Episodes
March 18, 2022
Second interview with Kevin Williamson
In his The Tuesday column this week, Kevin Williamson writes, I do wonder what it would take to turn Russia around. I suppose it would start with a Russia that wanted to be turned around, or at least a critical mass of Russia...
March 11, 2022
On David Maister's book - True Professionalism
The influence of David Maister's work on professional firms continues to this day despite the fact that he retired in 2009. While Ron and Ed have some problems with his reliance on efficiency and metrics, his book True Profes...
March 4, 2022
Fifth interview with Dr. Reginald Lee - Project Profitability
Ron and Ed welcome their first five-time Guest to the show, VeraSage Fellow and Professor at Xavier University in Cincinnati, Dr. Reginald Lee. The conversation will surround his new book, Project Profitability: Ensuring Impr...
Feb. 25, 2022
Memorable Mentors: P.J. O'Rourke, R.I.P.
Join Ed and Ron for a tribute to one of the greatest satirist and humor writer, P.J. O'Rourke. We will explore P.J.'s books, and other stories from all the tributes that have been written about him recently. P.J. was one of a...
Feb. 18, 2022
Subscription Economy Update - February 2022
From time to time, Ron and Ed like to review the state of the subscription economy especially as it pertains to professional firms, but they will weave in some other stories as well. Have you heard that Ed subscribed to a vac...
Feb. 11, 2022
Interview with Meriel Schindler - The Lost Schindler Cafe
Ron and Ed welcome author Meriel Schindler whose book The Lost Cafe Schindler they both highly recommends. When her father, Kurt, died in 2017, he left behind piles of Nazi era documents related to their family's fate in Inns...
Feb. 4, 2022
Fourth interview with Dr. Paul Thomas
Making his fourth appearance on The Soul of Enterprise is Dr. Paul Thomas of Plum Health DPC. Ron and Ed ask him how he scaled his practice from one to know three offices and what the implications are for his subscription mod...
Jan. 28, 2022
Woke, Inc.: Inside Corporate America's Social Justice Scam
One of Ron's number one books of 2021 was Vivek Ramaswamy's Woke, Inc.: Inside Corporate America's Social Justice Scam. An incredible read, with some very innovative ideas for how to push back on the wokeism that is infiltrat...
Jan. 21, 2022
Interview with Chris Edwards - How Wealth Fuels Growth
Ron and Ed welcome Chris Edwards to the show to talk about two recent reports he has authored for The CATO Institute. In How Wealth Fuels Grown, the role of wealth in the economy is the focus. In this recent study Chris exami...
Jan. 14, 2022
Best Books of 2021
“You don’t have to get people to burn books to destroy a culture. Just get people to stop reading them.” (Ray Bradbury, Sci-fi Writer). Join Ed and Ron as they discuss the best books they read in 2021.
Jan. 7, 2022
2021 - The Year in Review
Our annual tradition continues! Ron and Ed will look back and talk about their top stories, including their favorite and most popular episodes of 2021. They'll pay homage (or not) for some who have passed on. Maybe even set t...
Dec. 24, 2021
Auditing Santa Claus
It is December 24th, the busiest day for the North Pole and wouldn't you know it but a worldwide taxing authority has decided that today is the day to conduct Santa's Audit. For Peter Jackson's Get Back! We snuck our TSOE mic...
Dec. 17, 2021
Third Interview with Economist Michael Munger
We are honored to welcome back, for the third time, economist Michael Munger. He's the author of many great books, including Tomorrow 3.0; Is Capitalism Sustainable?; and The Sharing Economy. Join Ed and Ron for what will sur...
Dec. 10, 2021
Interview with Colin Rule, President and CEO of mediate.com
Ron and Ed first encountered Colin Rule's work when reading Richard and Daniel Susskind's book, The Future of the Professions (Episode 74) in which the online dispute resolution system used by eBay was touted as handling more...
Dec. 3, 2021
Economic Lessons from Literature-The Verger and Harrison Bergeron
In the past year, two short stories have come to Ron and Ed's attention that provide some economic insights: Somerset Maugham's The Verger and Kurt Vonnegut's Harrison Bergeron. In The Verger, a church employee is fired even ...
Nov. 19, 2021
Interview with Samuel R Staley, The Beatles and Economics
The Beatles are considered the most influential popular music act of the twentieth century, widely recognized for their influence on popular culture. The inability of other bands and artists to imitate their fame has prompted...
Nov. 12, 2021
Interview with Matthew Feeney - Eye to the Sky
Drones are among the most exciting and promising new technologies to emerge in the last few decades. Photographers, firefighters, filmmakers, engineers, and retailers have all used drones to improve public safety, innovate, a...
Nov. 5, 2021
Second interview with Baruch Lev
Ron and Ed welcome back Professor Baruch Lev from NYU Stern Business School. He was last on back in July 2016 and we discussed his book, The End of Accounting and the Path Forward for Investors and Managers. We talk more abou...
Oct. 29, 2021
Interview with Marco Bertini - The Ends Game
Would you rather pay for healthcare or for better health? For school or education? For groceries or nutrition? A car or transportation? A theater performance or entertainment? In The Ends Game, Marco Bertini describes how som...
Oct. 22, 2021
The Ultimate Dragon Slayer, Daniel D. Morris
Ed and Ron are honored to welcome back Dan Morris, CPA, to the show. He's a master at the value conversation, and implemented Value Pricing back in his firm in 1996. He specializes in cryptocurrencies, wealth management, asse...
Oct. 15, 2021
One Thing!
Inspired by A. J. Jacobs when he appeared on Russ Robert's great podcast EconTalk, Ron and Ed have each been keeping a One Thing journal for the last few years. In this episode, they will share some of the best One Things.
Oct. 8, 2021
Free-Rider Friday!
We miss Free-Rider Friday's, so were it bringing it back, but just this once. We used to do this on the last Friday of every month. Most of our shows are “topic” driven, where we dive deep into one subject. Free-Rider Fridays...
Oct. 1, 2021
Interview with Kimberlee Josephson
In Episode 349, Ron and Ed shared their thoughts and concerns about Woke Capitalism. In an email, Dr. Kimberlee Josephson wrote them saying, I just began listening to your podcast and I’m glad to have stumbled upon it! I want...
Sept. 24, 2021
Third interview with Joe Woodard
Joining Ron and Ed this week is two-time Guest Joe Woodard. Joe's vision is to transform small businesses through small business advisors. In the service of that vision, he and his team educate, coach, provide resources and b...