Multi-Unit Operators Posts

Nico Varano still signs the leases and personal guarantees on his five SweatHouz studios in Boston, even though he's now the company's CEO. On this episode of HALO Talks, Pete Moore sits down with Varano, who went from SweatHouz member to its first …

SoulFire Collective started with the two founders biking dirty towels to and from a beach studio basket because they could not yet afford a laundry service. Ten years and three studios later, Kat and Brooke Wyman are in the process of raising a coup…

Tony Scrimale started in the gym business the way a lot of the best operators do: broke, 18 years old, and spending three to four hours a day at a Florida health club he wasn't even employed by yet. Almost thirty years later, he's CEO of CR Fitness …

What's In It for You Most operators talk about growth in terms of units opened per year. Rich Drengberg, CEO of EoS Fitness, talks about it in terms of discipline: which deals to pass on, which real estate relationships to spend years building befo…

If you're a multi-unit operator, franchisor executive, or investor trying to figure out what disciplined, PE-backed growth actually looks like inside a franchise system, this conversation is a playbook. Pete Moore sits down with Joe Pepe Jr., CEO of…

UFC Gym's Asset-Light Franchise Playbook: CEO Adam Sedlack on HALO Talks Most fitness brands that hit a cash crunch tend to go straight to Chapter 11. UFC GYM did the opposite. In this return visit to HALO Talks, CEO and co-founder Adam Sedlack wal…

Inside GreatLIFE's Fitness ESOP: Nick Ovenden on Employee Ownership and the Golf-and-Fitness Model How do you solve succession at a thriving, founder-led fitness business without selling to private equity and possibly losing the culture? GreatLIFE …

For most of the last decade, the fitness conversation has been dominated by the big-box value model and the boutique studio. Women's-only clubs, a format many operators wrote off as a relic of the 1990s, barely came up. In British Columbia, two bra…