77. Red Wing Shoe Co. Embraces Positive Side of Cultural Tension Moments– Aaron Seymour-Anderson
BTS look at 3 storytelling campaigns: Out of Fashion since 1905, Wall of Honor, and #LaborDayOn.
Episode 77- How Red Wing Shoe Co. Embraces its roots and customers by finding cultural tension moments and embracing the positive side of things. Aaron Seymour-Anderson explains how 3 storytelling campaigns came to light: Out of Fashion since 1905, Wall of Honor, and #LaborDayOn.
VIEW SHOW NOTES: https://blog.kindredspeak.com/Red-Wing-Shoe-Co-Aaron-Seymour-Anderson-ep-77
(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e
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LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarah-panus.mykajabi.com/brand-storytelling-academy
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