Videos

Discover how integrating nano-influencers into your marketing strategy enhances brand authenticity. We explore the rise of shoppable content and live streaming, shaping a powerful approach to leverage these genuine brand advocates for your products and services with former Coty CDO Jean-Denis Mariani. To watch our full interview, head here: https://www.youtube.com/watch?v=TnuV4_J2AwQ&t=3s…

Discover how effective search queries can drive better results. We share our experience testing Perplexity against Target's search for wet-dry vacuums, revealing a surprising gap in online retail's readiness for consumer needs. Don’t miss this eye-opening discussion! To watch this week's full Fast Five Podast, head here: https://www.youtube.com/watch?v=xDKKCu9Alfk #SearchEngineOptimization #RetailAnalysis…

Target's recent struggles raise questions about its future: from declining share prices to customer frustrations over missing products and long lines. We dive into whether this retail giant is becoming an old friend best left behind. Discover the insights from industry experts! To watch this week's full Fast Five Podast,…

Unlock the power of social listening to understand your audience’s perception of your brand. We discuss how to adjust your messaging and why video content is essential for effective engagement and connection with consumers. To watch our full interview, head here: https://www.youtube.com/watch?v=TnuV4_J2AwQ&t=3s #SocialListening #BrandStrategy #ContentCreation #VideoMarketing #ConsumerEngagement #DigitalStrategy #BrandAwareness #MarketingTips…

Get ready for the future of online shopping! Perplexity introduces an AI-driven search engine with seamless e-commerce features, offering personalized product recommendations and quick one-click checkout. Say goodbye to retail hassles and hello to effortless shopping! To watch this week's full Fast Five Podast, head here: https://www.youtube.com/watch?v=xDKKCu9Alfk #AIShopping #Perplexity #EcommerceRevolution…

As Gen Z's purchasing power increases, leveraging video as a transaction medium is essential. Discover why brands must adapt now to capture this generation's attention and drive sales through engaging video content. Let's dive into the future of marketing! To watch our full interview, head here: https://www.youtube.com/watch?v=TnuV4_J2AwQ&t=3s #GenZMarketing #VideoCommerce #DigitalMarketing…

Discover how TikTok is evolving the social commerce landscape by empowering creators with product link capabilities. This game-changing feature not only simplifies selling but also enhances brand visibility, paving the way for more nano-influencers to thrive. Join the social commerce revolution! To watch this week's full Fast Five Podast, head…

In today’s fast-paced digital world, we discuss the critical role of immersive content for brands to captivate audiences. Discover strategies to rise above the 300 feet of daily scrolling and make a lasting impression with relevant and engaging material. To watch our full interview, head here: https://www.youtube.com/watch?v=TnuV4_J2AwQ&t=3s #ContentMarketing #DigitalEngagement #BrandStrategy…

Anne drops a curveball by naming Summer Solstice her fifth favorite holiday, citing its unique traditions and connection to her grandmother’s birthday. Chris learns about midsummer-themed parties and Latvian celebrations as they debate whether this holiday deserves more attention. Key Moments: 0:03 - Anne’s Pick: Summer Solstice claims her fifth…

Chris and Anne give St Patrick’s Day its due as one of the top holidays of the year. With stories of Guinness breakfasts, Irish parades, and festive traditions, they celebrate the joy of this Irish cultural favorite and debate where it ranks among other holidays. Key Moments: 0:03 - Anne’s…

Chris and Anne dive into the ultimate debate: New Year’s Eve versus New Year’s Day. Do the late-night celebrations of New Year’s Eve beat the nostalgia and resolutions tied to New Year’s Day? Tune in as Chris reevaluates his ranking, and Anne defends her pick. Key Moments: 0:07 - Chris’s…

Chris and Anne dive into why the Fourth of July is one of their top-ranked holidays. From lakeside adventures to day drinking and fireworks, they share personal memories and highlight the holiday’s pros and cons. Key Moments: 0:03 - Anne’s Love for the Fourth: Lakes, friends, and all-day celebrations. 0:31…

Chris and Anne go head-to-head over Thanksgiving’s holiday ranking. Chris celebrates its simplicity and comfort, while Anne critiques its high stress and family drama. Where do you fall in this heated debate? Key Moments: 0:09 - Chris’s Number One: Why Thanksgiving is Chris’s top holiday pick. 0:20 - Thanksgiving Pros:…

Chris surprises listeners by ranking Christmas as his third favorite holiday, emphasizing the pros and cons of the season. Anne defends its festive spirit in this spirited holiday ranking discussion. Key Moments: 0:02 - Chris’s Number Three: Why Christmas ranks third on Chris’s holiday list. 0:14 - What Chris Loves…

Chris and Anne debate their top holiday rankings, with Anne crowning Christmas as her number one choice for its festive spirit, positivity, and cherished family memories. Chris brings his own perspective, leading to a spirited discussion about what makes a holiday truly special. Key Moments: 0:01 - Anne’s Number One…

Chris and Anne debate their favorite holidays in this episode filled with fun, nostalgia, and heartfelt moments. Anne’s unconventional pick of her birthday sparks a lively discussion, while Memorial Day emerges as the podcast’s surprise hit, celebrated for its deeper meaning and summer kickoff vibes. Key Moments: 0:02 - Anne’s…

Explore how innovative tools are reshaping retail, offering tailored video content and enhancing the consumer journey. Discover the power for brands to connect and engage with customers through personalized experiences that elevate the shopping landscape. To watch our full interview, head here: https://www.youtube.com/watch?v=TnuV4_J2AwQ&t=3s #PersonalizedShopping #InnovativeRetail #QVCExperience #ConsumerJourney #BrandEngagement #VideoContent #ShoppingRevolution…

As purchasing power shifts, video is becoming the key medium for transactions. Discover why starting your video marketing journey NOW is essential to stay ahead of the curve and not miss the opportunity that’s already in motion. To watch our full interview, head here: https://www.youtube.com/watch?v=TnuV4_J2AwQ&t=3s #VideoCommerce #DigitalMarketing #BusinessGrowth #VideoMarketing #PurchasingPower…

Discover how video commerce can triple engagement, increase conversions by 30-40%, and elevate average order value. We share insights on showcasing products effectively and convincing stakeholders to embrace video on key pages for optimal customer discovery. To watch our full interview, head here: https://www.youtube.com/watch?v=TnuV4_J2AwQ&t=3s #VideoCommerce #BoostConversions #EngagementGrowth #EcommerceTips #ProductDiscovery #DigitalMarketing…

Discover how to enhance your retail strategy with immersive video consultations with former Coty CDO Jean-Denis Mariani. We explore the benefits of providing personalized advice and recommendations through video, creating a richer customer experience without the need for in-store visits. To watch our full interview, head here: https://www.youtube.com/watch?v=TnuV4_J2AwQ&t=3s #VideoConsultation #RetailInnovation…

Discover how building emotional connections with your audience can dramatically increase their lifetime value to your brand. We explore insights from a Harvard Business Review study revealing the power of community engagement in driving loyalty and profits with Firework's Kristi Vannatter. To watch our full interview, head here: https://www.youtube.com/watch?v=TnuV4_J2AwQ&t=3s #EmotionalConnection…

In the latest edition of Omni Talk’s Retail Fast Five, sponsored by the A&M Consumer and Retail Group, Avalara, Mirakl, Ownit AI, and Ocampo Capital, Chris Walton and Anne Mezzenga debate Starbucks’ long airport wait times, Delta’s Shake Shack burger rollout, and Krispy Kreme’s festive Grinch donut. Plus, the ultimate…

In the latest edition of Omni Talk’s Retail Fast Five, sponsored by the A&M Consumer and Retail Group, Avalara, Mirakl, Ownit AI, and Ocampo Capital, Chris Walton and Anne Mezzenga discuss Perplexity AI’s groundbreaking new Pro shopping feature. Learn how natural language search, one-click checkout, and unbiased product recommendations are…

In the latest edition of Omni Talk’s Retail Fast Five, sponsored by the A&M Consumer and Retail Group, Avalara, Mirakl, Ownit AI, and Ocampo Capital, Chris Walton and Anne Mezzenga analyze Qurate Retail’s ambitious rebrand to the QVC Group and its focus on live streaming and social media. Discover how…