What makes B2B PMs standout, Using ReadMe to share your leadership style | Cassidy Fein (ex.Snr Director of Product, Pendo)

Cassidy was the Senior Director of Product at Pendo and Vimeo and has spent the last decade on product, particularly in B2B. More interestingly worked all remote (we’ll talk a little bit about it in the end) . Cassidy also teached for Mind the Product in her spare time, and occasionally coach PMs early in their career.

In this episode we talk about :

1. Myth behind building B2B products

2. How Cassidy built products at Pendo

3. Cassidy’s ReadMe doc and how she’s successfully managed her career and grown in the last decade all working remotely

[00:00:00] Introduction

[00:01:30] Cassidy's Product Journey

[00:05:15] What makes B2B PMs different from B2C?

[00:16:39] How did Cassidy build Platform Product at Pendo?

[00:22:13] Sharing leadership style using README doc

[00:28:04] How to use the README document to management teams?

[00:33:31] Leading teams remotely

[00:39:04] Rapid Fire