How Authors REALLY Become Bestsellers (PR Secrets Revealed) with Lauren Cabello | Ep. 345
Today, we talk to PR strategist and author Lauren Cabello about how nonfiction entrepreneurs, CEOs, founders, coaches, and speakers can use book PR to build a personal brand and sustained momentum rather than relying on Amazo...
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About the Host
Brandon Birkmeyer is a former Coca-Cola and Apple media director with over twenty years of experience in marketing at the Big Five advertising agencies in New York City and Los Angeles
advising top FORTUNE 100 companies on brand strategy. Brandon also produces and hosts a top-five branding podcast and YouTube channel called Brands On Brands. In 2024, Brandon wrote the book, Front & Center Leadership - How Leaders Use Personal Branding to Stand Out and How You Can Too, to help corporate employees and entrepreneurs stop getting overlooked and start using their personal brand to stand out in their lives and businesses. Brandon is now a sought-after personal branding coach, author, podcaster, and speaker.