Episodes

Welcome back to I'm Not Selling You Anything, the show where we share stories of people in B2B tech doing things a little differently. Today, I’m joined by Will Padilla, an influencer marketing consultant and an AE over at Aspire, where he’s helping brands scale their ambassador programs while keeping it real. In this episode, Will talks about how he got into the influencer game, his no-nonsense approach to working with brands, and why he refuses to promote anything he doesn’t fully believe in....

Welcome back to I'm Not Selling You Anything, where we share stories of people in B2B tech who are doing things differently. Today, I’m joined by Matt Williams—Partner at DSCMFRT and the driving force behind turning custom sneakers into scroll-stopping media assets. Matt shares how a random act of kindness and a viral video led him to partner with a sneaker designer, transforming sneakers into corporate gifting gold. We discuss how to make content that stops the scroll, Matt’s unusual toothbrus...

Welcome back to I'm Not Selling You Anything where we share stories of people in B2B tech that are doing things a little differently. Today, I’m joined by Alex Bruschi, an Account Executive at Salesforce, fellow Long Islander, and someone who makes navigating Q4 sales chaos look easy. Alex is all about helping businesses connect with their customers, and he’s taken that same passion into teaching others how to launch podcasts that actually stick. It’s a conversation that spans from Spain, wher...

Today, I’m joined by Tyler Lindley, a sales trainer who takes the elevator pitch from cliché to essential. Tyler’s the guy who teaches you to cut the fluff and get straight to the point, whether you’re describing yourself, your company, or why your friend has to watch that show you won’t shut up about. Tyler’s take: Life is just a series of little moments and you’ve got to show up ready to chase the ones that matter. Stick around for practical advice and maybe even a better way to pitch yoursel...

Today, I’m joined by Matt Durante, a guy who might honestly tell you to avoid marketing as a career—unless you’re ready to dive in with a sense of humor and a fresh perspective. As the head of marketing at Nectar, a digital marketing agency, Matt helps businesses sell more online without making their ads feel annoying. In this episode, we explore his self-aware take on ‘serious business,’ his creative approach to standing out, and the life lessons he learned building a brick dome. Stick around a...

Welcome back to another episode of I'm Not Selling You Anything, presented by Dog Sheet. Got an expensive dog that isn’t pulling its weight? Put that thing to work with the only spreadsheet technology purpose-built for dogs. Today, I’m joined by Amanda Nielsen—a veteran of the B2B Partnerships space that also gets it done in Ecom-land with Thotleaderlabs making merch for people in B2B that don’t take themselves too seriously. This was a fun conversation that highlighted her “too good to be true...

Welcome back to another episode of I'm Not Selling You Anything, presented by Dog Sheet. Got an expensive dog that isn’t pulling its weight? Put that thing to work with the only spreadsheet technology purpose-built for dogs. Today, I’m joined by Dan Grossberg—a ‘big deal’ in RevOps who said no to me twice before we finally got this one recorded. In our chat, Dan opens up about his 'aha moment' of realizing the power of saying no, and also shares his go-to reset strategy: a pep talk. (I thought ...

Welcome back to another episode of I'm Not Selling You Anything, presented by Dog Sheet. Got an expensive dog that isn’t pulling its weight? Put that thing to work with the only spreadsheet technology purpose-built for dogs. In this episode, I’m talking with Lyla Rozelle, a Senior Product Manager for Quickbase. Lyla uses a Costco analogy to tell us what she does and there’s no mention of the viral trio from Tiktok. Can’t thank you enough for that. We discuss her ‘'aha moment' during the pandemi...

Today I’m hanging with Matthew Binder, an Account Executive at Salesforce. Matthew shares his unique perspective on managing both controllable and uncontrollable aspects of sales, influenced by a life-changing near-death experience. We’re going to talk about his love for Malachite, his alternative career dreams in journalism, and why keeping his workspace immaculate is one of the secrets to his success. Sit back and relax, we’re about to get to know Matthew Binder a littttttle bit differently. ...

Welcome back to 'I'm Not Selling You Anything' presented by Salesbricks. Today we're chatting with Dan Chen, CEO and co-founder of Quilt. We explore the founding journey of Quilt, from the initial idea sparked by ChatGPT to building a dedicated team and overcoming initial setbacks. Dan shares insights on tackling the Austin vs. San Francisco tech scene, the importance of customer feedback, and the role of company culture in driving innovation. Tune in to discover how Quilt aims to revolutionize ...

In this episode of 'I'm Not Selling You Anything' presented by Salesbricks, we're sitting down with Anthony Enrico, the CEO and founder of Leanscale. Anthony shares his experience in growth planning and modeling for VC-backed startups, emphasizing the importance of quick and effective planning to navigate the challenges of scaling to that next phase. We touch on the evolving dynamics in revenue operations, the significance of iterative planning, and the value of unbiased third-party insights to ...

In this episode of 'I'm Not Selling You Anything,' Jon and I welcome Brent Holloway, CRO and founder of SaaS Sales Advisors. Brent shares his career-defining moments, strategies for staying focused, and his unique hobbies. We then move into a chat about sales efficiency, ideal customer profiles, and effective deal shaping. Brent's insights on maximizing sales productivity and nurturing customer relationships offer valuable takeaways for sales leaders and those aspiring to be one someday. Stick a...

Welcome back! Today I'm joined by my two pals Jon Festejo (CEO, Salesbricks) and Trenton Truitt (GTM SaaS Leader) to wax on about the evolution of B2B SaaS sales, specifically the importance of in-person and remote strategies. Trenton cut his teeth selling in-person in the late 90's with PTC, a company that took the pen and paper out of engineers and designers hands and replaced it with AutoCAD. Jon Festejo, Co-founder and CEO of Salesbricks, cut his teeth in-person, and then started a company r...

Welcome back! Today we've got Marc Thomas. He's a marketer from Cardiff (thats the UK) that went from professional shill to professional weirdo. A personal inspiration of mine who took time out of his day to talk about the problems he is solving for B2B companies, the move away from playbook based marketing, and glistening in the nighttime covered in ghee ... Stick around and get to know Marc Thomas a liiiiittle differently. Vamos! (00:00) Welcome back! (01:02) Marc asks Brian "What's the riski...

Tired of boring sales outreach? B2B video master Morgan J. Ingram drops gems to personalize your outreach on this week's episode of "I'm Not Selling You Anything." Learn his "aha moment", why Sendspark rules for video prospecting, and how to crush that 45% response rate. Plus, hear why email is out (mostly) and video is IN for building B2B relationships that convert. Hit play, get inspired, and start closing deals like Morgan... Vamos! (00:00) Welcome back! (00:26) Morgan explains what he does ...

On this episode Brian sits down with Steve Ruiz, a member of the go-to-market team at Salesbricks, for an insightful discussion on the power of video outreach and more. From discussing his superhero origin story to the impact of using Sendspark for outbound messaging, Steve's journey and insights offer invaluable lessons for anyone in the b2b tech space. Steve and Brian go way back, stick around for an engaging and heartfelt conversation on humanizing your outreach and the value of supporting fr...

This week we had the pleasure of diving into the world of sales, talent acquisition, and human connection with Amy Volas, founder of Avenue Talent Partners. Amy shared her journey from James Bond to Executive recruitment, and how she has learned to make the most of every interaction along the way. Stick around and get to know Amy a little bit better -- vamos! (00:00) Welcome to Sendspark Studio South! (01:45) Amy was bit by James Bond (04:27) What challenge is Amy solving and how is she doing i...

Melissa Gaglione, Account Executive at software startup company Deel shares her journey from cable news reporter in rural Texas to software sales talent on the global stage. (00:00) Intro (00:46) Melissa explains what she does in a way an 8-year old would understand (01:43) Melissa shares her superhero origin story (04:04) The future is video (06:18) Melissa explains how she uses Sendspark in her sales motion (11:05) When do you send a video? (14:44) Melissa is growing deals by 10x by using vid...

Melis Dural, Founder/CEO at Ekos.ai joins us on I'm Not Selling You Anything to share how she leverages Sendspark to keep her hybrid community platform humming. 00:00 Welcome to Sendspark Studio South 00:52 (ELI5) Explain EKOS like I'm 5 years old 02:05 What is your superhero origin story? 07:55 How will AI transform your customer communications? 09:09 Whats your inbox look like? 11:07 How Ekos is using Sendspark to boost clicks, open rates, and shorten the sales cycle 13:39 What Sendspark feat...

Alexis is a sales engineer for networking giant Cisco and one of the brightest new content creators in the B2B tech space. Stick around and learn about her transition from aerospace engineering to tech sales, the importance of customer-facing skills in a virtual world, and the positive impact of content creation in B2B. 00:00 Welcome to Sendspark Studio South 01:29 What is your superhero origin story? 04:31 What part of the Sales Engineer job keeps you up at night? 07:17 What will be different ...

Caroline Maloney runs the sales community and customer marketing over at Apollo. She also happens to be Brian's neighbor! 00:00 Welcome to Sendspark Studio South 00:26 Explain what you do at Apollo like I'm 5 years old 02:00 What is your Superhero origin story? 04:11 How has conference season been treating you? 07:12 Meeting set, demo booked. How do you follow up? 09:04 How Caroline leverages video at Apollo 13:05 Results from leveraging video 14:09 What would you say to someone considering Sen...

Welcome back to another episode of INSYA! In this episode, we're joined by Mark Osborne, the Head of Sales at Elevate. We skate deep into the world of sales, technology, and the human element that makes all the difference. Mark shares his insights on the challenges of leveraging AI, the importance of genuine conversations, and how to remove friction from the sales cycle. So grab your headphones and get to know Mark a liiiiitttle bit differently – VAMOS! 00:00 Welcome to Sendspark Studio South 0...

This week we’re joined by Keegan Otter, Head of Sales over at Warmly. Keegan is a huge fan of using video in outbound, and he shares why, how, and his results. Stick with us and get to know B2B's Software Cowboy a liiiiitttle bit better – VAMOS! 00:00 Welcome to Sendspark Studio South 00:14 What does Manny Medina put in his hair? 00:58 What is your Superhero origin story? 03:46 What has changed the most in your outbound strategy in the past few years? 06:47 What will be different in sales commu...

This week we’re joined by Udi Ledergor, Chief Evangelist over at GONG. Udi was someone I’d heard about right when I first started in this industry. The style of marketing that he brought to the forefront during his years as CMO at GONG paved the way for people like me to take part in the wild and wacky world of B2B SaaS. Stick with us as we talk about Udi’s superhero origin story, what he’d have on a billboard if given the chance, and pasta with funny names we can’t pronounce – ANDIAMO! . . . ....