Drone footage is such a powerful tool when it comes to showing media buyers and sellers a particular area. It provides a visual experience of the landscape to show what someone will be buying into. To learn more on the power of drone footage, head to the OOH Insider Podcast!…
The current rate for consumer location data is half a penny per month and 90+% of consumers do not want to be tracked. The location market is arbitrating human data without the person knowing. Neil Sweeney predicts that location data will go to zero. Learn more on the OOH Insider…
External pressures on consumer data can cause many challenges when gathering precise location and identifiers. Neil Sweeney talks about the impact of data privacy and the future of data as we know it in marketing today. Check it out on the OOH Insider Podcast! #oohinsider #onescreenai #digitalmarketing
Are you looking for a time-efficient tool that will allow you to refer back to your billboard multiple times? SignBird has proposed this evergreen tool of a billboard video proposal to allow advertisers to view their billboard’s key details time and time again. To learn more, head to the OOH…
There are so many benefits to joining a startup.💪🏻 Neil Sweeney educates us on why you should start your career with a startup business because really, you have nothing to lose! To learn more, head to the OOH Insider Podcast! #oohinsider #onescreenai #digitalmarketing
Are you looking to create a great experience for your brand?✅ SignBird creates a win-win experience for media buyers and sellers by facilitating great out-of-home campaigns. If you want to learn more about SignBird, head to the OOH Insider Podcast! #oohinsider #onescreenai #digitalmarketing
Are you looking for content quality and design?✅ John James, Founder of SignBird, explains how dedicated they are to providing the highest quality of marketing collateral for their clients. Find out more about SignBird’s strategic purpose on the OOH Insider Podcast! #oohinsider #onescreenai #digitalmarketing
Social listings allow you to monitor keywords and mentions to understand and engage with your target audience, industry, and potential leads. You need to take advantage of this, it is at little to no cost! Learn more on the OOH Insider Podcast! #oohinsider #onescreenai #digitalmarketing
Many vendors are unaware that their inventory is being posted. Businesses need to take advantage of social listings to monitor their social media formats. If you want to learn more about how important socials are for your business, head to the OOH Insider Podcast now! #oohinsider #onescreenai #digitalmarketing
How does a company that was founded in 1868 continue with its long-term success?🤔 Don Rongione shares how the Bollman Hat Company has moved with the times to continue its longevity. If you want to learn more, head to the OOH Insider Podcast! #oohinsider #onescreenai #digitalmarketing
Shortening the supply chain makes it easier for companies to monitor production and respond quickly to production problems that may emerge. In the case of the Bollman Hat Company, shortening the supply chains for American-made products means boosting the local economy. If you want to learn more, head to the…
While the industry as a whole is trying to gain market share, it is important to have tangible and sustainable analytics. Want to learn more? Head to the OOH Insider Podcast! #oohinsider #onescreenai #digitalmarketing
Are you taking advantage of digital assets for advertising? Michael Palatnek shares how the OOH industry has a huge opportunity to grow by utilizing digital assets and educating marketers on how to use out-of-home. Check it out on the OOH Insider Podcast! #oohinsider #onescreenai #digitalmarketing
Do you know how many people are in viewing distance of your indoor screens? Turns out, now you can! On this episode Douglas Lusted explains the advancements in measurement for place-based media owners and advertisers alike. Learn more on the OOH Insider Podcast! #oohinsider #onescreenai #digitalmarketing
American Made Matters is a movement to educate consumers about the benefits of buying local, Made in the USA products.🇺🇸 Don Rongione educates us on the impact that buying American-made does for strengthening the American dream. Learn more on the OOH Insider Podcast! #oohinsider #onescreenai #digitalmarketing
Support the American Made Matters movement on November 19th of each year by purchasing at least one product made in the USA!🇺🇸 Supporting the American Made Matters movement will strengthen local communities and local economies. To learn more head to the OOH Insider Podcast! #oohinsider #onescreenai #digitalmarketing
Social media is a great way to promote your business whether it is through OOH or not.💻 One of the OG’s, Michael Palatnek, educates us on how OOH companies can benefit from a having social media presence. Check it out on the OOH Insider Podcast! #oohinsider #onescreenai #digitalmarketing
Did you know that American-made manufacturers create 3.5 residual jobs per manufacturing job?🇺🇸 President and CEO of Bollman Hat Company, Don Rongione, educates us on the importance of buying American-made products to strengthen the American dream. Head to the OOH Insider Podcast to learn more! #oohinsider #onescreenai #digitalmarketing
What is going to make your brand stick out compared to all the other brands that may be selling the same thing? It is more important now more than ever for a brand to know exactly who its audience is. Noah Peshkopia speaks more on the importance of brand awareness…
Going viral over a virus?!? That’s exactly what happened when David Oakley launched his “Don’t get vaccinated” campaign. Find out how creative agency, Boone Oakley, worked with Crenshaw Visions to launch a thought-provoking campaign that took the internet by storm. Head to the OOH Insider Podcast to learn more! #oohinsider…
Why are dynamic digital billboards still categorized as traditional media? Gina Gordon joins us to explain how car dealers can sell more cars using dynamic digital billboards for their campaigns.🤙 Head to the OOH Insider Podcast to learn more! #oohinsider #onescreenai #digitalmarketing
OOH has A+ screens and A+ ad units but… OOH needs to work on the data for targeting and measurability. Adam Malone explains why digital may have more advantages to out-of-home. Check it out on the OOH Insider Podcast! #oohinsider #onescreenai #digitalmarketing
Are you taking advantage of programmatic tools to sell your inventory? Adam Malone explains that companies can maximize their revenue through programmatic channels. Learn more on the OOH Insider Podcast! #oohinsider #onescreenai #digitalmarketing
Jeanne Hopkins, Chief Revenue Officer at OneScreen, joins us this week to chat about OneScreen’s goal to support supply and demand-side partners and grow their businesses. Takeaways • How can you as a company look bigger than you are? Investing in out-of-home is an effective way to be more visible…