Albertsons' Liz Roche On Full-Funnel Retail Media, Matched Markets & Moving Beyond Vanity Metrics
Liz Roche, VP of Media and Measurement at Albertsons Media Collective, reveals how the retail media giant is expanding into full-funnel activation and using rigorous measurement to prove business outcomes that matter. In this exclusive interview, recorded live from the VusionGroup Podcast Studio at Groceryshop 2025, Liz shares: ✅ Three-channel…