd's SVP of Operations and Corporate Development Bennett talks about how #retailers should be utilizing…
In the latest Omni Talk Ask An Expert Series, Chris Walton and Anne Mezzenga sit down with Signifyd SVP of Operations and Client Development, Bennett, in a conversation you may need to hear for yourself to believe. Bennett shares with the audience the growing types of fraud retailers are faced…
In this Omni Talk Special Report Anne Mezzenga and Shlomo Chopp Managing Partner of Case Equity Partners & Founder of RetailOS, dive into a conversation about the state of malls and retail real estate and why the current model has the potential to see a fate similar to Ryan Gosling's…
Post-pandemic, when it comes to #grocerydelivery, Lowes Foods VP of E-Commerce Chad Petersen believes quality is going to be more important than speed. To win on quality #delivery, and remain profitable, grocers must find the right partners. In our latest #askanexpert series interview, Chad explains to Anne Mezzenga why they’ve…
In the latest Omni Talk Ask An Expert Series Anne Mezzenga sits down with Lowes Foods E-commerce VP Chad Petersen to hear about the strategy they're putting together for the next year in grocery. Lowes Foods is no stranger to online grocery ordering, they've been doing it since 1997, but…
Amazon opened a full-size #autonomous #grocery store - What can the rest of the #groceryindustry do to compete? Anne Mezzenga asked our #AI and #computervision expert, Trigo's VP of Business Development Yair Holtzer, this very question and in this clip, he shares Trigo's answer. An answer that has worked so…
Anne Mezzenga was joined by Trigo VP of Business Development Yair Holtzer for our latest #AskAnExpert series on #AI #ComputerVision. In this clip, Yair Holtzer explains the success retailers like Tesco have found in taking the opposite approach from Amazon as they deploy this technology in their move to #autonomous…
In this Omni Talk Ask An Expert Interview, Anne Mezzenga sits down with Yair Holtzer VP of Business Development at Trigo to talk about Artificial Intelligence Computer Vision (AICV). The AICV space is heating up with retailers across the globe piloting checkout-free retail stores of all sizes and in this…
"You know great #omnichannel #retail when you don't see it" If you take one thing from Chris Walton's #askanexpert interview with Sam's Club CTO Vinod Bidarkoppa, let it be this. Vinod brilliantly explains in this clip that if #retailers are really doing #omnichannelretail well, the customer doesn't even see it.…
Did you catch Chris Walton's #askanexpert interview with Sam's Club CTO Vinod Bidarkoppa? In this clip, Chris asks Vinod how he approaches the prioritization of #OMS and #POS when it comes to #cloudcommerce. See how Vinod and his team at #samsclub tackle it, and so much more in this exclusive…
"You know great omnichannel retailing when you don’t see it." Omni Talk’s Chris Walton is joined by Sam’s Club Chief Technology Officer Vinod Bidarkoppa in this special edition of the Omni Talk Ask An Expert Series to share how his team has triumphed during this pandemic year, consistently putting out…
"70% of companies are applying less than 20% of their #marketing budgets to #loyalty and #customerretention." 1010data VP of Marketing Frank Riva blew our minds with this stat. Chris Walton went deep on why this is happening and the approach #advertisingandmarketing teams should take to course correct in this clip.…
Monday morning wake-up call. ⏰ Chris Walton and 1010data VP of Marketing Frank Riva talk in this clip from our #askanexpert series, about how #brands and #retailers need to put the emphasis back on #customerloyalty and #retention. Now. "How many #customers did I lose during the #pandemic and how do…
Bringing #resale in house does not have to be complicated Adam Siegel explains how it works in this clip from our #askanexpert interview with the Recurate | Resale Made Easy CEO. Need more? We thought so. Catch the full interview with Adam here: https://omnitalk.blog/2021/05/26/ask-an-expert-resale-made-easy-with-recurate-ceo-adam-siegel/ #fashionindustry #fashionresale #preloved #dtcbrands #retailers
Did you know 58% of consumers never return after making an initial purchase? And that is because loyalty is fast and fleeting, especially in today’s complex and competitive eCommerce environment. Only focusing on a consumer's linear path-to-purchase risks losing sight of all the activity that happens after a purchase is…
If the Etsy & Depop news teaches us anything it's that #resale is not just a trend among #genzs. In this clip from our #askanexpert interview with Adam Siegel of Recurate | Resale Made Easy he points out that all ages of #DTCbrands' and #retailers' customers are participating. For the…
Maintaining customers in a #cookieless world will be different, but it doesn’t have to be difficult. As NetElixir CEO Udayan Bose explains to Anne Mezzenga in this clip, #marketers can partner with NetElixir to focus on retaining the customers who have already purchased from you. NetElixir, with a minimum of…
"If you still start building your #firstpartydata system today, it will take you a good two years...we have less than about eight or nine months for the deprecation of #thirdpartycookies." Many #DTC, #retail, and #brand #marketing teams have been SO busy (i.e., surviving a #pandemic) they've not started building #firstpartydata…
"Back in the 80s you could drive big improvement by getting a thousand stores to do the same three things every day. But now, the next wave of improving opportunities are #local to the store." Julian Mills CEO of #Quorso sat down with Chris Walton for his latest #askanexpert series…
Did you include "Swiss Army Knife Skills" in your last #storeops job description? Probably not. Increased demand for #storefulfillment has forced #stores to become Swiss Army Knives and their #employees masters at operating them. Quorso CEO Julian Mills explains in this clip how they're helping #retailers build #agilestores by providing…