You’ve built a remarkable career across the client, agency, and platform sides of the industry. Tell us about your journey, what experiences most shaped the way you think about marketing and media today? You’ve said you love...
Before we dive into predictions and trends, can you share a bit about your journey and what led you to the role you are in today? Retail Media is getting more fragmented each year. How should brands measure Share of Voice acr...
To kick things off, can you share a bit about your journey and what led you to your role at CMX, and what experiences have shaped the way you think about omnichannel media today? CMX is known for turning consumer intent into ...
What are the key lessons you've learned about building high-performance teams that actually move the needle? You’ve described the classic “SWAT team” lifecycle: small, focused, agile—and then scale brings complexity and drag....
Your career spans some of the world’s biggest CPG brands, from Unilever to PepsiCo to Newell. Looking back, what pivotal moments or decisions shaped your approach to marketing leadership? Consumers today interact with brands ...
Can you walk us through how Recess works — from how brands discover experiential opportunities to how they execute and measure success through the platform?" You’ve worked with powerhouse brands— what’s something happening in...