You have to communicate change effectively for the ocean if you expect change

I did a search on the web for any type of content with a topic surrounding communication for ocean conservation and I found videos, papers, and blog posts on how scientists think science communication needs to be conducted using scientific facts. But is that what audiences want to hear? Are they interested in learning about the facts? I propose that we have to find new ways to talk about the ocean that is fun and provides real ways to change the ocean.