TikTok Testing Product Links: A Milestone for Social Commerce?
In the latest edition of Omni Talk’s Retail Fast Five, sponsored by the A&M Consumer and Retail Group, Avalara, Mirakl, Ownit AI, and Ocampo Capital, Chris Walton and Anne Mezzenga discuss TikTok’s groundbreaking test of direct product links in posts, a move that could reshape social commerce. Learn how this…