#35 What do I Value?
In this Question and Quote episode, Arnold Beekes asks: what do I value? He suggests making a list of three to five things that feel right to your heart brain, anything from your health to time with family to time for learning and growing. The reason it matters is that we are bombarded with choices every day, from what to eat and which supplements to use to what media to consume and who to engage with, and knowing your values works like a thermometer that makes those choices easier. The quote is “Sacrificing your enthusiasm for skill and money will sell yourself short.” Arnold says this applies to startups, medium and large corporations, and even charities and NGOs. When you start something you have an initial why and drive, then an article tells you that you need to scale, get bigger and win more clients. He says you can, if you love it, but if you don’t, don’t. His example is a cook with a small neighbourhood restaurant of five to ten tables, where the food is good, the community comes to talk, and the rent and salaries are paid. If that cook opens more restaurants, they will likely become more of a business person than a cook, miss the conversations with customers and spend their time hiring, firing and finding locations. If that is what you love, go ahead, but if you love cooking and your community, scaling is not a must, so don’t sacrifice your enthusiasm.
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#BetweenTheEars #BrainUpgrade #Values #Enthusiasm #Scaling #ArnoldBeekes #SelfAwareness
Welcome, I'm Arnold Bekus and this is the question and quote version of the Between the Ears podcast. The goal is to enable you to unleash and use your uniqueness. Question, what do I value? What do I value? Why is that important? I suggest you make a list of three to five things which you value.
It can be anything from your health, to time for your family, to have time for learning and growing. It doesn't matter as long as it feels good to you. Your heart, your heart brain says yes, yes that is important to me and why is that useful and meaningful? Well, it makes it easy to choose.
I think we are bombarded with all kinds of choices from what to eat, what supplements to use, what media to consume, what shows to watch. Who to engage with, all the demands from your work, from your family, friends. Then it's important that you know what you really value because then you can use that as a kind of thermometer to facilitate or to ease the choices that you make.
Because those values, those things that you value will help you make that choice because then you make a choice which is valuable to you. Quote, sacrificing your enthusiasm for skill and money will sell yourself short. Sacrificing your enthusiasm for skill and money will sell yourself short.
Especially in the startup community, but it's also in medium and large corporations. It's like if they introduce a new product or service, it's all about scaling and earning more money and and growing. Well, in some cases that might be good and it might fit with your values, but in a lot of cases I think to focus on scaling and money is not good for your health.
It's not good for your well-being. It's not good for the initial reasons why you started something and it doesn't have to be a commercial startup. You can also set up a charity or an NGO.
You had an initial why, you had an initial drive to start with something and then you're growing and you get clients and then probably some other people or articles you read is like oh I need to scale. It's called scaling. I need to scale.
I need to get bigger and more clients and whatever. No, you don't. You can if that's what you love to do, but if you don't love it, don't do it.
Think about someone who starts a restaurant, someone, a cook who's really good at making delicious meals, but his or her first restaurant is a very small restaurant probably with maybe something like five to ten tables and it's going well because it's in a neighborhood. It's good food, nice food. People out of the neighborhood come there also as a kind of community to talk with each other and you can pay the rent, you can pay the salaries with the people who work for you and everything's fine and then you read that article where you need to scale.
I need to look for a bigger place to rent, more tables. I get more money and I need more people or even more like I need to set up more restaurants. Maybe I can open the same restaurant in another neighborhood or in another city, but you have to be aware that if you have multiple restaurants, likely you have to become more of a business person than a cook and likely you will miss the conversations with your clients because you're running from one location to another and you're always hiring and firing people and finding new locations.
If that's what you love, is that what you like, it's fine, please go ahead. But if your thing is, I just love cooking and I love to talk with my clients and I love this community, then don't scale. Scaling is not a must, so don't sacrifice your enthusiasm.
Remember, we need your uniqueness. Be a better maker for yourself, for others, for the world.
