The place to talk retail media and consumer insights!
The CPG Guys

Brand Marketing Episodes

April 26, 2023

Building Collaborative Brand Media Plans with Albertsons Media Collec…

The CPG Guys , PVSB and Sri are joined in this episode by Harvey Ma. Vice President at Albertsons Media Collective, the retail media arm for Albertsons Companies. Follow Harvey Ma on LinkedIn at: https://www.linkedin.com/in/h...

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Feb. 15, 2023

Building a Retail Media Business with Google's Shawn McGahee

The CPG Guys speak with Shawn McGahee, Head of Retail Media at Google. Follow Shawn McGahee on LinkedIn at: https://www.linkedin.com/in/smcgahee Contact Shawn at: smcgahee@google.com Learn about Google’s Retail Media solution...

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Feb. 4, 2023

Consumer Loyalty & Engagement with Kearney’s Katherine Black

The CPG Guys speak with Katherine Black, Senior Partner at Kearney, a global consulting partnership with presence in 40 countries. Follow Katherine Black on LinkedIn at: https://www.linkedin.com/in/katherine-p-black/ Follow K...

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Jan. 21, 2023

The Current State of Digital Transformation in Omnichannel Retail wit…

The CPG Guys speak with Venkatesh (Venky) Shankar, Professor of Marketing and Ford Chair in Marketing & E-Commerce and Director of Research at the Center for Retailing Studies, Mays Business School, Texas A&M University. His ...

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Oct. 5, 2022

Building Omnichannel Brands with Haleon's Rachel Marler

The CPG Guys , PVSB and Sri are joined in this episode by Rachel Marler, Chief Customer Officer of Haleon, the newly rebranded spinoff from GSK Consumer Healthcare. Haleon plc is a British multinational consumer healthcare c...

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Sept. 28, 2022

The State of Private Label in CPG Retail with Cornell's Dan Hooker

The CPG Guys , PVSB and Sri are joined in this episode by Dan Hooker, Senior Lecturer at Cornell University's Johnson College of Business Follow Dan Hooker on LinkedIn at: https://www.linkedin.com/in/hookerdaniel/ Follow The ...

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Sept. 24, 2022

Responsive Dynamic Personalization with J&J's Aliya Ali & Aki Tech's …

The CPG Guys , PVSB and Sri are joined in this episode by Aliya Ali, Director of Omnichannel Shopper Marketing at Johnson & Johnson & Risa Crandall, SVP CPG + BevAlc Head of Industry at Aki Technologies, an Inmar Intelligence...

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Sept. 7, 2022

Operating in a Disruptive Omnichannel Environment with Bayer's Chris …

The CPG Guys , PVSB and Sri are joined in this episode by Chris Haimbach, US Head of Sales, Commercial Strategy & Operations, Consumer Health Care at Bayer, a global enterprise with core competencies in the Life Science field...

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Sept. 3, 2022

End of Summer Rank Punditry with Bryan Gildenberg

Bryan Gildenberg, host of the Gildenberg Omnicomment LinkedIn Video Series, joins Sri & PVSB for a conversation on rank punditry.

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Aug. 31, 2022

A Northern Perspective on Omnichannel Transformation with Mars Canada…

The CPG Guys , PVSB and Sri are joined in this episode by Chantal Templeton, GM of Mars Canada. With $40 billion in annual sales, Mars produces some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY...

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Aug. 3, 2022

Leadership in an Omnichannel Matrix with Anheuser-Busch InBev's Carol…

The CPG Guys , PVSB and Sri are joined in this episode by Carolyn Brown, Head of Commerce Marketing at AB InBev, the world’s leading brewer including iconic brands like Budweiser, Corona and Stella Artois; multi-country brand...

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July 27, 2022

Digital Commerce in Snacking with Mondelēz International's Francesca …

The CPG Guys , PVSB and Sri are joined in this episode by Francesca Hahn, VP of Digital Commerce & GM of DTC at Mondelēz International, the world's leading manufacturer of snacking foods. Follow Francesca Hahn on LinkedIn at:...

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July 20, 2022

Building An Authentic Feminine Care Brand with Lola's Monica Belsito

The CPG Guys , PVSB and Sri are joined in this episode by Monica Belsito, Chief Marketing Officer at Lola, the first lifelong brand for reproductive health. They’re dedicated to providing consumers with an ever-expanding port...

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April 20, 2022

Digital Shelf Fundamentals with B&G Foods Neha Mallik

The CPG Guys , PVSB and Sri are joined in this episode by Neha Mallik, Director of eCommerce & Digital Marketing at B&G Foods which manufactures, sells and distributes high-quality, branded shelf-stable and frozen foods acros...

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April 13, 2022

From Launching Rockets to Launching CPG Products with Spectrum Brands…

The CPG Guys , PVSB and Sri are joined in this episode by Mir Zaman, VP of Commercial Operations at Spectrum Brands, a leading supplier of residential locksets, residential builders’ hardware, plumbing, shaving and grooming p...

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